The Ludington Daily News from Ludington, Michigan on October 26, 1939 · Page 10
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The Ludington Daily News from Ludington, Michigan · Page 10

Ludington, Michigan
Issue Date:
Thursday, October 26, 1939
Page 10
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I) THE DAILY NEWS—LUDINGTON, MICHIGAN, THURSDAY, OCT. 26. 1939. xetty Legs Are Used In Hosiery Business By JACK STINNETT " Feature Service Writer) . 7 YORK—In Hollywood Where the interest in legs is probably greater than anywhere else in the world, the man most -'interested in legs is Willy de iMond, ex-pug and one-time Times Square newsboy. A man's being interested in Hollywood legs is ordinarily just Ordinary, but Willy is different >—he does something about it. He makes a living out of it. l might go so far as to say that Wiuy is making a fortune out or It, though far be it from me to Set the Income Tax hounds on Willys trail. You;see Willy (Willys of Hollywood, if I must be commercial) Is the man who sheathes those motion picture gams in glamor -—I mean he puts hosiery on Hollywood's haughtiest and lowliest. He's the silk-stocking man of the film industry. Ana Whether it be the underpinnings of Garrulous Garbo or the shapely shanks of that shy little daisy, Marie Wilson, there's no one so familiar with t>e film- land legs as Willy de Moncl. If you have a silkworm's-eye- View Of the hosiery business in Hollywood, you'd better change your perspective. Wall Street should hear about this—ana perhaps it will. On "The Story of Vernon and Irene Castle" alone, Willy will tell you, he collected $22,000 from RKO. On "Artist^ And Models Abroad," Which was no major, boxoffice item, the hosiery bill was almosl that much—and on Jack Benny's next picture, "Man About Town," it will be more than that—the most expensive picture to date in the matter ot putting silk on the legs, of the movie /sirens. Willy, .who is here on a visit, once made a pair of hose for Cecil B. DeMille (DeMille didn't wear 'em, taut one of the actresses in his picture did) thar, cost $3;500. They had platinum- set diamonds in them and th*. jewel {risets could be zipped out and zipped into another pair by a slidV fastener if the silk sheath should .get a run or become dirty. , DeMille Likes 'Em DeMille, by the way, likes' .these jeweled hose. He once gave 120 pair for Christmaa presents. But they were nothing like the ones he used in the pic- j ture. And jeweled clocks and' settings were merely amethysts, jade and pearls. : Willy is a veritable storehouse of such information, but he considers ( most of it a matter between himself and the pro- ducerii, These- was, .no-, .great difficulty in finding out that Lily Ponds wears the hose of any screen star—sixe 7%—b.ut it took a little verbal cudgelling to learn that Anita Louise wears size 11. Greta Garbo, who has much more reputation than she deserves so far as footsize is concerned, wears a 9— about average. As in all trades, there are tricks in the hosiery business. "If a girl has 'French legs,' as ! Claudette Colbert had when she ! made her first picture—that ;u, j if they are sort of straight up | and down and too thick—we use , pointed clocks to give them i shape," De Mond explains. "Us- i ing hose with a horizontal mesli; or hose blended to a darker or i lighter shade from front to back are other methods of shaping the legs. And black hose make large legs look thinner. "We often have to do that when girls first come to Holly- j wood. But after they get there, [ exercises