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Independent Star-News from Pasadena, California • Page 11

Location:
Pasadena, California
Issue Date:
Page:
11
Extracted Article Text (OCR)

fir VI 4 TALLEST IN EL MONTE A five-story office building developed by the Hirschmann Industrial Corp. of New York is currently under construction in the Gilbert-Flair Industrial Park in El Monte just off the San Bernardino Freeway. The $1.5 million structure, designed by Welton Becket will be completed next year. Leasing Proceeds Rapidly At Hirschmann Building Besidents at Lark Ellen Towers, 1350 E. San Bernardino West Covina, cite these advan ages 'til living in America's most (JistingnisheiJ retirement residences Lark Ellen JTowers requires no entry or registration fee.

Furnished and unfurnished bed- oom apartments and suites are available at annual or monthly ates. Every program for living at Cark Ellen Towers Includes aH meals, housekeeping, telephone, utilities, linens end color TV. A special medical program, and an adjacent fully staffed and equipped modern hospital, integrated with Medicare to according connected Freeway building's building. oJ floor Leasing Is proceeding rapidly en the Hirschmann building, a distinctive live-story i structure in El Monte's Gilbert-j Flair Industrial Park, which has just been topped out, to Carl Hirschmann, president ol The the Hirschmann Industrial Corp. of Long Island, N.Y., developers of the project.

The $1.5 million buiding, the tallest in El Monte, fronts on the San Bernardino and will become the regional headquarters of the Hirschmann Corp. which will occupy the fifth floor. The Hirschmann Corp. is an international firm specializing in precision machinery and equipment. As planned, designed and engineered by Wclton Becket and Associates, architccls and engineers, the 83,000 sq.

ft. reinforced concrete building contains 55,000 sq. ft. of office space, more than 20 per cent of which has been leased while the building is still under construction. Majestic Really Co.

of Angeles is the leasing agent. Currently negotiations are under way to lease a portion the ground floor to a major restaurant operation. "We feel that El Monte is in need of a fine restaurant to serve the growing list of executives i live and work in the surrounding area," Hirschmann said. The site for the complex was selected due to the growing demand for office space away from congested metropolitan areas. "Our building will the tenants in close proximity to the entire Southern California freeway system and only 10 minutes from Los Angeles' Civic Center and its financial district," Center and its financial district, Hirschmann added.

The fully air-conditioned building will provide first class office space with interior design concepts similar to those offered in major metropolitan office buildings including high- speed, electronic elevators, floors designed on a modular system with polarized fluorescent lighting fixtures and air- conditioning integraled in de- mountable ceilings, and movable partitions. "Flexibility throughout office suites and showrooms will be achieved through the absenci of interior columns and the placement of exterior columns outside the glass line," said MacDonald Beckel, executive of vice president of the architec- tural firm. Adding to the completely unobstructed floors' flexibility is the location of the elevator core in a separate shaft which is to the main building, arrangement will permit location of a naturally lighted corridor on one side of each loor. Strength and vertical symmetry will be reflected in will design through bold, white poured-in-place concrete columns, and richly textured panels at the ends of the structure. Floor-to-ceiling glass walls will be recessed one foot from the face of the vertical concrete grillwork to create a contrast pattern of light and shadow across the facade.

Each' window panel will incorporate a pane ol polished glass in a neoprene glazing seal. The four upper floors will appear to float above a recessed covered promenade around the The architect's design calls for upper stories to project outward from the ground columns. The glass enclosed, single- Realtor Board Slated to Hear Noted Attorney place Aspects Marvin Starr, Oakland attor ney, will speak on "The Lega' of the Realtor to Boll- Buyer and Seller" at the luncheon meeting of the Pasadena Board of Realtors to be held Wednesday, Oct. 19. Starr's talk will surprise many seasoned sales people and brokers and send shivers of apprehension over a large portion of the audience as they learn how close they may have come to a suit for damages, according to Wayne BrannOn, program chairman.

