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The Desert Sun from Palm Springs, California • 9

Publication:
The Desert Suni
Location:
Palm Springs, California
Issue Date:
Page:
9
Extracted Article Text (OCR)

3 Tuesday Jum 28 1988 Valley gets set to tune in on classic growth By JOHN HUSSAR Ml i SpaeW Prajceta Inside Dear Abbyi Whatever happanad to hospitality? B-2 Jan Currant Mora Sunny days ahaad B-2 On Mia tubai Phil and Oprah dual on daytima Emmya B-4 Calendar B-2 Editer Roll over Beethoven and tell Tchaikovsky the news Classical music lovers can soon tune in two new Coachella Valley radio stations to hear their favorite long-hair hits from the 1700s through today: KPSL will begin broadcasting in stereo at 1010 AM next month KCPS-FM a sister station of KUSC-FM in Los Angeles will debut this fall at 885 on the dial When KPSL goes on the air early in July it will mark the the first time since 1982 that a local radio station played only classical musk In 1979 KCMS-FM became the first classical station but changed its format to easy listening about four years later and switched its call letters to KEZN "It was a good says Paul Posen general manager "But we have a wider audience with our format now" Whereto find it on the dial Classical music lovers can tune in these radio stations which are available now or will soon be on the air KPSC ll-S-FM (satellite station to KUSC-FM Los Angeles) debut in October KPSL 1010-AM Palm Springs debut in July 18 hours in summer 24 hours 1 after Labor Day KPSL 1011-FM (via cable only on Warner' Deaert Hot Springs Cablevision and Momingside Country Club cable) Palm Springs 24 hours KUSC: 93J-FM (Deaert Hot Springs Cablevision) Hi Los Angeles 24 hours KFAG 92S-FM (Palmer Cablevision) 949 (Warner 94J (Desert Hot Springs Cable-: vision) Los Angeles 24 hours i 9m jb KPSL has been broadcasting for 1 Vfa -years on FM cable only rom its Palm Springs studio The only other classical music station are available locally on cable KUSC-FM and KFAC-FM in Los Angeles KUSC-FM owned by the University of Southern California in Los Angeles has been trying to get a foothold in the desert since 1980 In 1986 KUSC officials approached Riverside County School District to take over the low power radio station license at Palm Springs High School Since the station had not been used for vocational classes because students could not be placed locally in industry jobs school officials turned over the license to KUSC "Once the placement of students there having the station was says superintendent Dale Holmes "We find anything wrong in giving to he said "We tried to give to College of the Desert but (hey weren't interested in it" The first public radio station is likely to strengthen KPSL's classical audience broadcasters say never know a public station to hurt a commercial says Hugh Paid 52 general manager of of KPSC "Quite the opposite A public station tends to build an audience for a commercial Wolfram Dochterinan general manager of KPSL agrees but says the stations may be eventually competing for the same dollars in the Coachella Valley advertising revenues tor KPSL fund-raising for KPSC "KUSC will be the best thing for Dochterman says stations have such diversified programming format compared to a purely musical station that we will gain in audience" Both stations have about the same ratio of broadcasting: 90 percent classical music 10 percent news and information KPSC will also feature such American Public Radio shows as the MacNeilLehrer report and "A Prairie Home with (Please tars to Page B-S) success -y tf Are two daisies! radio stations In the Coachella Valley too mach? 'V-Vt' f) Probably not local broadcasters say i "Classical awfiences are more loyal than any other type of listener" gays Wolfram "Doc" "Dochtainnaa general manager of KPSL which will debut at 1910 AM next month "Ifs proven that classical music fans will come into a town and seek out a classical station be Roughly about 2 percent of the nation's population tune to classical music sayi Hugh Paul general manager of FM which will go on the air this fall at I8J "But given the kind of people who migrate to the Coachella Valley that estimate is probably low 1 would guess It would be 4 or 5 percent" be snyfc Paul said there are 28000 subscribers to KUSC-FM in Los Angeles KSFCs parent station "We know that less than 10 percent of our listeners When KPSC debuts probably In late October most of its programming will be exactly the same as via satellite Paul says "KUSC is among the top four commercial and noncommercial radio stations in the says Marketing stsdies show classical listeners to be more affluent In a recent WitxmanReaearchsurvcyit was found that: 17 percent have household incomes over $35000- 36 percent have household incomes over $55400 71 percent own their own homes or apartments 12 percent are professionals managers or executives 93 percent have attended college Hussar hops to the top of box office TV TONIGHT Some Babies Hat The title of this documentary featuring "Today Jane Pauley as host should leave little wonder about its highly emotional content 9 pm Channel 8 110 thirtysomething: A i repeat finds Michael (Ken 1 din) at emotional and practical odds with his brother Brad (Danton Stone) as they plan their funeral 10 pm Channels 37 BFrontHne: The tragic fight of a suburban Denver woman who attempted in vain to convince her friends and the police that her husband planned to kill her 10 pm Channel 8 See TV listings I TRENDS Videos help sell produce at markets TV monitors playing continuous 90-second videotapes are credited with helping sell 'produce at many of the 'supermarkets Instructional tapes show shoppers how to select store and prepare fruits and vegetables Even with this drought shoppers have more varieties of produce from which to choose than ever before TELEVISION etterman returns to air tonight Expect more guests and musical acts and fewer jokes when "Late Night With David etterman" returns tonight