The Courier News from Blytheville, Arkansas on January 10, 1956 · Page 7
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The Courier News from Blytheville, Arkansas · Page 7

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Blytheville, Arkansas
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Tuesday, January 10, 1956
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Page 7
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TUESDAY, JANUARY lO, 195« BLYTHEVILLE (ARK.) COURIER NEWS PAGE SEVEN ouner NewsMagazine Top Tunes Born--Or Bought? Getting To Be TV Star ' Like Falling Into Popl . By DICK KLEINER FACTS: Red Button* is having ; script written for him by top TV playwright N.-Richar A FEW FAST FACTS: Red Button* is having a TV i top-3 Nash and Barbara Hammer, who writes"the Mr. McGoo ani- Zi Bach mated cartoons ... There's a new show in the works, tentatively called "Reporter's Playhouse,!' which will feature stories by four or five newspapermen! one of whom will be Qutntin Reynolds ... Arthur Godfrey is a yachtsman again. He bought himself a 40-footer called "Mary B. II," and is eagerly waiting for spring and good cruising weather . . . Ted Sack/producer of CBS-TV's religious show, "Look up and Live," lias invested in a race horse. It's not Nashua . . . Famous historian Bruce Catton has been signed to act as consultant on the coming NBC-TV Civil War series, "The Eagle and the Rose." e • • • Thli may be .an Idea, for u. The new Brittah commercial channel ha. plan, for a "blackout" between • and 1 every ere- nlnc. The Idea U for elimination of all DMiible Interference,with the kMi loinc to btia If there are no programs, the logical Brltlih figure, the children will h.ve no exctue.. There'll alway. be an England—also, an excoM. DeWitt . . . Sponsors can be big-hearted, podge, which sponsors the Lawrence Welk show over ABC-TV, gave Welk and each of his J3-man orchestra a new car. And they added a pleasant P.8. — as long as Welk and Co. lUy with them, they'll make it a new car each year. , . • It took the Norwegian merchant marine, the RAF, six months in Miami and an accidental dip In a swimming pool to make George De Witt a network TV star. Now he's the MC of "Name That Tune," and one of 1966's best bets for most-likely-to- advance. His wartime experiences u a sailor, and airman took him to Miami, and "I fell in love with the town." So he came back after the war and talked himself into a _TV job. ': , "I had my own show," George «ays. "It was five days a week. I had no budget and no help. They didn't give me anything but a •alary and not much of that." But he became the sensation of the South. And, when Steve Allen visited Miami some months ago, DeWitt was 1 a guest, rully dressed, he fell Into the pool on camera, and this was the biggest thing since instant, cus^ard,..pies. Almost immediately, he got offers for bigger - things. Now he's in New York — although he still lives in Miami — and he's looking around for bigger .wlmmlng pools to conquer. • * * There's a faat I2M waiting for the peraon who haa a- copy of a «ry .pedal record o< "The LUy Ii t Tramp." Tin offer cornea from Jo» Franklin, a ptat«lMl bjrf <j««rt-taleiit.d MC of a local New York show. HI. program (tan w«talgia and he draw, on hi. collection of old record., T«lu»d at flM.M*. Bat there', a bolt In hi. collection — and not In U>«,middle of the record., either. In 1985, Ethel Merman, neordad "Th« Lady la a Tramp" for Brunnrtck racord*. The arrangement called for ono line of .poken dialog** by a man. At U» recording .tadio, tluy lo»k»d around for a ma» to read and lte« a»* dl«j«ver»4 ». yo«ig comic waiting for an audition. H. gladly U«k the Job. It wa. Bob Hop*. Franklin will pay PM for a copy of that record. Look around the hou.e. • • i « ' •" • , "'':.' They're aUrtlnf to call t. eertaln. dnifatare in the Radio City area "Little Chicago." If. become the haniout.of Chleaioana now In New York and around 4 p.m. .very day you'll find th.m there, talking about *t Loop with a faraway look IB their ey»«. Among these displaced personaUtiav. Fraakie Lalne, Flwlaa taBwh, Bar* Oarro- way, tli* Dertey Broth.