Redlands Daily Facts from Redlands, California on May 18, 1965 · Page 13
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Redlands Daily Facts from Redlands, California · Page 13

Redlands, California
Issue Date:
Tuesday, May 18, 1965
Page 13
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Family spending under study Cooperarting with University of California researchers, 300 Berkeley families currently are keeping detailed diaries on the purchases they make and where they spend tlieir money. The 13 weeks of intensive book keeping are designed to help determine consumer attitudes toward specific brands and stores and discover why people switch stores and products. Information will be used to develop theories of consumer behavior and to train students in dealing with marketing problems. The data also will be used for developing models of retail competition. Dr. Louis P. Bucklin, assistant professor of business administration on the Berkeley campus, explained that the models developed should help provide information on various trends in retailing, why certain types of businesses, such as the discount houses, are successful, and why others fail. The interpretation of the collected data mO. take at least a year. The 300 families keep a comprehensive record of their commercial dealings, the number of shopping trips, and the stores they shop in and whether they note any advertising influences. At various intervals during the 13 weeks, they will fill out ques- .'OLICE CAR FIRST DARLINGTON, England CUPI)—In the first hour after a Qew highway bypass was opened here 1,000 automobiles used the faciUty. Only one breakdown was reported—a police car with a flat tire. tionnaries concerning not only what was bought and where but attitudes, opinions, and beliefs on a number of subjects. The project is financed by a grant from the Marketing Research Program, an offshoot of the University's Institute of Business and Economic Research. Mlands Daily Facts Tuesday, May 18, 1965-13 Only 40 of the large vultures left Protect the Condor but not magpie Pacific Coast News Service by Robert Hacker SACRAMENTO — The trouble with the California Condor is it has no motherly instinct, but the yellow-billed magpie's problem is just the reverse. Legislation, therefore, has been introduced this session to help these birds solve their problems. The solutions however, are strikingly different. SB 261 by Sen. Robert Lagomarsino (R-Ventura) makes the taking or harmmg of a Condor a crime punishable by one year in jail, a $1000 fme or both. But the magpie seems to be on the wrong end of the shotgun. Already passed by both houses of the legislature, SB 9i OLD FASHIONED PRICES WITH OLD FASHIONED HOSPITALITYl COME IN V JOIN THE FUN ... 11 AM/SAT., MAY 22 WHEN WE WILL SERVE AT ALL ALPHA BETA STORES! WHILE THEY LAST "CAKE OF THE MONTH" 22-OZ. W.HITE 2-LAYER WATCH THE IN ACTION HOME GAMES THIS WEEK \ . WED., MAY 19-MINNESOTAM/ (DOUSIE HEAOEB) ^1/ • FRI., SAT. AND SUN. CHICAGO HEAR THE ANGELS IN ACTION KMPC 710 t ON THE DIAL ) fflWflBETflVi»,U«.,SHN. THIN SKIN • "RICH IN VITAMIN C" EXTRA FANCY • WASHINGTON STATE CRISP APPLES Or I •^^•^•x-:-^•^•K-^•x-M -:-H -^•x-M-!-^*^-^!-^ EXTRA LARGE SIZE SUNSWEET PRUNES LB. PKG. • ARALIA • NEPHTHYIS • SPLIT LEAF • SULKA • DUBIA 4 FEET HIGH (L VALUE ^ EACH !• JUICY LEMONS GARDEN FRESH • CRISP AND GREEN LARGE CUKES . 303 CANS • SAVE 4* CUT 4ft r BEETS 2° ;•^-i^^•x-^•^•>•M•^••^•x••:->-^-^•^•^•K•<-:••>'/•:•^-^•^-^•M••^•>-^«•^•<-^^^ VET'S • REG. OR LIVER • SAVE 20e M f #H AA DOG FOOD^^sl ^r I VET'S NUGGETS NCL 6 C OFF 5 ^l;. 69* REGULAR, DRIP OR FINE GRINDS FOLGER'S "fAc COFFEE <>S ^ ^ '2 LB. CAN, SAVI 10... « 1,57 3 POUND CAN SAVI30 .»2,19 J^ft. • 4 OUNCE CAN VIENNA SAUSAGE ' j^yi, • 303 CAN • SAVE 6c GARDEN WEVE GOT IT! IT'S FREEl COME IN TODAY FOR YOUR. NEWi^^GREEN STAMP IDEABOOK CLOROX BLEACH 43c HALF GALLON PLASTIC CONTAINER DASH oT. SIZE 77c SALVO 41c na. SIZE DETER SENT TABLETS CHEER IGE .33C TIDE LCE. S1ZE ,33C OXYDOL 83c ei. SIZE THRILL 22^1. 