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The Kokomo Morning Times from Kokomo, Indiana • Page 13

Location:
Kokomo, Indiana
Issue Date:
Page:
13
Extracted Article Text (OCR)

THE TV FRONT KOKOMO (Ind.) MORNING TIMES Thursdoy, Feb. 11, 1965 13 If CBS leads again in ratings By RICHARD K. DOAN NEW YORK. The three-way dead heat between the television networks for evening programming popularity laurels has been broken, with CBS moving into the lead again in the national Nielsen TV highlights The Defenders, CBS. Brandon De Wilde portrays conscientious objector who refuses to accept military service and whose lather (Jack Albertson) believes he is either a coward or a radical because he did not declare his principles until he faced induction.

9 p.m. CST. Today, NBC. An Illinois pastor discusses his book, a satire on superficial aspects of church life; and Secretary of Labor Willard Wirtz is interviewed. 6 a.m.

CST. Capt. Kangaroo, CBS. Children's show. The captain talks about Thomas Edison on the anniversary of his birth, supplementing his story of the inventor's life with films and photographs.

7 a.m. CST. The Munsters, CBS. Herman and grandpa are mistaken for masked bandits at a bank. 6:30 p.m.

CST. Donna Reed, ABC. Buster Keaton guests as an automobile body repair man. 7 p.m. CST.

Suspense Theatre, NBC. Honor overcomes two Americans who plan to steal out of Cuba with $1 million, (color). 9 p.m. CST. ratings.

ABC is close behind. Average ratings for the three networks for a two-week period ending Jan. 24 came out: CBS 21.3, ABC, 20.0, NBC 19.9. ABC actually showed a slight edge over CBS for the second week of the survey period, attaining a 21.8 to CBS's 21.7 and NBC's 18.9. One surprising aspect of the averages was that they showed TV viewing sharply on the rise.

In the preceding fortnight, when all three networks were fractionally close in standing, none achieved higher than a 19.6. Bob Hope's Christmas tour show led the popularity parade, outrating "Bonanza." Third in total audience came the CBS rerun of "Wizard of Oz." The remainder of the top 20; "Bewitched," Andy Griffith, Ed Sullivan, Dick Van Dyke, Red Skelton, "The Fugitive," "Corner Pyle," Jackie Gleason, Lucille Ball, "Beverly Hillbillies," "My ThreeSons," "Branded," "Peyton Place Walt Disney, "My Favorite Martian, "Gilligan's Island," and "I've Got a Secret." CBS hastened to point out that "Corner Pyle" slipped in standing only because it was competing with Bob Hope's special. Viewers could not be blamed if they are getting more and more confused by the ratings claims. Only last week end ABC was able to say it was No. 1 in the Nielsens.

In fact, ABC was able to claim it was far out front, with Today on TV Morning 6-15 6:30 7:00 7:30 7:45 8:00 9-15 9:30 10:00 10-30 10-55 11-30 6- BABY TIME -6- TODAY IN INDIANA 13-11 of Mich. M-Th-F Cost of Hope Tu TEA 8-SUNRISE SEMESTER 6-49-TODAY SHOW 13- WILLEFORD 8-CHAPEL DOOR 13-CASPER CO. 8-STAN WOOD 13-JACK 8-CAPT! KANGAROO -6- MILESTONES 13-KINDERGARTEN 6-TODAY SHOW -8-MOVIE 6- MOVIE 49-DAD KNOWS BEST 13-K1NG AND ODIE 13-DON MELVOIN 4S-DONNA REED SHOW -8-CBS NEWS 49-YOUNG MARRIEDS -8-I LOVE LUCY 5-49-(C) What's This Song 4-EL ESPANOL 13-6-49-NEWS 13-(C) PAUL DIXON 8-ANDY GRIFFITH 6-49-CONCENTRATION 4-GIRL TALK -13-PRICE IS RIGHT 8-REAL MCCOYS 6-49-(C) JEOPARDY 4-BILLIE BOUCHER Afternoon 12-00-13-(C) 50-50 CLUB 8-LOVE OF WHEN 4-CARTOONS FOR TOMORROW 6-EASY MONEY 49-CHANNEL 49 NEWS Editorial 12-45-49-MIDWEST FARMER 8-GUIDING LIGHT 1-00--8-WORLD AT ONE 4-MIKE DOUGLAS 49-THE PRICE IS RIGHT 1-25--6-MILESTONES FORD 8-AS WORLD TURNS 6-(C) MAKE A DEAL NEWS 2-00-13-FLAME IN THE WIND 8-PASS WORD 6-49-MOMENT of TRUTH 2-30-13-DAY IN COURT 8-HOUSE PARTY 6-49-THE DOCTORS 4-MILADY'S MATINEE HOSPITAL' 8-TELL THE TRUTH 6-49-ANOTHER WORLD NEWS 3-30-13-YOUNG MARRIEDS 8-EDGE OF NIGHT 6-49-(C)YOUDON'TSAY 4-DRAGNET 8-SECRET STORM 6-49-MATCH GAME 4-MICKEY MOUSE NEWS Evening (dra '39) 'The Little Princess' Shirley Temple-Richard Greene (a tale of rags to riches, set in the Victorian era) 6-MOVJE (com '53) 'The Affairs of Dobie Gillis' Debby Reynolds-Bobby Var-Bob Fosse (the one attraction Grain- belt University holds for Dobie Gillis is Pansy Hammer) 4-SUPERMAN 49-DAY IN COURT 5-00-13-BILL JACKSON SHOW 4-POFEYE JAMIE 49-BOWLING (Live from the Tower Lanes) 5- 30-13- RIFLEMAN 6-00-13-49-NEWS. BEAR 6-15-13-WORLD NEWS NEWS 8-EVENING NEWS 6-49-THE HUNTLEY- BRINKLEY REPORT 4-LEAVE IT TO BEAVER 7.00-- 6- NEWS-WEATHER 4-WORLD BEYOND 49-MY THREESONS 7-30-13-(C) JONNY QUEST 8-THE MUNSTERS (Herman and Grandpa mistaken for bandits at the bank) 6-49-DANIEL BOONE v. Peter (bounty hunter plans to kill Boone and sell the children as slaves) REED (Donna lends Midge her car and triggers an amazing series of misunderstandings) 8-PERRY MASON (when disreputable beachcomber is slain, his 1 fiancee asks Perry to defend her) THREE SONS Charley looks for artist who painted his unflattering picture) 6-49-DR.