ollowing the Carson show and Wimbledon highlights on NBC at 2:45 am PDT Reason: Writers strike lets etterman open show with his own material but prevents other show features The show will have four guests including Angeles Lakers coach Pat Uley MUSIC lock bombs again Atlantic special ABCs Sunday night special ighlighting Atlantic Oth Anniversary placed a pom: third behind two TV-movie repeats in the 15-city overnight atings ABCs two other rock specials eaturing Billy Joel and David Bowie also scored low in the atings but attracted young women which makes advertisers happy HEALTH Doctor's long shifts criticized New York has passed a law limiting and lifts to 24 hours or less The on-call shift intended to prepare new doctors for late night mergencies and teach them to ollow a seriously ill patient through a crisis has come under criticism CHtics argue the goals can be ccomplished in fewer hours leaving residents less tired and better able to care for patients By RICHARD DEATLEY Awortrttd Piw Writer HOLLYWOOD Framed Roger Rabbit" a movie that mixes live action and animation earned 1112 million to earn first place in the nation's weekend box office and set a record for a Walt Disney-released film The film about a down-and-out detective played by Bob Hoskins coming to the aid of a cartoon character whose dallying wife is causing a career slump opened on Thursday two days before the weekend box office derby got under way The Walt Disney Co reported five-day earnings for at $148 million establishing a new company record and surpassing comparable five-day grosses for "Three Men and a at 8139 million and "Back To The at 8147 million Framed Roger Rabbit' appears to be an across-the-board hit and we feel it is destined to join the ranks of the said Dick Cook president of distribution for Disney's Buena Vista division cocaine ring VS District Judge David Kesyon told the actress Monday that any more violations would result in prison judge made it clear that he was at the end of his rope and she was at the end of her tether" said Assistant US Attorney Mark Werksman Run-DMC aids voting Voter registration tables and job training information are as much a part of a Raa-DMC concert as the stage I was coming up there weren't really any role models coming from the uid Darryl McDaaiels the DMC part of the group "I guess since Run-DMC is successful and we're still B-Boy hard-core rap the kids look up to "Roger a collaboration between Disney and Steven Spielberg was shown st 1045 screens for its debut week and earned a huge 810742 per screen average Besides heading for big money on the screen licensed Roger Rabbit dolls figurines key rings mugs pencils and pens are expected to bring in at least 820 million according to Bob Solomon of Applause licensing company in Woodland Hills impression is that the sales are said Solomon on Monday are also the licensor for the California Raisins and over this last week they have taken a back seat to Roger Rabbit" Following "Who Framed Roger on the Top 10 box office list was the Tom Hanks comedy which has steadily maintained the No 2 position despite wave after wave of new releases earned 872 million up 9 percent over its previous week It was followed by the Dan Aykroyd-John Candy comedy "The Great which earned $412 million tor third place while with Arnold Schwarzenegger BEST BETS Art talk Author and artist Art Thompson whose wood carvings graphics and jewelry are included in the Native American art exhibition this week at the Idyllwild School of Music and the Arts will speak tonight at 8 at Rush Hall on the 1SOMATA campus (714) 659-2171 Country tonight A local country group the Sier rah Band will begin a five-night engagement at the Cactus Corral 67-501 Palm Canyon Drive in Cathedral City tonight at 8:30 Admission $2 Free dance lessons start at 7:30 pm The band begins Top 10 movies 1 "Who Framed Roger Rabbit" 2 3 "The Great 4 "Red Heat" 5 Dundee 8 "Bull Durham" 7 "Big Business" 8 "Willow" 9 Farm 10 "The and Jim Belushi earned S6 11 million for fourth place Dundee II" earned $52 million for fifth place followed by the baseball romance story "Bull Durhafn" which remained in sixth place for its second week with 85 1 million but had a 9 percent business increase Rounding out the Top 1 0 was in seventh place with 14 million in eighth with $25 million at No 9 with $22 million in ticket sales: and Presidio" in 10th place with $21 million III" slipped out of the Top 10 earning $2 million for an 11th place spot at 9 pm Friday and Saturday 321 -8558 Art exhibit Cyanna Williams Klausmeier a great-grandmother and the 1987 College of the Desert art student of the year is exhibiting her art weekdays from 8 am to 5 pm in the COD Library through July 29 Her works include walercolors oils acrylics and mixed media 348-8041 Museum' moves "The Colored George critically-acclaimed satire of black stereotypes can be seen at the Westwood Playhouse 10886 LeCoute Ave in Westwood Tickets: $20 to $25 Runs indefinitely (213) 208-5454 GETTING TO KNOW YOU: Roger Rabbit (left) a contract star for Maroon Studios in in dire noad of tho help of dotoctivn Eddie Valiant (Bob Hoskins) in "Who Frantod Roger now playing at the Courtyard I in Palm Springe and the Town Confer Cinemaa in Palm DosorL PEOPLE Duchess writes books The Duchess of York is preparing for motherhood by writing stories says her New York publisher Two children's books by the former Sarah Ferguson are scheduled for publication about the time of her own first birthday Simon A Schuster said Monday She and her husband Prince Andrew are expecting their first child in August Sellers to be counseled Victoria Sellers 23 daughter of actress Britt Eklund and the late Victoria Sellers Peter Sellers was ordered to undergo counseling for violating probation imposed for her role in a WEDNESDAY: Pack up a picnic fer tho Fourth! i.

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About The Desert Sun Archive

Pages Available:
1,193,660
Years Available:
1934-2024