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The Atlanta Constitution from Atlanta, Georgia • Page 2

Location:
Atlanta, Georgia
Issue Date:
Page:
2
Extracted Article Text (OCR)

CONSTITUTION ATLANTA GA JSUNOAY DECEMBER 3 3fc I rf- rySr fri EVERYTHING IN READINESS FOR OPENING OF HOWARD TOMORROW he desires to create as an achievement recurred to me when with one of the architects and the decorator I went through for the first time the palatial Howard theater which opens tomorrow. I heard the story these two artists in their separate lines told of their part and that of their coworkers in the composition and final completion of the theater which Clialfin the celebrated New York artist says is the most perfectly archltectured theater in this country. When he said the most perfectly archttectnred theater that was inclusive to him of the theater in its entire scheme now realized which. Included the combined art of the architect the builder and decorator. Every man concerned had be.

come the artist in his contribution to the whole. I see the theater still further in defining Emerson's ideal of a city's first monument to civilization which. he says is that city's first expression of art. The planning or the Howard theater lie quick realization and the personnel of the men who have in any way contributed toward its production alone const- Lute a story. They are alf citizens or Atlanta.

That each one le ac- eomplished in his line. and that' they have worked in harmony is reflected In every part of the- structure which occupies the space between the Grand theater and the Aragon hotel. To attempt to describe the the- ater In detail in a limited space would be an injustice to all concerned for it would require study space and a certain amount of artistic talent to convey anything more than a summary or an Impression anti then It would be the Impression that the building makes upon the mind of the layman. My impression as enthusiastic as it is is the impression of a native At. lantan exceedingly proud of this first monument to "Atlanta's clv i lliation" end not the Impression of the artist or the critic.

tie mind of the layman. My Impression enthusiastic as It Is Is the impression of a native AUan- tan exceedinglyproud or this tint monument to Atlanta clviUza- lion" and not the Impression of the artist or the critic. FIRST IMPRESSIONS OF STRUCTURE. The first impression I received on entering the theater was of the genuinely substantial structure. One gets the Impression of a build- tog which has been put to stay and then came the note of confi- dence for the architect told me the building is fireproof through- out and there are twenty-seven exits in case of an emergency of my kind.

There was confidence is well as delight therefore from he moment I stepped from the sidewalk to the loggia defined by he exterior columns in the vest- hule and from there into the lob- Here I raced directly the vand stairway. which gives the suggestion or the spaciousness or he building and its impressive architectural scope. From each side or the stairway one enters the lower floor of the theater either from the right or the left and I confess. in my In terest' I was undecided whether I would go through the lower floor first or second or ascend at once the beautiful stairway. I entered from the right and approaching the main entrance.

discovered that there were two more stairways one on each side of the main entrance leading upstairs and giving a second feature and effect to the downstairs en- trance. Though there was a beautiful drop curtain In cloth of cold In course of being' draped. which caught the eye with Us rich. but subdued. color note I was truck at tint with the architecture of the whole.

It is of the Baroque period. or Italian renaissance. which shows simplicity and grace of line in the exterior and carries the same simplicity and grace of line to the in tenor and then allows the decorative scheme to merge Into a burst of sunshine In ornateness and Illumination rather fascinating the eye than dazzling it and producing an attitude of marvel that so much of beauty could be in one building and so suddenly realized. ARCHITECTURAL SCHEME PERFECTION. In the architectural scheme nothing has Interfered with the drawing of the architect to compromise his desire for perfect proportions.

At the same time every requirement of the theater in In space and perspective has been met. From the floor or the base of the building to the uppermost celling the picture of the architectural scheme is perfectly evident and one can trace the lines of It from every viewpoint. In other words the first floor with its auditorium and the mezzanine second floor and promenade above the loge. with its seventy- eight boxes and the balcony as cendlng behind it though proving each an integral part of the general scheme In no way affects the drawing or the general plan. In fact these departments Of the theater are placed rather as a part of the furnishing and decorative scheme and yet nothing loses by the merging.

On the first floor one at once feels the comfort of the carpets on the three main aisles and the restful upholstered seats each designed in dividual comfort and sufficiently large never to produce a crowded condition even If every seat was taken. The temperature the day I was there was exactly 68 degrees which is to be the normal figure both winter and summer. Both the heat in winter and the electrified cool air in summer are to come from the ceiling. and move through the theater to the base. The air.

