The Odessa American from Odessa, Texas • A7

TUESDAY, APRIL 12, 2016 STATE ODESSA AMERICAN 7A According to the Bureau of Labor Statistics, it is expected that within 5 years, there will be 1 million more technology-related job opportunities than college graduates to fill them. This means that over the next decade, recruiting top tech talent will be a top business challenge, for a sector that is already notoriously hard to recruit. IT workers are usually not actively looking for new employ- ment opportunities. If something does happen, and they suddenly find themselves out of work, they usually are gainfully employed in a matter of days. They are the ultimate passive candidates.

They probably will not respond to your job board posts; more than likely, they will not have an updated resume; almost certainly, they are not interested in taking a day off to interview. So how do you attract this top IT talent? You market to them, and you market to them in a variety of ways. Everyone is different, and different hooks appeal to different people. By employing a variety of tactics, you can effectively engage your targeted IT candidates. Here are 4 ways to do just that.

certifications and interesting work. If you offer to pay for the training and testing costs for certifications AND provide challenging projects you will attract more IT talent. The ability to boosting their skill base and solve interesting problems are two key things that IT workers look for with new employment opportunities. out content focusing on company culture. Tech workers spend a lot of time at the office.

The collaborative nature of IT work (the very nature of their jobs) dictates that they do not usually telecommute or work from home. Therefore, provide content (blog posts, day-in-the-life videos, etc. of your office environment and the perks of working for your company. relationships. This is not going to provide you instant results, but recruiting passive candidates is about building relationships and keeping in touch with them until the right job comes along.

So connect with them on social media and stay in touch with them. Send them targeted job descriptions and invite them to relevant events. Build the relationship both online and offline. every piece of communication. Most top IT professionals get LinkedIn InMails and emails every week.

Many of them are generic job blasts that go out to everyone. Generic communications equal spam in most minds. Offer to have a phone call and learn about the person; then use that information to send her (or him) personalized content based on what you know. At Snelling, WE KNOW HOW TO RECRUIT TOP IT TALENT. For more information, please contact your localSnelling Staffing located at 4001 Penbrook, Suite 1002 in Odessa or 1031 Andrews Highway, Suite 111 in Midland.

You can call them at (432)367-7066 or (432)699-4799or visit their website at midland.snelling.com. Also like them on Face- book at www.facebook.com/ SnellingOdessa. Snelling Staffing: 4 Ways to Consistently Attract Top IT Talent Back row: Brenda Longoria, Jamie Ricks, Michelle Burditt, Paige Moon, 2nd row: Silvia DeLaGarza, Judith Duran, Lenora Fransaw, Front Row: Jane Williams and Lee Williams Not pictured: Jordan Olgin James Colgin LEARN HOW TO PROTECT YOUR HOME AND LIFE SAVINGS. Call NOW for a FREE Consulation. I am Michael Melson and I specialize in home and asset savings for those individuals entering in and those already in the nursing home.

ELSONAND A SSOCIATES works under the direction of an Attorney (432)-683-0796 Midland, Texas 1-800-453-1464 Paxton charged with federal securities fraud THE ASSOCIATED PRESS AUSTIN Federal securities regulators charged Texas Attorney General Ken Paxton Monday with four civil counts of fraud, piling on more legal troubles for the Republican already under criminal indictment for allegations that he deceived friends and wealthy investors at least once with high-pressure tactics. The lawsuit filed by the U.S. Securities and Exchange Commission provoked new calls from critics that Paxton should resign but no public response from state Republican leaders, including Gov. Greg Abbott. Paxton, who has pleaded not guilty to two felony counts of securities fraud handed up by a Texas grand jury last summer, has said he step down and has faced no public pressure from state leaders to do so.

But questions about his private financial dealings have made for a tumultuous rst 16 months on the job. The new federal lawsuit essentially mirrors the charges in criminal case that he defrauded investors in a high-tech startup called Servergy Inc. but provides a far more detailed narrative of alleged misdeeds than what has previously been made public. The SEC describes how Paxton allegedly betrayed a friend, raised $840,000 and pressured one investor to make a to immediately invest, thereby increasing the value of Servergy stock that Paxton received as commission. investor recruiting took place in 2011, when he was still a state legislator.

