The Austin Daily Herald from Austin, Minnesota on December 24, 1958 · Page 12
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The Austin Daily Herald from Austin, Minnesota · Page 12

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Austin, Minnesota
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Wednesday, December 24, 1958
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Page 12
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I5-AUSTIN (Minn.) HERALD Wednesday, 0»e. 24, '58 SOMETHING'S MISSING — Claude Holbrook, who raises rabbits for a hobby, had a surprise when he checked his hutches recently in Evansville, Ind. Two new members of the rabbit family, but each with only one ear, right in the middle of the foreheads. (AP Photofax) N.Y. Finds Nothing Takes Place of Strike-Bound Newspapers By ROBERT R. METZ 'NEW YORK — (NBA) — With one eye on the clock and another on the near-empty newsstand, the harried New York commuter snatched up the only paper available and asked the dealer: "How much?" "I don't think you want that," the dealer answered, "that's a scratch sheet." The commuter's mistake was understandable, for with nine newspapers closed'by a deliverymen's strike for nearly a week, New Yorkers were reading anything that resembled their favorite daily — and quite a few things that didn't. A fortunate few thousand were able to pick up copies of the three Philadelphia dailies which increased their distribution to key spots in the city. The famous "out-of-town" newsstand in Times Square did a rushing business in papers from YVash- PLENTY TO READ—BUT NO NEWS — Only publication resembling a newspaper available at this stand during New York's newspaper famine was the Women's Wear Daily. U.S. Faces in Cost of By ROGER W. BABSON BABSON PARK, Mass. - Dr. Robert H. Wilkins of Boston, president of the American Heart Assn., predicts that "in 10 years or so" the life expectancy of Americans will be 90 years. If Dr. Wilkins is correct in his forecast, by 1968 we shall have added about 20 years to life expectancy. That should augur well for business over the longer term, but it will mean headaches too. at present our people are collecting nearly $20 billion annually in old - age insurance payments, unemployment compensation, veterans' pensions and disability pay, railroad retirement pensions, federal, state, and local civil-service pensions, and other government programs. I am told that the total stake of our people in public and private pension systems of all types amounts to $80 billion. Investments in private pension plans alone amount to more than $39 billion and represent 18 per cent of our entire savings. I forecast that the total investments in all types of public and private pension plans will have jumped to $65 billion by 1978, thus assuring steady purchasing power for the pensioners and the disabled. Effect on Insurance The lite insurance companies have enjoyed continuous improvement in mortality rates for many years now, owing largely to advances In medicine and nutrition as well as to shortening of the work week. Most companies have found their actual mortality experience more favorable than that anticipated in the calculation* upon which their premiums were based. Also the life companies have had th* advantage oi vastly increased u»ve$nusnt earnings because oi large fajas in premium income *itd &• shaip upturn in general buiiMM sine* World War 11. 1 believe lift insurance compaa- Problem Manpower ies stand to make further spectacular gains as life expectancy is bettered. Those insured by mutual companies should see total premium costs decline as, dividends are boosted. Those insured by stock companies should benefit from lower premium rates or increases in coverage at little or no increase from present rates. Longer life expectancy cannot help but enhance the fortunes of the stock companies, of which Aetna and Travelers are the largest. Pension Plans and Taxes As longevity increases, the period between retirement age and death will widen. This will mean additional problems for government and business. Sharp increases in taxes levied upon employers and employes for social security lie ahead. Boosts in contri- jbutions of management and em- 'ployes to private pension plans I will be equally stiff. In addition, I predict that fed- ,eral. state, and local taxes gener- ; ally will move to new high levels. ;Some of this increase will be due ;to higher operating costs. A sizable | portion will be due to the need for more facilities and services I for the growing sector of our popu- i lation above the age of 65. New Boost For Labor