It was explained to me is equivalent to washed air In that it changes every six minutes In the summer and every three minutes in the winter. thus assuring a condition of freshness and purity. Once seated downstairs the eye The Builders of the Howard In applauding the achievement which The Howard Atlanta's new theater represents Is a great Interest in Us successes is that Atlanta produced the organization to execute it for the owners the lessees the architects the builders. the decorator and furnishers are every one of them citizens of Atlanta while the artists who have been called in to aid the production of various departments of the enterprise are also Atlanta citizens. Troop Howard.

the enthusiast who originated the idea of Atlanta's having the most beautiful theater in the country is now a citizen of Atlanta has done business with Atlanta as his headquarters for many years. Stephen A. Lynch. lessee of the theater. who warmly espoused the proposition of Mr.

Howard's from the start is now a resident of Atlanta" The three architects Konti Reid and Adler the decorator. W. E. Brown and the builders the R. M.

Walker company. are all citizens of Atlanta. Members of the staff of architects and of the decorators staff. who comprise the organization responsible for the building in its completeness. are Atlanta citizens.

In the plan of organization the responsibilities were so divided that from each man his individual art was drawn and he has given hb Very best whole-heartedly and generously the result being a theater which as a whole and In detail stands second to none other in this. country In substantial structure architectural beauty. artistic decoration and furnishing. and la verily an expresson of Atlanta. spirit.

Atlanta courage Atlanta genius and Atlanta art. Brilliant Music Will Feature Opening Program at Howard Herbert Waterous basso and Alma Don a lyric soprano soloists at the Howard theater. The music for th opening' of tne. Howard theater Monday night will brilliantly in keeping with the outstanding character of th entire occasion. Enrico Leide the only orchestra leader who has ever had his name emblazoned in electric lights on roadway as headliner and who was brought from the Capitol thea- er In New York where he was mu- ical director to hive the same authority here has prepared an elaborate program and will himself con- uct the overture which will form he actual inauguration of the magnificent new temple of the silent ram a.

Alma. Dorla noted soprano or the operatic and concert stage and Hertert Wtrous basso and one of is highest priced makers of tee- rds will provide as solos some of the mosr spectacular of the great operatic arias with costumes and stage setting which will duplicate Metropolitan Opera house lat or ion. Ballet Music. The Dance of the Hours one the most beautiful examples of ballet music in any opera. which has been presented hereby the Metropolitan Opera company In its original setting' as an interlude in the third act of La Oioconds.

will be the orchestra overture. Dawn. Soon. Sunset and Night are' depleted in music with a wealth pictorial detail. richness of melody and wonderfully alluring rhythm.

The music is graphically termed a symphonic evolution of the twenty-four hours. The Howard News and Views- will Illustration In" pictorial tits In music from. different lands comment on the pictures pass- ng on the screen. Marches from Sousa. Henry Hldley Victor Herbert and other American composers will be used.

Is naturally claimed by the stage in front There is the sunken platform for the orchestra which is to number thirty pieces. among these fourteen soloists and there is ample room for the necessri number of chairs music racks and instruments. Directly back of the orchestra Is a stale which would admit of a vaudeville performance or a drama. Back of this stage arises the frame for the motion pictures which in their highest form and standard. as expressed at the present moment.

will be the principal feature of entertainment in the Howard theater. Around this main frame. for the picture is a setting of studied. beauty. in which the architect" and decorators have for their most finished effort.

The mala curtain is or purple velvet. This Is the draw curtain. Above this Is a festoon curtain or cloth of gold which contains one hundred and six yards of material fifty inches wide. It to A succession of views of Niagara. Falls win be' accompanied by a.

special scare including the symphonic poem. Flngals Cave by Mendels- shon depleting numerous effects of cascades and echoes and Mac Do well's Scotch Poem. an Impressionistic sketch-of nature with the battle of the elements and the roaring or th tempest. Comedy la Music. The latest musical shows from Broadway will contribute the ac compaotment 13 a typical Harold Lloyd comedy.

Number Please. George Cohen's Mary Tickle Me. Honey Dew" and Lassie and a galaxy of jazz" will provide a breathless and tuneful melange of musical fun. A feature wtlc-ls vlll have its in terest for the loving as weir as the average music-lover will. be the beautiful scene from Gounods Faust which contains the famous Jewel Song.