The presenlalion is guaranteed to enlighten and stimulate all concerned to further their education in the legal aspects of real estate. Starr is co-author of the new three-volume work, "The Current Law of California a Estate," and is a author to many legal publica- tios. Special tribute will be given to the Women's Council division the Board of Realtors at the luncheon meeting. contributing vanced story base will be T-shaped, ex- ending outward on either side of the building to provide an additional 3,000 sq. ft.

of prime space. The structure will be Jlaced in the center of a lushly- landscaped plaza. Parking for 238 automobiles will be conveniently located in the fully landscaped areas adjoining the site. Guest parking be situated near the entrance of the building. Becket is also currently designing a second office building the Hirschmann Corporation be located near Chicago's O'Hare Airport.

Cures Of Tight Money To Be Discussed "Where Did the Lenders will be the'subject of a talk by Robert D. Norton, a Coast Fed eral vice president, at the meeting of the Building Contractors San Gabriel Valley Chap ter, at 7:30 p.m., Oct. 18 at Hen ry's Santa Anita in Arcadia. In his talk, Norton will re view the current shortage 6 money available for real estate lending, to causes am likely cures. He will point ou "not only are people saving les 'from 8 per cent of income down to under 5 per cent) bu other sources are competing more effectively for what sav ings there are.

"In addition, the over-supply of housing created since Work War II is- finally coming home to roost." He contends "as this housing surplus is absorbed, am as the expected increase in fam ily formation takes place in 1967-68, demand for real estate lending will go up, and Savings and Loans will reaffirm their place as the specialists in pro ioting home ownership through such lending." Norton is a member of Coasl Federal Savings' Free Enterprise Speakers bureau. He is a graduate of Occidental College, and is a Navy of World War: II. After graduate work at USC and Cal State, he joined Coast Federal in 1950, where he ad through the ranks' from a teller to vice president and manager of the Santa Monica Branch office. He is also guest lecturer for the American Management Assn. and in local colleges.

ONE Call Does IT ALL Phone Your Nearest Sears Store for FREE Estimates A Sears representative will call at your home to give you a free estimate. NO OBLIGATION! A Estimating Materials Installation Credit NO MONEY DOWN Ask Your Salesman How Yon May Take Up to 5 Ycnrs to Pay on Scars MnflcrnizirR Credit Plan JUU This Coupon to Year Nearest Setrs Store rj I would like FREE bathroom planning book I would like FREE kitchen planning book I would like a FREE remodeling estimate Name-- Address -City- AIL ROADS LEAD TO SEARS SOUTHERN CALIFORNIA STORES IMOIMMDIMT ITAt.NiWi, SUNBAY, OCTOIM IMi--If Lark Ellen Towers Proves Finest in Retired Living provide all health needs, A wide range of exciting cul tural and social opportunities, including first-run color movies. Builders to Meet Wednesday at Eatons The regular monthly meeting of the Pasade Chapter of the Building Contractors Association will be held Wednesday, Oct. 19, at Batons' Restaurant, 1130 W. Colorado Arcadia beginning at 6:30 p.m.

Lou Miller of the Plaster Institute and Lou Gable of Highland Stucco will offer up-to-date news on the recently approved rapid plastering system. Virtually every point of interest, cultural attraction or sporting event in the lower half of the state lies within an hour's driving time of the Towers. According to Dr. a Mintz, executive director of the nine-story, 176-unit apartment complex, tours lor prospective Marino residenls are available daily. Realtors' Calendar MONDAY.

11:30 a.m. Board directors. Coord Office TUESDAY, 9:30 o.m. Urban Relocation Commlttw, Board Offlct. WEDNESDAY, noon Boord membership luncheon, Huntlnoion Sheraton Ballroom.

SoeaKer: Mr. Martin Starr. From $25,075 From l.A. take Santa Ana Freeway to Riverside Freeway Riverside Freeway to Imperial then North on Imperial Hwy. to Orange- thorpe--West on Orangethorpe to models.