Since I anticipate another mark- jed increase in births in this coun- ^y, beginning probably about 1965 ;and continuing for several years, !by 1978 we could well have, in a population of 2ii? million with 25 million aged 65 or over and 'about 75 million under IS. That means we will have fewer workers to support more people than at any other time in our history. Labor will once again be in the saddle, riding high, wide, and 'handsome. Chemists, ph.vsicists. enguieers, and other skilled specialists will be in heavy demand. There is only one method by which business can counteract the disastrous impact of this expected scarcity of manpower. ! Ington. .Baltimore, .Newark, ' Springfield, and Boston. The National Enquirer, a New York weekly of somewhat unres- , trained editorial content, added jstright news and sports and pub- ilished three times a week. The i city's Spanish-language papers, El iDiario and LaPrensa, added a | page of English news and in! creased their distribution by 20,- jOOO and 10,000 respectively. ! The major inews magazines— Times, Newsweek and U. S. News and World Report — sold out throughout the city. The enterprising lads of the Har vard Crimson sent down 7,000 copies one day and gave them away in mid-town spots. And the Dallas News flew in 100 copies daily for prominent Texans in the city. The NBC radio and TV stations In New York distributed 150,000 copies daily of a one- page news bulletin that attempted to summarize the day's top events. The New York Central handed out a mimeographed page to Its commuters, but it was a rush Job that was dlffll cult to read. All the radio and TV stations increased their news coverage by from 100 to 200 per cent, which kept the city aware of what was happening in the Berlin crisis— and how negotiations on the strike were going. But in subways, buses and trains, most New Yorkers sat grim- faced and bored, seeing their neighbors for the first time in years, and missing very much the 5,500,000 newspapers that are distributed each day in the city. What show or movie to see? What Christmas present to buy? What TV show to watch? These were some of the questions that I went unanswered. One enterprising department store went after customers with printed sheets slapped on sub- i way train windows reading: j "There may ba no newspap- i crs, but there still are bargains | at S. Klein's." i Other retailers bought time on . radio and TV stations-where time | was available - to get their sales messages across. With the Christmas shopping season on, the buyers were in the stores, but without ads to guide them they didn't : know where things were and what was on sale. Mail and telephone : orders fell sharply. j The producers of a new play "The Gazebo," which opened during the strike bought a half-hour of TV time and read the reviews !that newspaper critics had written but were never printed. The -,„ . v » $***4ifcCU. 1I1C :big Broadway hits were not affected, since they are usually sold out months in advance. Movie | houses turned to radio announcements. 1 TV stations stepped up their on;the-air promotion of their own : shows. TV Guide was quickly sold ;out throughout the city. '' Newspapers like The World- Telegram & Sun used radio announcements to keep their names in their readers minds, and to remind them of what they were missing by missing their papers. The New York Times, only paper with its own radio station, in- .creased its news coverage using taped stories from correspondents overseas and in Washington and other U. S. cities. Working with NBC, the paper took part Sunday in an hour-long show seen in New York and Washington that summarized the mammoth Sunday Times. WNEW, a leading independent statjon, invited nationally - known columnists like Bob Considine and Earl Wilson to read their colums. Other stations had announcers read the columns that never saw print in New York. Just about the only group that benefited from the strike was the city's sanitation men. Without newspapers, (be trash-basket* of New York were • lot 1 emptier. CHRISTMAS-NEW YEAR SEll-0-RAMA We take the lid off your BIGGEST GIFT PACKAGE .it?-" lilt Stote Savings APPLIANCES SLASHED! 11 cu. ft. ADMIRAL REFRIGERATOR, Reg. $269.50 (NET EXCH.) $139.95 (NET EXCH.) Fully - automaitc ADMIRAL DOUBLE-DOOR REFRIGERATOR Reg. $449.50 30" ADMIRAL ELECTRIC RANGE, Reg. $199.95 . . . 0" PHILCO ELECTRIC O14A CA ANGE, Reg. $249.50 V * 19i9U (NET EXCH.) 40' (NET EXCH.) 21' ADMIRAL UPRIGHT FREEZER, Reg. $599.90 (NET EXCH.) Famous KELVINATOR AUTOMATIC WASHER and DRYER PAIR. C")AA EA Both only V£«f«fiOU (NET EXCH.) ODDS & ENDS SPECIALS Genuine LANE CEDAR CHEST, Reg $59.50 2-Door Metal WARDROBE, Reg. $19.98 HIGH CHAIR Reg. $16.95 $49.50 $9.95 DRAPERY SPECIALS Remnants and Bolt Ends Reg. to $1.98 | Reg. to $3.19 $1.19 yd. yd. Reg. $30.00 BABY CRIB ................. Res. $16.50 BABY BUGGY ................ MODERN DESK, Reg. $49.50 ................. 3-Pc. LAMP GROUP, Floor Lamp; 2 Table Lamps, Reg. $50.00 .... 1 Group of TABLE LAMPS, Reg. $10.00 to $20.00 *4A QQ 9 1 9*00 3 for 1 TV SPECIAL $179.50 • 21" ADMIRAL TV • TV STAND. • Free Antenna and Installation. Reg. $259.90 value. . (NET EXCH.) BEDROOMS SALE PRICED Regular $169.50 Modern Bleached BED and DRESSER and MIRROR 0AA AA BEDROOM SUITE !>99iUU Regular $299.50 TRIPLE DRESSER LIMED OAK BEDROOM CI^A RA SUITE $149.00 Bookcase headboard bed and chest. Regular $399.50 PROVINCIAL with DOUBLE DRESSER and FULL SIZE BED *1AA RA BEDROOM SUITE, save $100.00 V 199.OU Regular $500.00 Solid Walnut BED, VANITY and CHEST Reg $79.50, $89.50, $99.50 and $119.50 ODD CHESTS O/IA EA (in blond and walnut) «P S *9i3U Regular $99.50 CRC CC MAPLE BUNK BED OUTFIT VwOiOO Includes two beds, two mattresses, springs, ladder and rails. Regular $79.50 Plastic Headboard C/IO DO HOLLYWOOD BED plOsOO With box spring, mattress Regular $59.50 ROLLAWAY COA RA BED, 4 ft. (with mattress) «jK)9i«HJ Regular $69.50 extra firm Orthopedic Simmons INNERSPRING 04Q An MATTRESS wtOiOO 2 for the Price of 1 INNERSPRING MATTRESS SPECIAL. Famous Simmons "POSTURE BALANCE" MATTRESS and BOX SPRING Both, Reg. $79.50 each, CIO RA Both for only V19.9U SOFA BEDS REDUCED NONE NONE NONE NONE NONE .u NONE Regular $239.50 Two Piece SOFA BED SUITE Regular $89.50 TWEED STUDIO COUCH Regular $89.50 Famous Daveniter SOFA BED Regular $249.50 Famous Make HIDE-AWAY BED $169,50 FAMOUS-NAME FLOOR COVERINGS BROADLOOM CARPET. Modern Carpet. Cotton, Reg. **| DO $6.98 iq. yd. «NJ.OO AXMINSTER CARPET Oft AC Reg. $11.95 sq. yd VUarV ALL-WOOL CARPET Wilton, Reg. $13.95 sq. yd. DELUXE 3-PLY CARPET 010 AR Wilton, Reg. $20.00 sq. yd.V I V.99 PLUS FREE PAD AND INSTALLATION SHOP FRIDAY NIGHT 'TIL 9 Climaxing all the bargain events of this year, and any other year in our history, with a year-end sellout of thousands of dollars worth of excess inventory! Really terrific savings in every department! We must make room for incoming stocks! So everything goes! Everything factory fresh, in sealed cartons! Some items arrived too late for Christmas selling — Some one of a kind — but all the most astonishing savings you have ever seen on famous furniture of outstanding quality! Sorry — no phone orders. Quantities limited. First to come, first to save! LIVING ROOM FURNITURE $119.50 Regular $199.50 Two-Pc. LIVING. ROOM SUITE .... Regular $299.50 Fries* C1AO RA LIVING ROOM SUITE M I19.3U Foam Rubber Cushion All Nylon Covered — Reg $349.50 DAVENPORT CIO A AA and CHAIR SALE V 199.UU Regular $500.00 Foam Rubber, Nvlon Covered "KARPEN" C9AA RA SOFA QC99.0U '/i Price LOUNGE CHAIRS, Reg. $119.50 to $149.50 . . Reg. $79.50, $89.50 and $99.50 LOUNGE CHAIRS Reg. $249.50 2-PC SECTIONAL Reg. $349.50 Tweed Frieze 2-PC. SECTIONAL Reg. $349.50 Green Tweed 3-PC. SECTIONAL CONTOUR CHAIRS, Reg. $69.50 1 Group of END TABLES, Reg. $15.00 $69.50 $49.50 $149.50 $199.50 $199.50 $49.50 $9.95 PULL-UP CHAIRS, Odds and Ends Reg. $39.50 to $49.50 '. BARREL CHAIRS, Reg. $49.50 TWEED SWIVEL ROCKERS, Reg. $79.50 & $89.50 . $29.50 $49.50 SAVE ON DINING ROOMS Mahogany DROP LEAF TABLE CAA CA and 4 CHAIRS. Reg $169.50 . . . V«<I.VV Blond DINING ROOM OUTFIT. Table, buffet and 4 ehairt incl. host Slfitt RA chair. Reg. $300.00 0 I99.WU 5 Pe. Chrome or Wrought Iron DINETTE SET. Reg. $79.50 . 7 PC. Wrought Iron DINETTE SET $49.50 $69.50 CLOCKS - SMALL APPLIANCES - SHAVERS TOASTMASTER TOASTERS R«9. $27.50 DORMEYER DELUXE MIXER Reg. $39.95 , DORMEYER MIXERS Reg. $29.95 SUNBEAM ELECTRIC SKILLET Reg. $19.95 SUNBEAM DEEP FAT FRYER Reg. $24.50 $22.50 $29.95 $19.95 $15.95 $19.95 MAHOGANY SETH THOMAS CHIME CLOCK, Reg. $35.00 . . BABY BEN ALARM CLOCKS Reg. $6.95 WESTCLOCK ALARM CLOCKS Reg $3.25 WESTCLOCK ALARM CLOCKS Reg. $7.95 WESTCLOCK ALARM CLOCKS Reg. $3.50 WESTCLOCK TRAVELALARMS Reg. $7.95 GENERAL ELECTRIC ALARM CLOCKS, Reg. $5.95 GEN. ELEC. TELECHRON ALARM CLOCKS, Reg. $9.98 GEN. ELEC. TELECHRON ALARM CLOCKS, Reg. $4.98 GENERAL ELECTRIC KITCHEN CLOCKS, Reg $4.95 WESTCLOCK KITCHEN CLOCK, Reg. $3.98 •Plus Tax SUNBEAM SHAVERS Reg. $29.95 $5.50* $2.49* $5,95 52,75 $5,95* $4.95* $7.95* $3.98* $3,98* LADY SUNBEAM SHAVERS Reg. $14.95 SCHICK SHAVERS Reg. $24.95 SCHICK SHAVERS Reg. $29.95 $18.88 $12,95 $21.95 $24.95 JUST SAY "CHARut IT' V

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