The Journal Times from Racine, Wisconsin • 3

TTTE 1RACTXF, JOURX WS. JIOXDAT AFTITRXOOX. ArC.rST IB. 1021. ,3 IE MAMMOTH NEW 0 BE! EEEO mi ii i i i mi la iii i aaam i rm.

1 1 A I 1 I III A 11 GO ii ii -rr ii iii iiii i. -1 8 1 1 I -r- 1 i I I i 4 0 ill" ri: i 'Hw- 1 'J. i--yr-l vlplc-rf j-. i TTf lj if 'Wf j- L.i fsiv 1 i 1 'T i i Jr'1-- I -1, fer-1 1 1 ornr -'lPiWr T': f. A 4 'v -i v-- 'i i i i kJ ri i-, -i a fi' -1 iL.L I- fcjr- I i rendy-to-wear department.

ThN FOUR STORY BUILDING OW iONUMENT SQUARE creased to 70 and thla will be further Increased in tha new atore ta 116. Edward 'J. Zahn Jr. after graduating from Culver Military academy in August, 1916, 'became iden-tlfled with the business, being assistant to hla fatherf In 1019, Russell Zahn entered the company, being In charge of the office end of the business. Ita sort in any city the size of Racine in this section of tho country.

Another now department will be th Tfstablishtnent of beauty parlor Which the company will mako a complete and a attractive a la to ho had, Txi t's Tablo. A strlktna- fwituro of the second floor will he In the fact that nono of the good will- bo shown in th old fashioned way, but thnt all thn aitlcle will be open to view on at- one. period of four months ha was ill but he mid that during that tlm he saw to it that advertisements were prepared and published, He attributed a large part of hla eea to newspaper advertlaingi The first person to rhaka a purchase at tha Zahn store after It opened for business was S. A. Cornwell.

thla being on Sept. -la 1R98. and aha is atlll a customer at tha store. An especially made compoalte picture of the old and tha newyatore will be shown In the Zahn booth at the "Made In Racine" expo at'wt Ing thla evening. In the structure.

The salea force comprised threa with a bookkeeper. Mrs. IoulseRokker is the only one of the original' force 'that la still with Snhns. -The other employes wore Miss Ruth Evans, Miss Ret a Hanson and Miss Esther Dickinson. The latter was the bookkeeper.

Move to ItmtJon. Mr. Zahn continued In 'that: location till Aug. ,16. 1018 when he moved to hla present location known then as the Wolff building? 0i Oct.

10. IPS 2, "he took over the Vmlth building to the north gfvmg him a total of 12.600 square feet of space. Tho number of employes have In gor in size. There will be 300 feet of show window glass in the entire building. On each of the three Uden of the structure windows will be Installed to enhance the light-iny.

stone background will be used for all the windows. The front 1 to be of the arcade typo with a stairway lending to the basement. Kntranee will be built on I'lfth street side of ho struc-turo and tho -Wisconsin street side. It Is the belief In taking the latter ftM tlmt it will result in tho opening up of Wisconsin street to other nifrcrtntlln lines. The building will be surmounted with a number of attractive electric llKhts.

i Trlhttto to Patrons. in making reference to hla suc-" Mr, SCahn stated today that It Is due to, the people of Racine and thla community and tho faith they have' hud in the goods carried In hlH U)iT, "It la throuKh the people of llaclno and vicinity that we are nhlo to take this advanced wihl "We feel thnt lift- lit hn ft splendid future before It and we are showing our faith in that belief by the decision we have mnda to Increase, our budnes." ahn started In business Mnln nrcn on 15, IMS, thern bohiK frrt of floor apace A Consistent Newspaper Advertiser. Mr. Zahn has been a constant ad vertiser ever since he has been in business. For 26 years he has not missed a week with an advertisement in if the Journal-News.