and massages pre- j scribed by the studios soon give j their legs beauty and eliminate , the use of colors, mesh and clocking." The average pair of hose used in pictures costs about $5. Opera \ i hose, like those worn by Misu j i Colbert in "Zaza," come to about, $16.50 a pair. i Research Is Tough i To meet the demand oLthe camera's eye, which doesn't always see glamor in a bare leg, Willy has designed a "one- thread" hose which is so sheer that it is impossible to tell from the screen that an actress ha-i them on. This, he says, was no great difficulty, but duplicating the hose worn by former generations for historic films sometimes is. It took a lot of research to duplicate Irene Castle's hose and being absolutely accurate about the weave and mesh on modern machines for a picture like "Union Pacific" puts gray hairs in a man's head. Born on the lower East Side, Willy graduated from street, fights to the pu^ ring by natural stages and a gooa Itic hook; found timexto study in a Brooklyn textile school between fights and went into business for himself as a hosiery 'man. In the big Broadway musical show era, he contracted to glamorize the legs of chorines; lost his factory and his trade during the depression and turned to Hollywood where he acted in gangster roles for a year before he could scrape together enough of a stake to start another hosiery mill. Willy doesn't sell his hose to i any one but the studios and the stars now. For the latter, however, he conducts a unique service. He keeps "night-club hours" and through a messenger service delivers—anywhere . within 25 miles of Hollywood—a j pair of hose to any of his fair clients who have been so unfortunate as to acquire a run during the evening's frivolit^. i Ever 000 Bargains at One Time? SEE! SAVE! You'll get a real thrill out of your first trip to an A&P Super Market. In fact, old customers tell us it is always a thrilling experience to see 2,000 bargains in one store, at one time. You'll see wide, spacious aisles banked en both sides with bargains plainly price-tagged — ready for your picking. Reach out. Choose the ones you want! Here is how our prices are kept low: Big volume, quick sales, small profit, no credit losses, no delivery expenses. Many foods are bought direct, with in-between profits eliminated. Many favorite foods we make as well as sell. This means big savings that are shared with you. Come see. Come save at A&P Super Markets, 2,000 bargains every day! P>uce "Fountain | Mr. and Mrs. Raymond Kovar. j and Miss Virginia Fields visited; relatives in Ludington Friday' evening. Mrs. S. D. Brandt and grand- ' daughter, Beverly "Ann Brandt,! are spending several days visit- J ing at homes of her sons, Ralph ! Brown and Russell Brandt, and! families, in Saginaw. PORK ROAST Lean Fresh Picnics BEEF ROAST Choice Chuck Cuts i Branded Beef SMOKED HAMS Tendered Whole, Butt or Hockless Shank Half STEAKS Choice Cuts Trimmed Round or Sirloin PORK ROAST OR STEAK BOSTON BUTT PRIME RIB ROAST BE5TCU7S TRIMMED BOILING BEEF TE S N H D O E R R T M ^B A S TY 2 GROUND BEEF CHICKENS DUCKLINGS FRESH CHOPPED FRESH DRESSED YOUNG FOWL FANCY LONG ISLAND Ib. Ib. Ibs. Ibs. Ib. Ib. 18c 23c 23c 25c 1Tc 18c FANCY SPRING BIROS TURKEYS ROASTING CHICKENS K H o GENUINE SPRING STEW OR BRAZE Ib. Ib. Ib. LEGO'LAMB LAMB BREAST LAMB SHOULDER ROAST lb SLAB BACON MILD SUGAR CURED. Ib. ANY SIZE PIECE 31 c 25c 25c 7c 16c 16c pigs. SLICED BACON BACON SQUARES SUGARED lb CANADIAN BACON FRESH SIDE PORK OYSTERS SEA SCALLOPS VI5KING CASING BY THE PIECE SOLID PACK. DIRECT FROM