Toe singer will be Alma. Dorla. In the demure. but lovely costume of Marguerite she will slog the florid and beautiful Jewel Song with stage setting furniture scenery and lighting which is duplicated from the Metropolitan Opera house. The score will be handled by the full strength- of the orchestra of thirty-five pieces under the leadership of Mr.

Leide. The feature picture will be Wallace Reid In Always Audacious. Mr. Leide in compiling the symphony which will comment on the picture has used for the love theme" Martini Evensong which will first be hinted on the Initial appearance of Camilla the heroine and will reappear whenever the lovers meet. Music by Tschaikowsky Mendelssohn and Mascagnl Is woven into the score.

At the thrilling scene of the dog rushing to Identity his muter Arthur pryot' The Whistler and His draped in festoons and hangs from the central decorative piece of the architectural scheme of the theater In this latter elaborate detail is introduced a wonderful color scheme which blends the colors of purple and gold and chlppoline green. These colors are shown in the organ spaces which are on either side mending beyond the main stage. The organ is built in as a part of the theater and its framework will be almost entirety concealed by the draperies and architectural dectorativ scheme which frames the two main boxes of the theater. THE BOXES. These boxes are a study in themselves and carry out the color scheme.

reflected throughout the theater. In each one of the boxes parties of fourteen may be seated. Appreciation of detail is noted here In the symmetry and grace of the sanctuary lamps. which are duplicates. of theee ornaments as.

Dog will be sounded In the orchestra this taken at a. tremendous speed to match the excitement of the action on the screen. The other distinguished solo ar- trlst. of the opening week. Herbert Watrous concert basso will sing Met1stol satiric song of the "Golden Calf.

with its spirit of the lust of gold chic taken from Boltos Meflsto wlsich has just been re vived in New York with great success by the Metropolitan Opera company. Mr. Watrous will also sing I Love You Truly by Carrie Jacobs Bond and On the Road to Mandalay by Walter Damroseh. Week-End Music. For the second halt of the week Mr.

Lelde has prepared another elaborate- program this to Include as overture an American fantasy by Victor Herbert representative American composer. It portrays In different phases all the most. popular American songs national and lo car in symphonic form. among which Han Columbia. Columbia the Gem of the' Ocean Swanee River" carried.

by the oboe and bassos and Dixie arranged for the violins. plucking the strings to Imitate the banjo. effect- The Star Spangled Banner" serves as apotheosis to the composition. It will be conducted In person by Enrico Lelde. For the Sew and Views" there will be excerpts from compositions from all the nations or the world and marches by Arthur Pryor Sousa and Holzman.

Duck a hunting episode from the hunters' departure at dawn until the home-coming and with a hunting song by Schubert a berceuse by Uylnsky and a postlude by Debussy. Comedr selections from the Follies of 1920 wfll be a big popular feature. they hang In. old Italian chapel and have een reproduced to corn' plete the scheme of the period ol the Baroque in Italian renaissance. The columns which support these boxes and the main part of the stage scheme are of- that rare chlppoline green marble.

which. in Its lights and delicate shades. vies with natures green In her merging of color scheme. It has the lights which soften the colors which might clash and heighten in effect those which need It. THE DECORATION.

It is almost impossible to describe any one portion of the thea- ter in Its architectural scope without describing another so absolute is the of of one part of the architectural scheme and decoration with another. In ascending the stairway leading to the second floor In describing the. theater one cannot say the main floor. for both floors are of Film and Stage Dignitaries Will Attend Opening Added Interest will be given the formal opening of the How- at Atlanta's million dollar moving picture theater. by rea- son of the tact that some of the moat notable figures in the motion picture world have signified their intention of being present at this interesting event.

Among those who will be present will be Adolph Zukor president of the Famous Players-Lasky corporation. product- era of Paramount pictures Eu gene Zuor. also an officer of the Famous Players-Leaky corporation D. R. H.

McConnlck. chairman of the finance commit- tee and former- vice president of International corporation Daniel Frohman noted producer and manager of the stage Lee Councilman recent sales manager of the National Cash Register company Al Lichtxnan general manager of Famous Players Lasky exchanges Ralph Kohn assistant secretary. and Jerome Beatty general publicity manager for Famous Players Lasky corporation. equal Importance from the standpoint of hearing and seeing- either from the main stairway In the front entrance or from the two stairways which ascend directly within the entrance one reaches the mezzanine floor and the prom. enade.

