Showbeat Zev Braun: from glass jars to film The Idaho Free Press i The News-Tribune, Saturday, March 0,197G -- B-21 By Dick Kleiner HOU-YWOOD - (NBA) - 7.cv Braun is one of the new cro]) of movie producers. His background is about as far removed from film is you can get -- he started out making glass jars. "1 think." Braun says, "that my business e x p e r i e n c e h e l p e d m e . T h e m o v i e business is similar to any iitlii'r business," He was in his family's glass jar business in Chicago, enjoying it and doing well with it. B u t , lie says, there was iilways a feeling of something missing from his life. At first, lie opened an art gallery and that helped. But it wasn't Quite enough. T h e n some f r i e n d s a p - proached him with a movie script and it all began. That was ten years ago and, a couple of years back, he got out of the glass jar business entirely. Now he and Carlo Ponti, Sophia Loren's husband, work together. They're about to s'.art a new film, "Naples New York," with Loren and, if (hings work out, Barbra S t r e i s a n d , p l a y i n g h a l f sisters. He's also had a firm hand in making such winners as "The Pedestrian," an Academy Award nominee in 74 for best foreign p i c t u r e , the new L o r e n - M a s t r o i a n n i f i l m , ' 1'oopsie and Company;" and the new film co-starring Jenn i f e r O ' N e i l l and James Mason, "A Flower Jn His Mouth." Braun is bullish about the movie business. He thinks this is a good (ime for films and UNIQUE is the word for hot new actress B e r n a r d c l t e Peters. for independent producers. As of now, however, lie wants nothing to do with TV movies. "TV has to capture the audience in the first few m i n u t e s , ' ' h e s a y s , "otherwise they tune out. But a theatrical audience is cap- live -- they've paid to get in, so they'll stay. This gives you a little time to build your film and your ideas. That's why I m u c h p r e f e r t h e a t r i c a l movies." 1975 was a smashing year for Bernardctte Peters, and she thinks '76 will be even better. "Since I made my nightclub debut last March," she says, "everything has come up roses. I've had big TV guest shots on McCoy, McCloud, a couple of Norman Lear's shows, Carol Burnett. I've done a couple of movies -- Â·W.C. Fields and Me 1 and 'Vigilante Force.' And on and on." Louise Fletcher was nominaled for her role in "One Flew Over the Cuckoo's Nest," to pick up an Oscar March 29 at the 48th Annual Academy Awards ceremonies. Fletcher was one of nine nominations received by the Fantasy Films movie. VfsTr 'GAP SAY5 TO CALL YOU UNCLE 00SLEY, BUT THAT^ NOT WHAT HE CA1L-5 YOU," "YOU TWO HAVE TO SP6LL 11 IF YOU DON'T WANT THIS CHOP; i C4N HAHPLE IT" 1976 tv Un.-ed Fealjre Syndicate, me 3-1 "THANK YOU, UNCLE,Â» ' "6VERY00PY9 HOME. COME n=TÂ£ s ^c NMHAT YOU'RE SELLING." "1 KNOW THESE SED- TIME STÂ£KÂ»E9 BY HEART, STOP SKIP- ING PAGE 5."
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