For All Monday" marked progrean in which bui ncaa thrift and painnf aklng efforon the part of the prpprlotorii, coupVd with good on the part of the pul'llo, have reaulted In well merited Huccena. It la with a. dealre to giva the public even a "greater eervloe that t.ho company liaa nov thia atep. In advance. Not, only will department of th hualneaa be increaited.

and new on added, but there will bo a rorre-piindlng lncreaa In the number of ealea people and offloo employe the oompanyUa payroll. Npeiui Many Hnara on rin, y.ahn with hU Kdwnrd J. SSahn Itueii zhu, havo pMit many hour Iti rlannln'" th lutalU and making lUrUlmn with naard to th type of Jullillna they tleMlre mm well mm th conv.nl.npM nmf comfort' w.totrrt mlrht bo extended, not orily to th patron of 4h Mora jhut lu thn genml luibllo iin wrll. The projpoeed atructure will have ita front entrance on Monument 4Ure. but there wtll bit In addition ntrance on th Wlscon.ln alreec aide and Firth Arect, Then will ba a frontage of 60 feet on Monument nquaro and extending west to Wisconsin street, aj, distance of 140 feet.

The building- la to be of concrete and fire proof, i There will be four utorles with basement. Face brick and etono will be used In the construction and every portion of the Building is to be thoroughly modem. The lighting, plumbing und' heating will have special attention and will be of the most modern type obtainable. Two Otis passenger elevators and" a freight elevator wJll give ample service. Attractive Arrangniif itta.

The first floor will have Wright rubber flooring while the second, third and pari of the fourth will have "Wilton carpets. Lampaort pneumatic carrier will he Installed, these being, it is said, the finest the market afford. The various departments will be equipped with. new fixtures, particular attention Jbtlng given to the will contain Innovatlrjna whlcn will ho a credit to the mtrcantllo husi-ns of Racine-. Mr.

f.Hhn and hl Nona expect to vllt stores In no letta than 15 different cltii for the pur-powo of galnlntj Injormatlon and idea which 'may bo tl'IHd In thN department. Thoy ll go to a number of -placo ih Wisconsin nilnolM. Indiana, Mlchftfitn and Iowa. l4trgo Iliiof fiwr. The structure will (give the bysl- i ties a floor space of 42.000 aquiim alono havlni; selling space, given over to of the spaC'i tiet, th basement aquarf fct of The basement Will be two purpo.

Half will bo devoted. to sel log space and thp remainder to boiler room, receiving room, coal like. There will he a do ma and thr pacious room for employe with kers, a tock room and surpltfa room. Accordlnar ti hhe m-IIod mailn by th company the fllowlna; ooil will be handled on tie first floor: Ulo'vep, neckwear, hoery, knit un-(lfivpar, Rood, unibrfllagj notnn7 toilet isnoda.j lare. hand dress rlmnjliiit.

art arooitn7 jewwlry, aiiH rlbtwni. On thin floor will he e(abllhed new departments, namely Jhe art good tlrivtrtirtmt, a Ho ft chijrt Jpnrtnint pn Ih" fcnni! flnof will "bo sold dre wajih good, lln-Intr. pattern. domi'stlea, whtt (rood, cornetx, muftltnj "underwear, house drewaea, pronn.t kimonoa, etc. lino Public ltce Itoom, Time and effort aro not bein I spared in making plas for the in stallation of a spacious public rest room to be located 4n the second floor.

Every convenience will be afforded the public ind a much attention will be paid to this feature by the company as to its display windows. It is tfie purpose to have the most attractive room of DEMAND Over 100,009 people have testified that TANLAC hat rellTc4 tJtem Stcznteh TroaWe, Xlheumatisra. Jlal-Notritioo, Eleeplcssncsa, NfTTousaesa, Lcr3 of Appetite, Lcz3 cf Wcliht, TcrpIdLlTerer "Aax Anyona Who Em Taken TANLAC OVXa 41 Klt unN BOTTtCa fst tr AU C4 DranisU Positively the Largest, Cleanest, anc Most Pretentious Outdoor Amusement Organization Entour. Auspices Modern Woodmen of America Will Have Sixty Ft. Front age and Run Through to Wisconsin Area of Floor Space 4 2,0 0)0 Square to Occupy Structure by Next July.

PROJECT EVINCES FAITH IN RACINE KltiMilon of: vUion, whliv y.tthn hi'A fr iitniilirr of ycri about to d4W, ht thw Zahn rompnny, delpr in flrjiomla hU lMdla krinnt. hit" (IpM(I In branch I Kit- IntfiT larBr H-flnpr to. ift ntfrlnir into i lTtif term lpumj a rour tnry bullilln which Willi pctd n-: Monumtnt nnf. InklntT lh rl- "th bulkUnRn located at 60 0 -0 Monument f.The Ktructure will built by th. Monument Square- corporation retain, ownership.