65c JOY REe. SIZE 35c, CASCADESS45C SPiC& SPAN 31c DEC. SIZE IVORY FIAKES35C IVORY SN0W35C LCE. DREFT 35c IGL SIZE IVORY LIQUID 35c K9. RECORD ALBUM SPECIAL! COLLECTORS' ITEM 10 GREAT HIT SELECTIONS FROM 1902-1964 . BILL BAILEY —DICK CATHCART AND THE NEW DIXIELAND BAND . OH, JOHNNY — BONNIE BAKER • CHATTANOOGA CHOO CHOO —TEX BENEKE AND THE MODERNAIRES • HELLO DOLLY — THE KIRBY STONE FOUR PLUS 6 OTHER-GREAT HITS! DELICATESSEN SPECIALS • FINE FOODS • WIDE SELECTION To insure wholesome freshness in all of our . delicatessen products ! became the first food chain in California to operate our own delicatessen kitchens. ew 'JjJij&jfJ fllPHHBETH; BONUS COUPON WITH THIS COUPON "55 YEARS of GREAT HITS" STEREO OR HI-FI | Q RECORD ^^^T ALBUM HITS IVALUE WITH MINIMUM $10.00 PURCHASE lEXClUDING FLUID DAIKY nODUCTSI rRICE S1.00 WITHOUT COUPON AND/OR rURCHASI COUPON 800D THRU SUNDAr, MAY 30 WILSON'S CERTIFIED . PURE PORK » SPICED • SAVE 20e' LUNCHEON gk£k MEAT Z^^n &KSm BRAND • ONE FOUND PACKAGE • SAVE 10c B SLICED BOLOGNA 59 -lOUeOO • QUART CUP • 49c 0% Bi COTTAGE CHEESE s25 RlFiMIETR • PROCESSED • 8 SLICE PACKAGE RIFIM KTR • PROCESSED • 8 SLICE PACKAGE A A AMERICAN CHEESE 29 182 by Sen. James Cobey (D- Merced) adds the yellow-billed magpie to the list of unprotected birds in the state. This medium-sized black bird that speaks when spoken to, and then some, has joined the ranks of the crow, English sparrow, blackbilled magpie, Stcller's jay, scrub jay and starling. It has been judged, found guilty and sentenced to be a moving target for a least the ne.xt two years. But while the magpie, who has been charged with propagating too freely, is dodging from •-ree to tree, high in the sky the majestic condor glances nervously over the countryside looking for food. If by chance it should spot a person or hear the report of a gun, off it flys deeper into the backwoods of the state. The condor, largest of the .American vultures, is at heart a chicken. Afraid of almost everything, this big bird weighing 20 pounds and with a 10- foot wingspread packs up leaving family and friends when frightened. It is not unusual for these who only a few months ago had nothing to look forward to except extinction, to abandon an egg in its nest because of the sights and sounds of people. With only about 40 of these large vultures left in the state the National Audubon Society is fighting to protect the birds who's hunting instincts are so weak Ihey are fitted only for scavengmg previously killed animals. As a result the condor has become a focal point in an argument over the proposed S67 million Sespe Creek Dam water project in Ventura County. The Audubon Society is claiming the project would disturb this "last nesting refuse" of the California Condor. The dam and reservoir are located in Los Padres National Forest some 50 miles form Los Angeles. Here, within sight of the nation's population explosion, the condor has elected to make its last stand. While the fate of the California Condor remains in doubt there may be an answer. Chile has a surplus of Andean Condors, a slightly smaller variety, but no apparent surplus of magpies. There is presently a cultural and economic exchange program between California and Chile. It may be possible for legislation to swap some of the state's surplus magpies for urgently needed condors. While the Chilian government has yet to show interest in obtaining any of the little yellow- billed members of the crow family it may be willing to help solve this problem. With a little foreign aid Ventura County may have its dam and its condors too. Bee swarms need expert to handle As the swarming season for honeybees approaches, farmers and homeowners are faced with the potential problem of evicting a swarm of bees that have moved into the walls of a building. Such a situation isn't uncommon, according to University of California Extension Apiculturist Ward Stanger. However, an experienced beekeeper can solve the problem. In order to avoid odors or damage from stored honey in the walls, it is necessary to remove both bees and honey. Since abandoned hives produce odors that may attract a new swarm, aU openings in the building should be closed after the colony is gone. More information on removing bees, as well as addresses of local beekeepers, may bo obtained from county farm advisors or agricultural commissioners. County plans new library in Big Bear SAN BERNARDINO (CNS) — Authority to call for bids for construction of a new library building at Big Bear was voted Monday by the County Board of Supervisors. C. W. McCollough, county public works director, said the building will contain 1,300 square feet and should cost about $19,000 to" build. Supervisor S. Wesley Break asked if the money for the construction is coming form library district funds or county general funds. McCollough said general funds, and Break protested that not ail areas on the county are in the library district. "The general taxpayer will be paying for something that not all of them are getting anything back on," Break declared. But Robert A. Covington, administrative officer, said the coimty wiU own the building and charge the library district rent. Facts Classifled Ads Can Sell Anything CaE 793-3221

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