The Courier News from Blytheville, Arkansas on April 21, 1953 · Page 2
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The Courier News from Blytheville, Arkansas · Page 2

Blytheville, Arkansas
Issue Date:
Tuesday, April 21, 1953
Page 2
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PAGE TWO RT/VTHEVTT.T.E fARK.V •TORSDAT. APRIL tl. l»8t Woman Lawyer Gave Educational 1V Push By HERB ALTSCHULL WASHINGTON Ifl — Educational television, which makes its formal debut in two weeks, got Its big push nearly four years apo from a ladj' lawyer named Frieda Hennock, She's been beating the bushes ever since, talking to people all over the country, stimulating interest in a cultural medium some eay presents education with one of Its greatest opportunities in history. J . . Miss Hennock: has been joined by an army of people who make it their business to pet groups together in co-operative ventures aimed at the enlightenment of the public. You might say educational television was born on July 11, 1949. when the Federal Communications Commission announced it intended to overhaul the nation's TV facilities. Miss Hennock, then a freshman member of the commission, wrote into the FCC announcement her idea that the commission should make available to educators a big percentage of channels to be used exclusively for in for m i n g the pviblic. That the FCC has done. And on May 4, Miss Hennock's goal reaches "fruition. Station KUHT .begins operations in Houston, Tex., Hie world pioneer in educational television. "It has been a long, hard grind," Miss Hennock says. "And It will j continue to be a long, hard grind. But I predict the greatest success for It. They can't stop it now." Back in 1949, when Miss Hennock rnade her original proposal. the instant reaction of hundreds of educators was one of sheer delight. New Approach to Teaching They saw in television instruction a Whole new approach to teaching. They pictured college degrees earned by stay-at-homes. They imagined the day when understanding would dispel Ignorance and bring harmony between people and nations. So they set to work. Seven of the nation's major educational associations banded together to form the Joint Council on Educational Television. The Ford Foundation set up n fund for adult education and climbed on the bandwagon. In less than four years the foundation has contributed eight million dollars to educational TV. Civic groups became interested. So did industrialists, businessmen and state legislators. They teamed with school, church and cultural leaders and began forming lor^I commissions and co-operatives.' At first the work moved slowly, painfully slowly. Even today there are many who despair of the future of educational TV because of A seeming lack of Interest among millions of Americans. Miss Hennock says any lack of interest is the result of lack of information. "Wherever the public is informed," she says, "it always backs educational television." Informing the public is the work of another big organization, the National Citizens Committee for Educational Television. With H budget of a half million dollars, this committee has been at work daily. Teach By Sight Franklin Dunham, chief of the Radio - Television Division of the U. S. Office of Education, says the major reason for Uie excitement about TV education lies in the challenge it presents to educators who will be able to teach by night, not by ear, and thus more readily touch the emotions of the public. While the first full-scale educational TV station has not yet begun operations, educational TV programs have appeared on commercial stations, sponsored by advertisers In some cases. There Is, for Instance, "Ding pong School," the highly regarded pre - kindergarten program from Chicago. There are panel shows like "Meet the Press" and "American Forum of the Air." And there are the variety programs like "Omnibus," the Ford Foundation show which presents weekly an assortment of educational vignettes. The school district of Philadelphia has been airing an extensive series Of educational telecasts on commercial stations in that city for several years. Similar pro* grams have been put on in other cities. Last winter, when a strike of janlors closed most of Baltimore's schools, Instructors took to the TV studios to do their teaching. The reaction was varied and indecisive. John H. Fischer, superintendent of schools, took a survey and came up with the report that TV (1) has a definite plnce in modern education and (2) has its limits. Fischer pointed out "there is no opportunity for the children nt home to ask questions of the TV teacher." But he noted too: "The impact of immediacy, seeing the thins" as it happens, is a powerful force . . . The closeup shot is one of TV's greatest offerings to education." Perhaps the most ambitious educational TV scries has been put on in, Cleveland, where Western Reserve University has been offering TV courses for credit since September, 1951. Sty (ion VVEWS has turned over Us facilities to the university from 9 to 9:30 a. m. Anyone may watch the telecasts, of course, but those taking the courses for credit must pay standard luition fees, buy the books Hint g° with the course, do required reading and take a final examination. The first course Western Reserve offered was In psychology. It was a big success. Other courses offered Inter hove met with Just as much favorable public reaction. The touches! problems the educational TV people have faced in their work to date have been raising money nnd acquiring the talent and scientific know-how to compete with commercial TV station.';. 