One the mezzanine floor the promenade defines a space which looks down on the entrance IInd the first floor. and on this promenade opens out the ladles' assembly room. dressing room and rest room and on the other side similar rooms for use of men. The decoration and furnishing of these two rooms is the- only' departure from the strictly Italian renw- sauce in that the men's room reflects the transition to the period of the Elizabethan type of architecture and the Georgian type. The promenade' has on it benches of antique design both In the woodwork and upholstery and they are most inviting In comfort as well as luxurious in.

suggestion. A soft light is thrown over the promenade from a chandelier an antique in bronze' and crystal which hangs from a dome overhead. The dome is a marvel in design. The decorative scehme. expresses care or detailed and' each little figure In the design stands out like sad is a study in itself.

THE LOGE. Arriving at the Loge which contains IS seats and is directly in front of the balcony one has not only a complete command of the entire house. with the stage as the facing feature but. one sees again the extensive study of the architect and his associates in the vaulted felling abovetmd the colonade order. which represents a real Joy.

This ionic colonnade proceeds from each side of the stage and continues to the rear of the theater. It consists of a- series of niches. above each niche a car- bouche these breaking at Intervals in splashes of ornateness the wall space or plain surfaces of stone. la each one of these' niches' Is a marble scheme in the colon nade continues in-green and gold' i Ights softened by a design In Igurestand flowers of white tu lave all the softness of touch which the miniature painter would gire. The design of these two domes was drawn from the Villa famous among students and lovers of the Italian renals- sance A battery of lights concealed in.

the ceiling abovsthe stage pro. ftiiqs final. effect in the mar-fl velouz blending of-light and color' outer- dome and they-stand for So' much1 In the- complete effect of the theater that. they. are to be supervised by no-leas an1 Important person than EnricoLeide the director' of the art department of the theater.

who will-direct the moderating shades. of1 light and color Just conscientiously as he will direct the lights and shades or the sic- In Ms orchestra THE' DETAILS. There are so many different de tails' making up the whole of the theater. which- admits of so many combinations- and. calls tot' so many that it would be impossible to describe and interpret much that Interests the patron of the theater.

For instance. in the rich. gold- colored velvet. which hangs from the rail around the loge there Is as much care in the drapery and' arrangement as there is in the drop- curtains and more conspicuous draperies. The color scheme- in the carpet of rich brown and tan is designed as a modifying note as is the same color in the upholstery of very uxurious seats.

In the beautiful effect of the celling of metal open work which Is over the stage. con- pealing the heat utilts and battery To Dire Music at Howard Eprico Leide who has come from New York with remarkable record of achievement for a young man to be the musical director of the Howard theater for motion pictures and whose artistic reputation and plans promise that the music will be an outstanding feature of excellence at the beautiful new temple of the silent drama. and so responslvey accepts the il lurnination which finally comes from the central and ascending upper decoration of the theater which lea in the inner and outer dome of the vaulted ceiling. The inner dome is so decorative as to suggest all the exquisite notes and shades moonlight as It would come an glow from the glory of a setting sun. In the outer dome.

The outer dome is decorated in amber and' gold of lights. is a decoration In blue and gold that. conflicting with the purple and gold so neat It and the chlppollne larthe columns of the general- scheme comes rather as a harmonious clash so a critic describes It. Therefore I feel I do not ex aggerate when I say that artists in every line have studied and finally achieved in The. Howard.

Atlanta's first full expressloo ot her civilization. Program for First Half of Opening Week at the Howard Theater 1. Overture THE DANCE HOURS from the grand opera La Gloconda by Ponchielll. This opera Is made" up ot five musical sketches Dawn Mid Evening Sunset and Night The composer Ponchielll. la a representative of the modern Italian school.

La Gloconda" is oneof the most famous operas in the Italian repertoire and Enzo the lover In this opera. Is one of Caruso's favorite roles. 2. HOWARD NEWS AND VIEWS. Compiled and edited by the management olThe Howardthea tar from the worlds greatest news weeklies andscenics 5 3.

HERBERT WATEROUS. basso. 4. Jesse L. Leaky presents.

WALLACE REID. In his latest Paramount production ALWAYS 5. GRAND. OPERA PRESENTATION. Faust Ocunod Scene" from Act- lit Including the.

famous Jewel Song. with complete stage. settings anti scenic effects from the Metropolitan Grand Opera. Alma soprano. G.