K3LDARE (an orderly is tricked into marrying a young expectant mother) (when Darrin fails to find an exotic model for an advertising campaign, Sam turns cat into mannequin) 8-PASS WORD Lauren Bacall-Jack Palance 4-LLOYD THAXTON PLACE (the lives of 3 Harringtons Leslie, Rodney Betty are suddenly altered by the scalpel) 8-BAILEYS OF BALBOA (Chester goes invisible for the sake of love) 6-(C) HAZEL (Hazel buys Geo. Baxter a sweepstake ticken, unaware that he is on the mayor's anti-gambling committee) 49-VALENTINE'S DAY 9:50 --4-CHANNEL 4 NEWS DEAN SHOW Molly Bee, Bill Cosby, Leon McAuliffe and Rowlf. 8-DEFENDERS E. G. Marshall-Robert Reed (drama about young man who is conscientious objector for moral reasons) 4-MOVIE (dra '46) 'The Dark Mirror' O.

de Havilland-Lew Ayres Thomas Mitchell (a tortured girl faces only evil when she sees herself in her twin sister) 49-SUSPENSE TH. (mys-dra '5G) 'The Human Jungle' Gary Merrill-Jan Sterling (behind the scenes operation of precinct house when policeman is assigned to strip-tease dancer's murder) SUNSET STRIP 6-49-(C)TONIGHT SHOW Guests: Roy Rogers and Dale Evans 4-LES CRANE SHOW with celebrity guests WAY MUSIC a 21.4 average, to NBC's 19.6, and that CBS was a slow third with a 17.7. The difference between the two sets of averages is that ABC's lead was based on a Nielsen survey of 30 major cities commonly known as the 30-market Nielsens; CBS's lead is based on a national Nielsen. Also, the 30-market report was for a later week, the one ending Jan. 31.

But the basic reason for the seeming discrepancies between these Nielsen surveys is twofold: 1. The national Nielsen includes many smaller communities having one or two stations which typically give greater clearance to NBC and, especially, CBS programs than those on ABC. Hence, ABC is at a disadvantage in this survey. 2. Patently, CBS has some programs with greater rural and small-town than big city appeal, while ABC seems to have more programs liked better by urbanites than small- towners.

NBC does not appear to be as greatly affected by these different influences. Network researchers are quick to point out that audience program preference canvasses such as Nielsen's do not "isolate the intrinsic values of the programs." In other words, how a program rates depends on a great many factors, including, for example, what other programs are on at the same time. The newest national Nielsen is a classic in one respect. It gave each of the networks something to crow about. CBS, of course, sprang to the publicity mills with the overall averages showing its recovered ratings dominance.

ABC pointed out that if you isolated the second week of the survey, when the programming changes were in effect, like a new hour-long "Shindig," ABC edged CBS, leaving NBC well behind. NBC, in turn, pointed out that between a sponsored Presidential Inaugural special the night of Jan. 20 and a surprisingly low rating for the Wednesday night movie showing of "The Brothers Karamazov," following the'special, the network's average for the second week took a beating. If you look at the first week's averages, on the other hand, NBC and CBS tied, 20.9, to ABC's 20.1. Truly, it's not which ratings ya read, it's how ya break them down.