SEC investigators say Paxton claimed he planned to invest $100,000 of his own money into Servergy but that company founder Bill Mapp refused. The lawsuit alleges Paxton said Mapp told him, take your money. God want me to take your Pax- ton claimed he accepted Servergy shares as a gift, according to the lawsuit. But both state prosecutors and now the SEC accuse Paxton of never telling investors Servergy paid him to raise money. The investors have invested had they Paxton was being paid to promote the the lawsuit reads.

Those same accusations led to indictment in his hometown and facing a possible sentence of ve to 99 years in prison if convicted. By ling a civil lawsuit, federal regulators seeking prison time but instead want Paxton to pay back ill-gotten gains or unjust and be ordered to pay additional financial penalties. THE ASSOCIATED PRESS AUSTIN Gov. Greg Abbott named the former head of the Texas Rangers to lead the embattled child welfare agency Monday, calling the status quo while making the unusual move of putting a career law enforcement cer in charge of the foster care system. Henry Whitman takes over as the Texas Department of Family and Protective Services commissioner ve months after a federal judge ruled that the foster care system is so awed that it violates the constitutional rights more than 30,000 youngsters.

Recent investigations have also revealed deep failings within the agency. Abbott picks new leaders for embattled child welfare agency THE ASSOCIATED PRESS DALLAS Investigators are trying to determine what led a Texas teenager to fatally stab his brother and his television-personality mother before mortally wounding himself, police said Monday. Police in the Dallas suburb of Plano said 19-year old McCann Utu Jr. attacked his 45-year-old mother, Stacy Fawcett, and his 17-year-old brother early Friday before stabbing himself multiple times at the home. Authorities said he called 9-1-1 at some point and admitted to the killings.

Plano police spokesman David Tilley said a motive for the murder-suicide remains unclear, noting that there were no witnesses to the attack and that Utu leave a note. Police said they aware of any past calls from the home. Police: Teen kills mother, brother before killing himself Police: Remains belong to student missing since THE ASSOCIATED PRESS ANGLETON Remains found in a pasture in southeast Texas with the help of a convicted kidnapper are those of a 20-year-old college student who went missing almost two decades ago, authorities said Monday. Denton police say the remains have been identified through dental records as those of Kelli Cox, who went missing from the North Texas town of Denton in July 1997. She attended the University of North Texas.

Authorities had announced this month that imprisoned, convicted kidnapper William Reece had led them to the remains in Brazoria County. The 56-year-old is already serving a 60-year sentence for kidnapping one woman, led Texas authorities to remains in the search for 17-year-old Jessica Cain, also missing since 1997, has been charged in the slaying of a 19-year-old in 1997 and was a prime suspect in another killing. A DNA analysis will also be conducted on remains, said Denton police spokesman cer Shane Kizer. He added that police are into for- mal charges in the near but are still investigating. He said that they are hopeful that Reece will continue to cooperate and that investigators will learn more details of what happened to Cox.

just happy that nally getting some answers to the said Kizer, adding, this starts the healing process for mother, Jan Bynum, told WFAA-TV that she did nd a comfort now certain she been hurting all these she said. Reece has been temporarily released from state prison into local custody to help with the search, in which he directed investigators to the sites where they found both sets of remains. Reece faces rst-degree murder and kidnapping charges in Oklahoma for the slaying of 19-year-old Tiffany Johnston, who was abducted from a car wash northwest of Oklahoma City in 1997. He was also previously named the prime suspect in the April 1997 abduction and killing of a 12-year-old girl in Friendswood near Houston but has not been charged. Reece was sent to prison in 1998 for the May 1997 Houston-area abduction of Sandra Sapaugh, who told authorities Reece forced her at knifepoint into his truck after rst feigning to help her with a at tire.

Sapaugh escaped after jumping from the truck. attorney, Anthony Osso, said Monday that his client ultimately hoped to avoid the death penalty by cooperating with authorities. WILLIAM REECE CONVICTED KIDNAPPER AP FILE PHOTO Alexis Bynum holds a photo of her mother in 2011 at Farmers Branch. The 1997 photo shows Kelli Cox holding Bynum as a 4-month-old baby at the Fort Worth Zoo. Texas Attorney General Ken Paxton speaks during a hearing last year in Austin.

Federal securities regulators on Monday led civil fraud charges against Paxton. AP FILE PHOTO Texas attorney general dismisses calls for his resignation amid criminal accusations.