(IN COLOR) Pacesetter Homes Ventura Keys VENTUKA From $31,950 From l.A. take Hollywood-Ventura Freeway to Seaward off ramp in Ventura and follow signs to Pace- setler homes. (IN COLOR) Influential Homes TUSTIN From $16,700 From f.A. take Sana Ana Freeway to Newport Ave. in Tuslin, Ihen South on Newport Ave.

to Mitchell on Mitchell to Nisson Rd. and right to Nisson Rd. to models. Stardust Park LA PALMA From $24,950 From l.A.--Santa Ana Freeway to Carmenita turnoff, right (South) on Carmenita (which is also Moody), to Orangelhorpe and furnished models. (IN COLOR) Oeeana OCEANSIDE $12,495 From l.A.--South on Hiway 101 to the Mission Ave.

turnoff, which is Hiway 76 East 3 miles on Hiway 76 to El Carnino Real -then South to Oeeana. (IN COLOR) Iliiii(inglon Crest HUNTINGTON BEACH From $31,950 From L.A. take the Santa Ana Freeway to Beach Blvd. ihen South on Beach Blvd. to Yorldown and left on Yorktown to models or ir you're on the San Diego Freeway, 90 lo Beach on Beach Blvd.

to Yorktown then left on Yorktown to models. (IN COLOR) Lake Arrowhead Estate Sites From $5,990 From t.A.--San Bernardino Freeway to San Bernardino turnoff Norlh to Highland Avenue turnoff and straight ahead to Hiway 18-left (Norlh) on Hiway 18 to lake. UN COLOR) WATCH BETTER LIVING SHOW" WITH The Home Decorating Workshop 12 Noon 12:30 P.M. A new scries following Ihc Home Buyers Guide in COLOR, lealuring lips on interior decorating, home "urnishings and new products, (IN COLOR) ANATOMY BARGAIN! otncsTottr COLOR Today 11:00 A.M.-12:30 P.M. COLOR EVERY WEEK THE HOME BUYERS GUIDE Fashion Parade FEATURING FASHIONS IN AND AROUND THE HOME IN COLOR FASHIONS COURTESY of Influential Homes Snoreeresi HUNTINGTON BEACH From $22,950 From L.A.--Santa Ana Freeway to Brooknursr turnoff on Brookhurst to Indianapolis and modelsl 4 BEDROOMS-3 BATHS HUGE RECREATION RUMPUS ROOMS 2,750 2,850 SQ.

FT. FULL PRICE TODAY'S CONSTRUCTION COST: $10 per square foot--mi including the lot. PRESENT LOT COST: Similar acre Grandview lots have recently sold for over $15,000. REPLACEMENT COST: (House: $28,500) PLUS (Lot: YOU BUY TODAY: at $6,500 BELOW replacement cost at easiest terms. Your opportunity for immediate appreciation.

DISTINCTIVE AREA Nestled in the foothills of Glendora--an area of tree-sheltered custom view homes close to schools and shopping. True country quiet and city convenience. ADDED FEATURES INCLUDE: Front Landscaping, shrubs and Sprinkler System Wall-to-wall Carpeting throughout Built-in appliances Two deluxe Fireplaces Estate sized lots close to acre --with over 25 feet between houses. IMMEDIATE OCCUPANCY LOW AS $1,500 DOWN 30 Year Financing No Second Trust Deeds No Balloon Payments NOW! TEAR OUT THIS MAP AND FOLLOW IT. AZUSA -TO PASADENA I T.

ROWLAND AVE. SIERRA MADRE AVE. GLENDORA FOOTHILL BLVD. ALOSTA AVE. tu COVINA "ARROW HIGHWAY -TO L.A.

CIVIC CENTER SAN BERNARDINO FREEWAY Sales Office Open 'til dark PHONE: 963-6412 GRANDV1EW.

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About Independent Star-News Archive

Pages Available:
74,368
Years Available:
1957-1968