Loren and Ponti marriage still declared void ROME (UPI) The much- publicized marriage, Mexican style, of actress Sophia Loren and movie producer Carlo Ponti was declared void Monday by the civil court of Rome. The action leaves the couple open to prosecution on bigamy charges. The court ruled that Ponti is still legally married to Giuliana Fiastri, the daughter of anltal- ian army general. He married her in 1946 and had two children by her. Miss Loren and Ponti were married by proxy in Mexico in 1957.

In arguments presented by lawyers Monday, the couple argued that the Mexican marriage was indeed null but not because of Ponti's earlier marriage. Lawyers said certain irregularities in the Mexican ceremony rendered it invalid. The bigamy charges are pending in a Rome criminal court. They were brought at the request of private citizens, a procedure permitted under Italian law. Miss Loren, 30, and Ponti, 54, are currently in France, hoping to win a valid marriage there.

OLIVIA DE HAVILLAND mails her nominations ballot for the 37th Annual Academy Award selections from Paris, where she returned following completion of her latest film, Sweet Charlotte." The nominations will be announced Feb. 23. i Dehovilland is a two-time winner of the Best Actress Award, in 1946 for "To Each His Own" and in 1949 for "The Heiress." (UPI Telephoto) Arnold Stang added to 'Broadside' HOLLYWOOD (UPI) Arnold Stang, chicken-chested loser of stage, screen and television, has been added to the cast of "Broadside" in hopes of beefing up the series. For his size, pip squeak Stang is a giant at getting laughs. He stands 5 feet 3 and weighs 105 pounds with his glasses on.

His voice curdles goat's milk and his general appearance makes a leading man of Wally Cox. "The world is made up of losers who can identify with me," said Stang during a lunch break at Universal studios. "But underneath it all I'm a winner." And so he is. Stang has Astrological Forecast ROOM ADDITIONS INSURANCE JOBS By SYDNEY OMARR "The wise man controls his destiny. Astrology points the way." ARIES (Mar.

21-Apr. 19): Get workship in order. Realize efforts you ENJOY can be profitable. Important to have files ready. Utilize innate sense of ORIGINALITY.

You could go places! TAURUS (Apr. 20-May 20): Money and pleasure may not mix so well today. Be discreet. Member of opposite sex may not be completely sincere. Can be enlightening if you maintain SENSE OF HUMOR! GEMINI (May 21-June 20): PRACTICAL MEASURES.

Utilize material which is accessible. Build solid foundation. Avoid shortcut methods. highlight quality. Speak your mind.

Reveal true feelings. CANCER (June 21-July 22): Visit one confined to home or hospital. Ingratiate yourself with relatives, in-laws by considerate attitude. Recognize that basic changes are necessary. LEO (July 23 Aug.

22): Friends due to repay you for past efforts, favors. BE A CHAKMING GUEST. Not easy much easier for you to do the entertaining. But be modest, gracious and GRATEFUL. VTRGO (Aug.

23-Sept. 22): Spotlight on accomplishment, standing in community. Many expect much. Concentrate on harmony. Stick close to home base.

Let superiors know you can handle responsibility. LIBRA (Sept. 23 Oct. 22): Keep lines of communication open. Be alert to suggestions, original ideas.

News due from afar which could affect immediate surroundings. Check with authorities. SCORPIO (Oct. 23-Nov. 21): See beauty which actually surrounds you.

Far away places only APPEAR more glamorous. Review motives, ambitions, NOW SERVING 'FLAVOR-CRISP' FRIED CHICKEN CALL US GL 7-7289 NOON DELIVERIES START AT 11 A.M. 'NEXT longings. Key is SELF- EVALUATION. Think! SAGITTARIUS (Nov.

22-Dec. 21): Be aware of subtle indications, meanings. Check legal a concerning PROPERTY. Read fine print. Consult one with experience.

Take your time! CAPRICORN (Dec. 22-Jan. 19): You can achieve much through INDIRECT methods. Aim at long-range results. Trying to strike fast and hard could result in complete "miss." Be persistent, patient and sincere.

AQUARIUS (Jan. 20-Feb. 18): Day to get to heart of matter. Find the reasons WHY. Be utterly frank with yourself.

Stick to principles. Taking "convenient" way could lead to unnecessary loss. PISCES (Feb. 19-Mar. 20): Stick close to home base.

Do what comes naturally. Going "far out" would be mistake. Choose familiar paths. Key is finishing tasks early. then you can relax! IF TODAY IS YOUR BIRTHDAY you are intuitive, able to perceive what persons really think.