212 Channels The FCC has held out 242 channels ' exclusively for educational TV. But applications for channels have come from only 25 bidders. Getting the money to operate a noncommercial educational station has been a slow process and sometimes it has presented what seem to be insurmountable barriers. Bills are before state legislatures seeking appropriations for state- financed educational TV stations. There have been damaging blows to educational TV in some states- In New York, for instance, the chances for stale action were badly hurt by an adverse report from a special commission named by Gov. Thomas E. Dcwey after tile Sta Le Boa rri of Regents proposed a 10-station state-wide network. The commission decided in a 10-5 vote that n state educational TV network was neither "necessary nor desirable." Educators nnd newspapers let fly with bitter criticism. The New York Times railed the commission report an "incredible document." Columnist John Crosby of the New York Herald-Tribune said it was ''politically inspired and wild- j ly inaccurate." I In Massachusetts, the Legislature cut funds for a proposed educational TV survey from $100,000 to $25,000, but private foundations !inve offered $500,000 for a, station In Boston. The Ford Foundation has pledged to support applications from 27 communities by putting up one-third cl the construction costs in each case. Most of the money, however, has come from schools nnd colleges mid from private sources, In De- ,roit, for example, an educational TV foundation has been formed. Business and Industry leaders Joined forces with educational and cultural institutions to set up a corporation which plans to act as the directing force for the city's educational TV outlet. 5750,000 in Pledges Tho foundation has collected $750,COO in pledges and is now ROYAL PROFII-E-This smiling prc-Coronntion picture is one of Queen Elizabeth II's ];ilest photos. It W;IF taken in the Green Drawing Boom at Buckingham PaUit'e in London. The Queen wears a pale pink gown of needlework lace over tulle, with the Blue Ribhon and Star of the Garter. The diamond necklace, & wccldm:; present from the city of London, is of a Russian fringe design. Her diamond diadem, of great age, was rose' for Queen Victoria Fire Chief Pinched MASSENA. N, Y. <.'T J ! — Charles Smith parked his car beside a fire pluK yesterday ami (tot a ticket. He posted S5 bond for appearance in court- Friday. Smith's Job? Villlage fire chief. pounding the streets in an effort to get a similar amount from the general public. Similar activity is afoot elsewhere. The Citizens Cprnmittee says that in addition to the 25 applications ftlrcjidy filed, with the FCC, moves arc under way to bring educational TV channels to 1'27 other cities. Citizens and educators are busy raising money In 7G of those 127 cities, the committee said. The cities in which applications hnvc been made for educational TV channels are Los Angeles; San Francisco; Bridgeport, ,C o n n.; Hartford, Conn.: Norwich. Conn.; Washington, D. C.; Miami; Atlanta; Manhattan, Kan.; St. Louis: New Brunswick. N. J.: Albany, N, Y.; Buffalo; Binghamton, N.Y.; Ithaca, N. Y.,; New York City: Rochester, N. Y.: Syracuse, N. Y.; UUca, N. Y.; Columbus, O.; Pittsburgh; Houston; Milwaukee and two in Oklahoma City, Okla. Nine applications have been filed from educMioiml institutions seeking commercial channels. These are Atlanta; South Bend, Imt.; New Orleans; East Lansing,Mich.; Columbia. Mo.; St. Louis; Ithaca; Memphis, and Port Arthur, Tex. "Atts you run* covmor Your Bey Hurt? kids should be covered with accident Insurance, too. And YOU should be protected with a Comprehensive Liability Policy In case YOUE boy was at lault. To st.te yourself worry, we prescribe Full Insurance on your tribe. Don't delay— cal! us today. RAYMOND ZACHRY MUTUAL INSURANCE AGENCT 111 North first SI. Phone 8815 Blythevllle, Arkansas (Tomorrow: TV and conversation ) Adams Appliance Co. Inc. rubber-base paint that's icrubable Gold Bond Velvet flows on so smoothly, so easily that it's hard not to get professional-looking results. Ready-tO'USe Velvet acts as its own primer, covers paint, plaster, wallboard and wallpaper equally well ... and it dries in less than »n hour with no "painty" odor. The latex bajc makes Velvet's film so tough and durable it itayi beauty-fresh even after repeated scrubbing!, 12 bright, new color*. A Proifiift of NATIONAL GYPSUM COMPANY Arkansas Paint & Glass Co. Producer Thinks TV Shows Shouldn't Be So Glamorous lly HOIS THOMAS HOLLYWOOD W—Jolly Robert Welch, wlio escaped to TV from producing Hope r.nd Crosby pictures, comes forth with the theory that video should be aimed at the balcony audience. Welch, who is now originating new shows for NBC. believes that entertainment has been directed til the mink and ermine crowd too Ions. "A few years ago in pictures," he said, "the usual plot was to hnvc Fred MacMurray a millionaire and Carole Lombard the secretary who marries the boss. Everything had to be plush