THE COAST FANCY STOCK Ib. Ib. pt. Ib. 23c 11c 35c 11c 23c 23c HOCKLESS PBCNSCS LB 16c • PERCH FILLETS 2i B s.27c IVo "Special" . . . /Vo "Time Limits' 9 . . .But Loic Prices On All Items All The Time NORTHERN TISSUE Roll 5c IVORY SOAP 2 Guest 9c 3 Medium 17c MILK. White House, ___ 6 tall SWAXSDOWN FLOUR, 2 : J4-lb. DEL MAIZ NIBLETS, 2 12-oz. GREEN GIANT PEAS, IONA TOMATOES, _ 1 TOMATO SOUP, Campbell's, 3 WHEATIES HUSKIES CORN FLAKES, Sunnyficicl, 2 ROLLED OATS r> Ib PUMPKIN PINEAPPLE, Dole, Sliced, If, PINEAPPLE JUICE, ___ Hi APPLE BUTTER 58 POST TOASTIES MINUTE TAPIOCA CORN MEAL, Yellow, _ 5 SILVER DUST RINSO, giant, 57c; PAI.MOLIVE SOAP SWEETHEART SOAP, CASTILE SOAP KIRK'S HARDWATER AMERICAN FAMILY FLAKES 212 Harrison Street FR1CU CHANCI ONLY WITU UARKET CHANCM cans pkg. cans - can cans cans pkg. pkg. Jge, . bag 33c 23c 23c i5c 20c lOc 9c 15c 18c SUNMYFIELD <£j? SAG QUAKER OATS, large pkg. RAISINS. Seedless, I Ib. bag SUNSWEET PRUNES, __ 2 Ib. pkg. RA.JA- COCO A NUT, lb. TIP-TOP CARAMELS, ___ 1-lb. bag CIGARETTES, Pop. Brands, cart.'.S PEACHES, lona, Sliced or Halves — 2 No. 2' 2 cans CR \NBERRY SAUCE, __ . 2 cans FRUIT COCKTAIL lfi-os. can JON A APRICOTS 2 large cans 17c 2ac 17c 19c lOc 1.13 27c 2f>c lOc 27c NEW PACK LARGE CANS o/. can lOc -oz. can 27c -oz. jar 27c Ige. 9c __ pkg. 13c Jb. bag lie -_ large 23c 2 large 39c 3 cakes 17c 3 cakes 17c LUX OR LIFEBUOY, _ 4 cakes FAIRY SOAP ______________ 1 cakes FELS NAPTHA SOAP ____ 10 bars TUNA FISH FLAKES _______ can POTTED MEAT ___________ 3 cans SCOT TISSUE ____________ 4 ro lJ. s RED CROSS TOWELS, ____ roll WAX PAPER, Cut-Rite, 125-ft. roll WINDEX _____________________ bottle MEI.-0-BIT CHEESE ___ 2 lb. loaf 25c 15c 41c lOc lOc 29c lOc 15c 29c 13c SUPE! CONCENTRATED CLUE PACKAGE LARGE SURE GOOD OLEO 2 Ibs. 23c BUTTER, Country Roll, . 2 lbs. 57c JELLO, Assorted Flavors, __ 4 pkgs. 19c SPARKLE DESSERT, 3 pkgs. lOc GOLD DUST large 17c BOWLENE large 17c SUNBRITE Cleanser, 4 cans 17c PEANUT BUTTER, Sultaina, 2 lb. jar 21c SOAP FLAKES, Sweetheart, 5 lb. box 25c SALAD DRESSING, Ann Page, qt. 27c Ann Page, 14 oz. bottle lOc SALAD MUSTARD 2 1-qt. jars 19c CRISCO OR SPRY 3 Ib. can 47c BOKAR COFFEE 2 Ibs. 39c HILLS BROS. COFFEE ___ 2 lb. tin 53c SANKA-KAFFEE HAG __ lb 35c SAI.ADA BLACK TEA _ i/ 2 lb 37c OiUR OWN TEA, Black ___ Mb. pkg. 35c SODA CRACKERS 2 lb. box 13c BAKER'S COCOA 1-lb can 13c PORK AND BEANS, lona, 1-lb. can ' 5c CHEESE, Wis.—Cream or Brick, lb. 18c WAGNER APPLES U. S. No. I —WELL COLORED 10 "S. GRAPES RED EMPERORS IDAHO POTATOES u. s . ,, , APPLES U. S. No. I WAGNERS I ArTlO SOUTHERN CRANBERRIES FRESH FANCY BUTTONS GOLDEN RIPE EARLY BLACKS 3 ,„« 19c 10,,' abB 25c 10 ,„, 15c 5 ibs. l«fC ib. 19c 4 lbs 23c ib. 15c Texas Seedless FOR 23^ Juicy Florida ORANGES 2 BORDO DATES CANDY KISSES CANDY CONES JELLY BEANS STUFFED DATES MINCEMEAT HOLLOWI MOLASSES AND PEANUT EUHEP. ORANGE AND BLACK ORANGE AND BLACK 1-LB. CELLO. BAG SUGARED YUKON CLUO NONESUCH 2 „£. 25C lb. 7_ box • ^ 10 ' 0/ - 1 ftr» pkR. J.VV' 13-o, 1( J C for A55C ,b. 19c i-qt. |ff« bottles itll/ lOc Plain or Sugared For Hallowe'en DOUGHNUTS Freih, Crisp, Delicioui, So Good—Thoy'ro the Moit Popular Donuts in America. A&P SOFT TWIST BREAD 3 l'/2-lb. loaves 23c ^ _ . _ COFFEE'FLAVOR \ is sealed in. thereof fee'bean. We don't grind the beans till the moment,you'buy,"scTyou v get fresher,'finer^flavorl/ Corner Street E OWNED ANQ OPERATED BY THE GREAT ATLANTIC & PACIFIC TEA CO. • ( .-,.-'' f. vSt-Aits i- j*t4«'^a^a&!A.ik<iate, ii&i. .i

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