™, ba ».y H.lfcm and *lchard Kltay. • • • DIOK'8 QUICKIB: HetaB Trartel, now la "Wpr prttm," ha. earned herself a new nickname. »roadw»yit»« »r« calling her "The Last o( the Luke-Warm Mama.." Literary Cuidepost Thriller Has Everything, Even Moral H.M.8. ULYSSES. By Allstalr MacLean. Doubleday. Months and months of fearsome escort duty on tn. dreadful Arctic route to Murmamk have so exhausted the crew of tht cruiser Ulysses that the men get out of hand, and the Admiralty, furiously and frigidly, 'brands it -mutiny: "organized revolt and .edition." "Rubbish!'" retort* Surgeon Commander Brooks, but h. says It to an admiral not used to being- talked to like that; and In "explt-. lion" the Ulysses, with only tlm« enough to turn around in Scapa Flow, is mercilessly dlspatchM again on that killing trip. 1 Aft«r running through the worst hurricane in the men's experience, with snow, nylng and cutting ice, and weather way below aero, th» Ulysses reaches its rendezvous, off Iceland, with a convoy from Halifax and heads east Into hardatilp. and dangers as extreme as In any theater of action in World W.r n — as you're convinced »tt«r evn> five lines of this novel. *.: ." ,. ; : ',,: The Ulysses has been lucky .»o' fur. Officers and men have l«arned to worship and love Captain V»l!«- ry; there are Admiral Tjmdall, Commander . Turner, Lieutenant Carrtogton, loginur Commander Dodaon, th.ICaWk-Wd, HiehflU.;' and HeUton, Ptttmn, Klley end other.. But the airman, want this convoy and this particular, cruller, and throw all they'vr aw ajitajl her: wol(p«ok«, w.rsnlp., bomb- eri, find then throw It ill «g«ln. Thi* l« »thriller of a story about EYE FOOLER—This mature- looking "woman" is Judi Jordan, who is only 15. She's landed a movie contract at MGM, and is most widely known as the gal who introduced comedian Jackie Gleason on his TV show with the words, "Starring Jackie Gleason." Judi, who resembles Oscar-winning Grace Kelly, looks and acts mnr* like 25 than 15. CURRENT Best Sellers (Compiled by ^Publiihera' Weekly) FICTION 1HARJOKIE MORNINGSTAK, Herman Wouk. ANDEKSONVnXE, MacKlnlay Kantor. \CASH McCALL, Cameron Hawley. AUNTIE MAME, Patrick Dennil. THE TONTINE, Thomu B. Costaih. ( NONFICTION NONFICTION GIFT FROM THE SEA, Anne Morrow Lindbergh. INSIDE AFRICA, John Gunther. THE EDGE OF THE SEA, Rachel Carson. THE POWER OF POSITIVE THINKING, Norman Vincent Peale. YEAE OF DECISION!, Harry Truman. Disc Expert Declares Hit $ong Is 'The Payola' By DICK KLEINER NEA Staff Corre.pondeat NEW YORK — (NEA) — "Hit songs aren't born, they're bought." That, in-a musical nutshell, is the cynical opinion of one of the top record promotion in the business. He was referring to an institution called the "payola," which seems to be indomitable men dogged by a ruth- leu and taeKapable (at*. It has a moral: That the spirit can master the flesh, and that though disaster and catastrophe slay brave men yet the men in the end are the rea victor.. But moitly this 1. an ap- p.lllng record of deadly cold and deadly fire, deadly bomb, deadly torpedo. No novel to come out o the war has had lt» page, so packed with action. W. O. Rogers Negro Writer » Perplexed By White Reaction OFT THI BOOK BEAT -Peter Abraham., a slim, slight, dark- skinned, black-mustached writer, had just come from South Africa via Knf land to visit us. England Is hi. adopted land; he's a eltiaen, and hi. wife, tnd children there. South .Africa Is his'native land; he hu brothers and sisters there. In America he has a publisher, a growing list of friends, a lengthening roster of renders. Was it easy to get back to--Africa? Were there problems? "I had t certain morbid fascination for the, whites,"he .aid, in a voice more cultured than those usually heareV on the other side of the argument,' denouncing tht Negro fer hl« eolor. "It was like being surprised that t dot can dance: they didn't ask whether I wrot°, well, they were just turprlsed that I v e«uM writ* at til. But I was not trbublM. And I h>« » British papa, port." : ' .•.""•'• Noting that m«ny Negroes have (viand P.rlt a welcome haven from r.ee conflicts, he slid he hid lived there over « yefir, and liked it, but UM Anglo-faxoo Uialtlon la Uni led him to prefer England. "No one in England make, any concessions to me a. a writer because of my color. But among the people with whom I spend most of my time, my color is no block; to them, the fact that I am a writer 'they didn't ask whether I y.rote laborer, my lot would perhaps be different. I have, a horn, in Deb- one-qusrter of all record, made have been "payolaed" by publishers, and that around one-half of all disc jockeys "take." And there are 'Between 1,600 and 3,000 disc jockeys operating. ThU "Uke" can vary *:dely. If you want to be technical, a Christmas present of a, bottle of Scotch can be considered a payola. But the 50 per cent who take get much more —one disc jockey is on the payroll of a record distributor to the tune of $SOO a'month. More frequently, deals are made on individual records. A record company's road man, or the local distributor, will give a jockey somewhere between $28 and $50 for a week's work—which may be playing the record in question two or three times a day. Another participant in the payola business is the record istributor. In every territory there is a firm that buys record, from the factoies, .ells them to local stores and juke box