The Herald-Palladium from Benton Harbor, Michigan • 22

THE NEWS PALLADIUM, BENTON HARBOR, MICH. THURSDAY, AUGUST 18, SECTION TWO -PAGE FOUR Seek Successor 1 To Avery Brundage in Milwaukee and he asked Bill i It stands solemnly on the i right side of the scoreboard, a little circle waiting for Veeck's signal to turn it loose and give baseball men another shudder. Btern-visaged defender of the am- By MURRAY OLDEBMAN CHICAGO (NEA) Not everybody can get to play with Bill Veeckl scoreboard that looms over Comlskey Park like a grenade with the pin pulled. Eddie Short, the publicity man, used to hare a button in the press box which on single push would let loose a flood of flares and rockets. But Eddie got to anticipating White Sox home runs and on a couple of occasions flipped the lid on the fireworks too early.

Now Veeck has the switch tucked away In the scoreboard, to be used at his direction, while his forehead wrinkles in amused furrows as he dreams up new stints. Right now they're flocking to Comiskey Park at a rate 350,000 ahead of last year's all-time record of 1,423444. Bill is so pleased he might even reward them with his secret weapon tbt "He worked for an advertising agency," explains Bill, "and complained one account was having trouble getting people to a meeting. "I said 'Have 'em come to the ball "Eleven hundred showed up. We put 'em in the right field stands, catered their food and drinks, had their meeting on a closed circuit setup and finished with a ball game.

They would have had 200 downtown." Veeck wanted to give them more freedom of movement. So he cut partitions in the high left field, down at field level. Ergo, Veeck's Beer Gardens. "Only call it picnic grounds," Bill urges. "Baseball's aready too identified with beer." Despite endless gimmicks, the White Sox owner insists that only three times in his long career has he interfered with the actual process of a game.

1) Cholly Grimm's birthday came up once The rest? "They feel it would be basically wrong to give any of the customers a chuckle. The fans might get to expect something." From Veeck, you might expect any time a big screen to come down in front of his soreboard and maybe a movie to flicker on during rain interruptions or the 20,000 rain cape he passed out the other night or watermelon in the bleachers, which made thousands the grandstand scurry for the cheaper seats or the enlargement of Veeck's Gardens. He ran a name's the same promotion (anybody with same last name as a White Sox ballplayer) and found 11,500 Smiths in the Chicago directory plus three Aparlcios. No Kluszewskis or Gutteridges. They were mailed tickets.

The Gardens started "when I bumped into, a guy at a bar last year." Jesse Owens Is Barred As Olympic Writer ROME (AP) The great Jesse Owens, who won four gold medals for the United States at the 1936 Olympics in Berlin, cant get into the Rome Olympics as a reporter. As a one time Olympic star, however, he's getting a warm welcome. Owens' application for accreditation as a reporter for an American magazine (Ebony) was turned down. "Too late," said a spokesman for the UJ5. Olympic Committee, "and for so other reason.

We accredited all American correspondents on a first-come first-served basis." By TED SMTTS ROME (AP) The Olympic games, eight days away from real competition, moved today into the arena of debate and Intrigue. The International Olympic Committee meets Friday to tackle the ever-thorny problem of Nation al-tct nhtna. and find a successor as president to Avery Brundage of Chicago, now apparently not unwilling to be drafted. The big- Finnish and Canadian teams both arrive and the Modern Pentathlon Federation opens sessions, first of the world-wide sports groups to convene. I.O.C.

members huddled through the night to swank hotel rooms and at open air tables on the Via Veneto, Rome's gay white way. They must decide: 1 Whether to draft Brundage, rwu at choose between Lord David. Burghley who won the 400 meter hurdles to 1322. and an Iron Curtain representa tive. 2 How to find a name under which to admit Nationalist China to these games.

3 When to start the 1964 games In Tokyo. The Japanese are supposed to favor mid-May. The United States and many European nations consider this too early. Eighty-seven Soviets came in Wednesday. Among the star squads still not in Rome the United States track and basket- ball teams, both barnstorming.

The games open Aug. 25 with nearly 6,000 athlete from 87 na- Hnnm nmnetfner almost double the entry list of any other games. for a left-hand pitcher. A huge cake was wheeled out before the game, and from It stepped a new southpaw pitched a 13- inning game. 2) A midget pinch hitter In 8t.

Louis. 3) A grand stand managers day in St. Louis. The fans' masterminding broke a losing streak. Meanwhile, on the north side, Wrlgley Feild and the Cubs of er only unvarnished baseball, restricted, to daylight movement But a great attraction of the Wrlgley emporium Is the beau teous ivy clinging to the outfield walls.

How did it get there? As a kid, Bill Veeck went out there one night (his daddy was the Cub boss then) and before dawn arrived had planted all the original vines himself, by hand. Biggest upset In Preaknesa history happened In 1925 when O. A. Cochran's Coventry paid $46.60 forU Baseball rules require a pitcher to make a delivery within 20 seconds when the bases are empty. The rule is seldom enforced.

Veeck's pitchometer would tick off the seconds and call the umpire's attention to the delay. He probably has refrained from using it in. deference to Early Wynn one of the slowest workers in the majors. You'd think, in view of the throngs and the added revenue to visiting teams, the rest of the American League would like what he's doing. "I have been singularly ineffectual," says Curly Top, "in selling our ideas to anyone.

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