and luxurious. "But I think people have become more realistic now. They don't mind seeing characters who have trouble making the rent and grocery bills. Everything doesn't have to be glamorous. "That was the theory I used in. making pictures like 'Paleface,' 'Son of Paleface' and 'Sorrowful Jones.' I wasn't aiming at the orchestra seats or the mezzanine. I wanted to please the folks in the balcony. There's more of 'em up there anyway." Welch has a unique position with the network. His contract reads that he must have no title. "If they gave me a title, people | could find me," he explained. | "Then I'd have to attend meetings and sit around while decisions were made. That was all I did at Paramount. There were so many meetings I don't know how they got anything done." Two Shows In Mind The producer Is dreaming up two shows in keeping with his theory of aiming at the balcony trade. One is a hymn to the state of Texas. It is called "I and Claudie" and Is based on the, stories written by Dillon Anderson, Houston attorney. "Anyone who has been in the service has feelings about Texans," said Welch, who produced armed forces radio shows during the war. "I've always wanted' to do something that kidded Texas. I found these stories by Anderson were perfect for the Job." The story concerns a carefree vagabond—"sort of a young W. C. Fields"—and a friend who own a house trailer. No car, just the .railer. They hitch rides all over the stale of Texas and get Into adventures on the way. Another Welch project is "Decent Citizen." The main character Insists on fixing everything. In- steed of hiring a plumber, he works on a leaky pipe himself and floods the house. His two young daughters supply the romantic interest. The producer has strong Ideas about what TV does and does not need. Most filmed shows are too tied down to a few interior Bets. The shows he Is planning will have 80 per cent outdoor shots. One of his pet peeves is the fake laughter on the sound tracks of the comedy programs. "Producers think their shows aren't any good unless they dub in a lot of uproarious laughter," he said. "That doesn't make the shows any funnier and it only antagonizes the audience. My shows will have no laughter. If they're funny, the home audience will laugh." Grandma Takes Her Family for Ride in Sky .PALM SPRINGS, Calif. W>) — Four generations of one family went for a.skyride yesterday — with a great- grandmother at the controls. > She's Mr«. Zaddle Bunker, who won her private pilot's license recently on her 65th birthday. She says she's the oldest woman student pilot ever licensed, in the United States. She learned to fly after taking over the Palm Springs Airport a year ago. Yesterday, to show them how she does it, she took aloft her daughter, granddaughter and great-grandson. 'Mama' Takes Over CHICAOOm—Mrs. John Nesslar left her baby buggy outside the apartment yesterday. When she went to get it, she found inside a stray mother oat- and five newborn kittens. Read Courier News Claesifiea Ads SALE! LADIES'SHOES BVD Only Elk Leather Wedge Sandals Regular $2.98! One Strap Sandal! Medium Wedge Heel! Navy! Red! Taffy-Tone! Sizes 41/2 to 10! Cool and Comfortable! GRABERS I SATISFACTION GUARANTEED OR YOUR MONEY BflCKJ Java Spiked Server Jailed SCHENECTADY. N. Y. (ff) — Police Investigated the strong coffee at the DelorcB Restaurant and sold they found grounds—for charges of eelllng liquor without » Uo*n«t. They booked th« owner, Clifford Perkins, 41, and his oount*tmtn, Hugh Lewl§, at, ifter » 1:10 a.m. raid. The specialty ot tht houte wa« "coffee royal." Police »»ld tin Java was spiked. "1i That worn asphalt tile offers on excellent base for Parkay. Only J /u" thick, this genuins Oak Parkay flooring is installed quickly with adhesiva right over the asphalt tile. There's no tearing up of old floors — no shellacking and sanding of new floors — no changing of baseboards or doors. An average size room can be covered in a day .with Parkay. Call or come in today for free estimate. We will handle-the job complete or you can. install Parkay yourself for extra 1520 W. Walnut savings. W. T. SHELTON Floor Contractor BIylhevivlIe Phone 2848 ROCKET AWAY in a HOJ.JDAY! PARK4Y; OHsmobHe'snew "Hardtops" —both Ninety-Eight and Super "88" —offer Power Steering* Power Braking* "Rocket" Power, too! Fashioned for dashing fun! Powered for flashing performanceTOldf&ubbileV eupcrb new Holiday . . . the inspired combination of glamor and "go" . . . with the sporting air of a convertible enhanced by the safety of. an all-steel top! And, to make your Holiday perfect . . . Oldsmobilc's new Power Steering relieves you of most of the work of turning and parking . . . Oldsmobile's new Pedal-Ease Power Brakes let you soft pedal to swifter, safer stops ... Oldsmobilc's new, more powerful "Rocket" Engine makes you ruler of every road! Come in ... see bow much fun a> Holiday can be! READY-FINISHED HARDWOOD FOR FLOORS AND WALLS •Th,,, Altitun and N,a I extra coi*. 105 E. Main Phone 2272 SUPER "88" HOLIDAY COUPf "Smarltit of fh* Hardfopi" " K 0 J X E T " [HEINE 4 Cm** Mean Foto O L P S O B I L SEC YOUR NEAREST OLDSMOBILt DEALER HORNER-WILSON MOTOR CO. 309 E. MAIN -YOUR OLDSMOBILE DEALER ALSO FEATURES TOP VALUES IN SAFETY-TESTED USED CARS—

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