operators, uiually there are several distributors to a territory, with each handling different labels. For a juke box operator, this practice of having to deal with several distributor. Is an obvious nuisance, so a middle-middle man has sprung up. Thl. institution, popularly known as a "one-stop"—because the juke box man ha. to make but one stop to get all hi. records- buy, from all distributors and sells to the Juke box operator. Ordinarily, hi. profit is five cent, per record. * • • Th« "one-.top" man i. another recipient of the payola. Since he deal, directly with the juke box boy., the record company finds him a help in placing record, in the bo««. Frequently, he'll get 100 rec- den, on. the edge"of Epping Forest, and I spend my time there or in London." What about New York? "As I stay longer, I find U Increasingly hospitable.'' He', the .uthof of. a novel, "Mine Boy." highly praised when it was published (Knopf) last summer; he will have another novel, his fifth for American., in May; "A Wreath for Udomo." W. Q. Rogers. CODY'S GEAVE William F. Cody ("Buffalo Bill") was burled in a tomb blasted ou, of solid rock on the summit 01 Lookout Mountain, near Denver Colo. S&E SUPER MARKET Highway 61 North We Deliver—Phon* 3-9663 • Modern Self Service Facilities • Choice Meats • Finest Produce • Quality Groceries • Frown Foods Enjoy Modern, Self-Service Shopping with no parking problem at any time. Shop S & E for Quality. r ord companies. The initials stand for "artists and repertoire," and he virtually dictates what songs will be recorded by what artists. Usuallly a singer will make two records—four aides—at each recording session. The A & R man who "takes"— increasingly"importan't in the record business these days. It is, simply, a payoff for services rendered. To understand how it works—who gifts who and how—it', important to trace a song from writer-to- royalty. , • • After a song i« written the ordinary channel is for the writer to VL-^y u/ r a get a music publisher to accept it, MSM H ^tc The music publisher then attempts to have the song recorded. The record company the publisher and the artist who made the record then team up to try to make the record a hit. Nowadays hits are made primarily by the disc jockeys secondarily by juke boxes and radio and television programs. At virtually every stage In this chain the payola can operate. But ordj it is most flagrant at two points: Music publishers court record companies through the "A *' « man" that each record company has, to put their .songs on wa* Publishers, record companies and artists court the disc jockey to give their songs a wide play. As in every human endeavor, there are exceptions to this rule. Some publishers, some record companies, some disc jockeys are "clean"—will have nothing to do with the payola. Obviously it is difficult to get exact figures but best estimates are that approximately lor every 100 he buys— if he pushes a certain record into Juke boxes. But the biggest recipient of payola Is the A & R man of some rec- Tiid, again, iiul all uu — Keiimlft figures that he'll do his best to pick two hit songs among the four. Which leaves him two "to play with." Some A & R men are partners in music publishing firms, so they may give a side to that firm, and thus participate in royalties. There's nothing wrong in this practice—it could be called "self-payola." * * • Often m publisher will make deal—giving one cent out of h, two-cent per copy royalty on me chanical (juke-box) reproduction to the A & B men. Or he may give a side to a friend— perhaps a friend who has given him a fat check or a car. There is an unofficial scale for this sort of thing— a record by a top star goes for around $3,000, for example. And there is one publisher who is known to give several A & R men a new Cadillac a year and, as one A & R man says, "He doesn't ask for the old one back." Naturally, all this sort of deal Is done hush-hush. One new publisher explains it this way: "They won't take my money. They only take money from their friends— it has to be . If I; rfrn years getting to know them, taking them out to dinner -and shows, then maybe they'd take my money." Whether or not the payola- is ethical is debatable. One man That could be legitimate—ads 111 the trade papers, streamers for record store windows, salary for a road man—but the publisher gets no accounting. And he'll never know how much went Into the A iz R man', pocket. And disc jockies conceal their take behind a business arrangement on occasion, too. "Sure," he'll tell a record company, "I'll plug your song on my program, but could you let me have $50? This old turntable's no good and the station won^t get me a new one." The record cdmpa- shrugs it off — "This is business. | forks over ' w