For is long period jnegotlations hay en pending, and with the puf-thas! of the old Mitchell Motors l)ant lay Charles Jash, of Kcnoshu. an in-ipiratlon and a decision otj the p'afl of Zahns to at once lose a -deal whereby It would be possible 'to lease the proposed new tructure. According' to present plans It is 'the intention' to atart tearing down the buildlnita, occupying the, alte of the new structure about 1, and It la the pflfpose to have the iuiilding completed ready for-occupancy nine after operation Duve atarted. However, the com-jmny feela it wilt be about July 1. 1935, before it ia aettlM in the new Structure ready to nerva the wants tt lha community.

I The new building will be one of th.finet of it tort In any city ths of Racine, in the northweat and It it It felt it will provj be. an Iro- etua'for furlherj4'rted bualneaa enturea on the lart of other. Trn ruti Ion In alin With the decision of 7.ahn to en large Ita eetabllahment there la Been a tranM Ion from ft email atore at 42t Main atreet, now occupied by Kolwell'a crockery etore. where Ed ward Zdhn Pr. fimt began bualneea, to an enlarged bunlneaa at OS and 43S Main atreet and later the evolv Ing 9f aaother addition to the the utilisation of the atore adjoining to the north.

Theee atepa have been by degrtva ttngtlvely arranged I tables. Th? 1 space to be ucd for "the depart-! ments of this floor will be triplo the s1e' of the present quarters. i Regarding tho third floor tho company announces it la going to use a great deal of time, andwlll spend largo efforts In obtaining the latest idea for use there. It la to be devoted entirely to ready-to-wenr garment for baby fo grandmother, A new feature in thl section of the atore will be a much enlarged babies." and Juvenile, depart- mfnt, Included In tbe article to ha carried on Ihls floor nr rmttit. ultM.

dresses, furs, skirt. A millinery department will bo another new department In thla section of tho tore. On tha fourth floor will dls. pluy'M ruifo, ruriif tn, rurtalna, beddings, gift shop to- aether with linoleum department. This latter Is another of the new departments- to be added to the business.

The" rug department will be three times the size of the present one. General offices will be located on the fourth floor together with a dmpery work room, etc. Store tot Havo Island FVont. An Island front will grace the east, section of the structure, similar to the one at the present location of the company; but much lar- Vtit be the trusty meaac-nger Send her flowrra. Kaya tlw bunflfwrr.

She waited to hear from you and you neglected to write or- call. Wend her a box of beautiful blossoms to show her thnt your heart 1 In the right place. However far away she may bayou can wire them to her. "Sax. ft With Mowcra" RURKHARDT 1 GZIoIlcICo.

t7)t. jr. T.m) 47,7 i 339 'Main St fiST': Vr TV r' it LAKESIDE CIRCUS BIGGER BETTER THAN EVER This Week! AUg. 18th 7 Yellow Cab offers yon moral and financial responsibility av practical system of operation which givea matrti- loss aerTice that can bo depemietl upon system whl'li keep the service up to the highoat notch. When you ride in a Tel-low you do not take chance.

4 The Thinking Fellow Calls av Yellow" PHONE PROSPECT 229 37 Double Length Circus Cars 37 423 People and Performers 423 25 Shows and Riding Devices 25 22 Piece Concert Band 22 WATER CIRCUS CIRCTR RIDE snow FREAK ANIMAL EXHIBIT MOTORDOME "NOMA" MODEL CITY 'TIlOiIAM WILD WEST MIDGETS P.MjACE WONDERS 3IOXKEYVILLE WAIt EXHIBIT EGYPT" IUd the "DANGLER" Plenty of Kick ADMISSION FREE TO MIDWAY GDAYS AND NIGHTS OF FUN AND FROLIC 1 DON'T FORGET ALL THIS WEEK Lakeside Show GroundsFollow the Crowd The Biggest Outdoor Event of Fall Season of 1924 (Ample free parking ipsce for autos.) LJ t- We Move About Aug. 16th Arroa tlio street from llarth's IlctTratlon Jloor. Good Tjire and Battery Service VinA-RCHVIJS ill rlfUt M. P. tSS.