HAROLD LLOYD The screen great comedian In latest feature NUMBER PLEASE. a a 1. ti. a. a' tl LI ONDUCED BY NtCHBLL I FOROPENING F.

IQMQRRrW" cr to thearchltects thr gh the cel brated ork the said. theater. ttsent re whlc I 1 men. tu that betw en I certain. would-be 8 a 1e otthe eceedlngly- proud i twenty.

seven 1 I Jr 1an ich ae Icon fess In- ond the' one in. I bnrat IChe t. or as- wa lan. 1 I for oduce Them. lessees.

havi I 1I Kontz the WE are staff. clth ns. th hat andgeneroUlily. of the nl. ht be char ter the tsr w.

sical dir tor duct the Inaug ratlon drama. the hIgh eat mo. tacular of labora of ro mln Pgrnte oX i bfn i of to th log wJa1ch Dece srt I. as' for' Whfc. C.

el e. Jj IU 5Slon 81 e- Ino1 lng MacDow- the act ary In. setting-furniture. eI' which tr fIOI a I Jr ule eme' rulhln ngs ce tral rp1e Th bulltln nd bthe det lanoted sanctnuy1ampa. whicbare of.

orpam ts. or-I I I I I tak I re. aii alaoslng ve 10- ca ean. arran ed I lI 2 elrio ZOirc been of nd anddeltcate taalmost mery. ng oJl1on tb In Uleateroue' I floort both QOra ofj ca 1 the.

Beatt managerror starwa I flnes the' halon I I scehme'l e. on atageas UI above whi cli th a It. Ii erIesof ot IchemetD thcolon LUcie UDuea tn sreuzul 1 j1 fi i. iL tl. "iL" 1t2' A- 1 lghtsJsorte ed.

78. JJ ofwhlte haTe 11 emWature. pflnie would I giYeTh tw i dom wasdrawnfroD1the oit mousamong at Iiaii Abattmofughtsconcealed th cel gabov. the dQ I the etfectlnthemar- yel us of light-and 1ne they stand btrithecomp1 efteclofthe theaterthatth lare tobe vIsedbrnol san per- Ifth n' tlcoLeid the torof whoi1Fdfrecttbemod eratIngsh a ofilghtaI d' conaclent uslY. 8 hewlll th Ughband llfsorchestra 8 de- ole of tha th thenChgold- logetherets Thecol Isth tne ce1l1ngot open over ttery I fnrlcoLeide tas noutstandingfcature ex ellence resp nslvey ii- I 8 adecor t1ohinb1u far from.

conflicting the ple goldso chlppo gree inttb I genera. I- SCb m. as. I thererore. I 1i t' x- Is91.

ai InTh dn fu1lexpr 8oX1 her. 1 ojOpenig it fomtl egrihd ir ad five HEvenlI g. i repel ItaUanschooL faon ofth mo andEJUO tbejoTetSi1 t1 1J of carus ldavortte NEWSAND of The Howard fihe nd e1 cS. 3 LLe k7 WAL CE ParamountproaucUon7 is PRESE. ATIOY.

b. Se ne in 11dlng ahds enl tb 9 ra. r1a i eat Jaiestfeat A i S. I c. 1 L- g.

I eeitanIfri ia I I EWNtCEt2s I 1 1 ar- i. i alcltizens th c. I- im- 2 fl ie im- 0 2 rand :1 4- 1 I 4 I 4il- 1i ti L- 4 eSr. ix k- I I 4 4 4 ii I t. i I I es 1 t1 4 1 p- 1 4 4-- c7 v-- tt 7 en- 4unta a yery' I 1t I S--- I.

I I' I ded a 3' 4' 1. tt IL ordL has a aredepicted necessr foe' Iie. 5- welles fa- I hou drapedln otthe zce oi0theee I. dif- hunterVdeparture de- he Eu. Lash nd re- staudsont ne bod sTealjoy.

cooni 5- 5- iighti1eoftened desi of lghtsconcealed bovi th eli ct in biendtegoflight sta inuchin Iessaniiportant EuricOLeId ofilght ashe mpslc th vety ft. t. i tJ 41 I a a' 5b- i jt5 s't' Ik- s. oit i 1 a notex' i Prorram 1 a So set" one of Howard thei eklles and sceqics. 4 4 th AlmaDorla soprano screens hi latest I I a J' c'.

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About The Atlanta Constitution Archive

Pages Available:
4,102,171
Years Available:
1868-2024