it nou t even lookinn They got something to sell, we want to buy it"— and often the payola 'S disguised as a pure business transaction. A publisher will come to a record company with a song. "O.K.," sai's the A & R man, "we'll record your song. But we'll need $1,000 for promotion." at the turntable. All these transactibns must have some effect on records, on making hits. Some say no song can be a hit without the payola. Others claim the public is still the final hit-maker, that a payola has never made a hit out of a bad song. The truth probably Ue. somewhere between. s Sleepy Infancy Berg Is TVs Rock-a-By Baby By DICK KLEINER NEA Staff Correspondent NEW YORK-— (NEA) — Rock-a-bye-baby is kid stuff. Very little kids. Around the sidewalks of New York, anybody who's up at 1 a.m. these days is visually tucked into bed by a long and lovely brunette named Nancy Berg. Miss Berg It the latest sensation She may make believe the music box is a symphony orchestra and in a city of late sensations. She has a five-minute program over the local BC television outlet. It's called "Count Sheep" and consists mostly of Nancy Berg, a nightgown and a big bed. Everynight, Nancy is seei: doing something or other for a few min- and slipping daintily between the sheet, and kissing her .dog god- night and closing her eyes. A spectacular it's not. But for the stay-up bachelors and a sprinkling of insomniac others, it's the greatest thing since the invention of the innerspring mattress. * * * What makes the show Is Nancy Berg. She's as beautiful as a gal can be and still run on blood. And she has a .kind of Audrey Hepburn quality—she admits It, herself—which make, the show appeal to the non- male.. "It's a sort of whimsy," she says. "It's silly and it's flightly and It's —I don't know how to explain it, but it', like a. child playing games.". To explain to them as can't see her themselves, the whimsy comes in at the beginning of the show. ,ch night, there's a theme, ft may be music boxes or a, house of cards or stuffed rabbits or anything. Nancy, generally in pantomine, does something with the theme- plays with the. music boxe. or builds the house of cards or leeds the stuffed rabbit. • * * And she Improvises little whimsical things around the basic theme. conduct. She may imagine te stuffed rabbit is a fierce beast and . Jump on a chair. Most of this stuff comes to her as she goes along. "I never know what I'll do," she says. "It just comes to me." She works from the barest of outlines. Here, for example, is a typical show as she gets it: "Nancy is dealing out four hands of bridge. She looks at her cards, says four heart, Goes around the ottoman, picks up the next hsnl and says, double four heart. Goes to next hand, says four no trump. Goes to fourth: hand, says pass. Back to first hand, looks, then looks with suspliion around the table anrt finally says, six no trump. -Writes score down on paper.. Gathers all cards back into the pack and says very importantly, II only bid, I never play.' And so to bed." Prom that framework, whimsy emerges—on the wings of Nancy Berg's lovely face and budding acting talent. She's a Kenosha, Wis., girl who alway. wanted to oe an actress. But her beauty made her an ideal model. She's been on the cover of virtually every Important magazine. At 24, she's one of the most successful and highest paid models in New York. But she's never gotten over wanting to act. She's turned down Hollywood bids—"one of thenv could have made me a star overnight"—be- NANCT — Never knows what she'll do. "It just comes to me." cause she says she isn't ready yet. This makes a day. that generally To get ready she's studying acting actively. This further complicates an already complicated schedule. She models most of the day, studies, goes out, does her TV show. last from 9 a. m. to 3 a. m. An there's no pleasant little TV show on at that hour to put her to sleep, and so the poor kid has insomnia. Her cure—a hot drink afid a boring book. HAMBURGERS For your protection, our Hamburger Pattie* are prepared and delivered frozen-by a nationally known government Inspected meat packing plant. A warm well-seasoned bun enhances the whole- tome deltciouaneae of this pure hamburger. KREAMKASTIE Wahint A Divuiion Phone 3-8051 DRIVE-IN You Can Own Your Own Home HOMES FOR SALE Two, Three And Four Bedrooms Complete with All Fixtures Bathroom, Kitchen Sinks, Hot Water Heater and Space Heaters Completely Remodeled (like new) Inside and Out if You Own Your Own Lot - No Down Payment Is Necessary All You Pay Is Moving and Closing Costs. Delta Home Investment Co. OPEN WEEKDAYS AND SlINDAY 8 A.M. to 6 P.M. •lytheville, Arkansas (Formerly Veterans Housing Quarters) Phone 3-3369

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