Would make fine writer, teacher or attorney. GENERAL TENDENCIES: Cycle high for GEMINI, CANCER, LEO. Special word to PISCES: Defying tradition today leads to unnecessary complications. To order SYDNEY OMARR'S 50-page booklet. THE TRUTH ABOUT ASTROLOGY, send 50 cents to OMARR BOOKLET, care of this newspaper, Box 3240, Grand Central Station, New York 17, N.Y.

earned a fortune over the years as Gerard on the old Henry Morgan radio show; as Dizzy on "Henry Aldrich;" onhisown radio show, "That Brewster Boy;" and as "The Timid Soul." Behind the thick spectacles and scrawny exterior abides a nimble wit and wonderful ability to evoke laughter. These qualities are needed to rescue Broadside from mediocre ratings and provide insurance against cancellation for next year. "I was originally scheduled to be in the show when it went on the air last fall," Stang squeaked. "But I was tied up with the road show of 'A Funny Thing Happened- onthe Way to coulcln't-get out of the commitment until now. "They've cast me as a Navy cook in the series.I'm supposed to be one of the great chefs of the world, and I always get the upper hand with the terrible- tempered Commander Adrian Edward Andrews on the show." Stang will appear in the final dozen shows this season after missing out on the first 24.

The network (ABC) and Revue Productions expect to see the rat- ing soar once viewers discover artful Arnold. Fittingly, Arnold will play a character a Stanley Stubbs. And on his bird like shoulder rests the responsibility of keeping Broadside on the air for another year or two. And Stanley er, Arnold may do just that. MIRRORS SHOWERS SALE SUPERIOR GLASS PAINT 705 N.

Main THE BIG NAME IN WHISKEY 3.95 3 fifth half pint Delphi youth council elecfs new president DELPHI Officers were elected at the Carroll County Youth Council this The new president is Mary Hood. Other officers are Nancy Smith, first vice president; Toni yice. president; Beverly Mullin, third-vice president; Charlotte Helvie; corresponding secretary; John Myer, recording secretary; and Gary Duff, treasurer. The retiring president is Donna Minneman of Delphi. Officers were installed by Rev.

Dallas Landrum, president of the Carroll County Council of Churches. MARY ANN MOBIH CHAD Bram- JOAN NeNcr Swam CHBIS Nim PLUS! i "Worlds Fair" Bonus at Drive-In Only "SUSAN SLADE" SIPE TODAY Ci ss Me Stupid" 's Candy HEARTS 2 lb boxes VALENTINE CREAMS ASSORTED CHOCOLATES in 1 lb. and 2 lb. boxes SWEET OOK STORE GL 9-4991 MORROW-As A i on TV JAMES GARNER JULIE ANDREWS MELVYN DOUGLAS THE AmeRicanizarion OF SATURDAY at MIDNIGHT! We're Having A Cotton Picken Valentine Show (Doors Open at 11:45) WHERE THE BOV8 MEET THE NRL8-. TICKETS 1 ON SALE NOW We certainly enjoyed having Mark Helms of Troop 304 as our Scout Publisher on Boy Scout Day.

He is a very bright young man and has a fine sense of humor (which helps in this business). By the way, young Mark told us that as soon as he was introduced to our staff, everyone started asking for raises (now he knows how it feels to be the boss!) At the scout dinner, it was a pleasure to see so many men taking an interest, as sponsors, in the scout movement. Among those I saw Tuesday eve at the Frances: Mayor John Miller, Bill Ahrens, (new comptroller at Accurate Parts), Bill Rogers of Union Bank, Don Sellers (who reported that Scout Jeff Hayes had been helping him with county money matters during the day), and many others. I sat next to Jim Wenger and was glad to learn that Jim was not only interested in scouting, and in football (center on the Pettit Park team), but also in grades. Your ole' columnist has always believed that our young men could be atheletes, scholars, and all-round boys.

Out Southway way: Al Mitzelfelt, mgr. of the Kings Crown Inn Restaurant says he doesn't mind me calling him the Toots Shor of Howard County or the Sherman Billingsley of Kokomo as long as the people keep flocking towards that Sunday buffet (daily too) Add to your list of Pete Pigeon's pretty gals: Judy Heinmiller, secy, to Ray Mehlig, of South Side Lumber Co Bob and Betty Ellis, Carriage Gift Shop, just returned from the Chicago Gift Show. They came back with many unusual items including (of all things) scented drawer liners. They're floral in design and very practical! Had a Blue Cross Drug cup of coffee yesterday a.m. with Bill Hart, Bob Englin, and Rev.

John Sayre (a good group for congenial type conversation) In parting: A party full of pals, some say Is easy to enjoy No haughty strangers to impress Just good old hoi polloi But I feel new acquaintances Are much to be preferred They love the jokes and anecdotes My friends already heard So Long READ FRANK SYNDICATED COLUMN "NAMES MAKE NEWS," A A IN THE TOWN CRIER..

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About The Kokomo Morning Times Archive

Pages Available:
24,130
Years Available:
1964-1967