The Orlando Sentinel from Orlando, Florida • Page 20

B-6 The Orlando Sentinel, Friday, January 20, 1995 If! Old TV station will help run new one WFTV-Channel 9 says that it will 'manage' fledgling WZWY-Channel 27 NX By Rene Stutzman CAR STEREO STUFF OF THE SENTINEL STAFF Our Most Popular Motorola Flip Phone THIS MONTH ONLY! ANY 2 DOOR CAR The Leader in Sunlight Control Save Your Upholstery, Dash and Keep Your Car COOL. ONLY Small lightweight Talktime up to 100 minutes One Touch Emergency Dialing Manager Merritt Rose would say how much money, if any, WFTV would spend to get her full-power station on the air. Competitors in the market say they think WFTVs executives would run the station, intending eventually to buy it, once the federal government eases a rule that bars a company from owning more than one per market. Rose would not say whether the deal included a purchase agreement. "That's a business matter that I would not be able to discuss with you," he said.

Reece said her company would maintain control of WZWY, but a prepared statement released by WFTV says the station "will be managed by Channel 9." The point is important. The FCC would kill a deal by WFTVs owner Cox Enterprises Inc. of Atlanta if it determined Reece had not maintained control, said Clay Pendarvis, chief of the FCC's television bureau, Pendarvis said the FCC is studying whether it should allow or ban such management agreements. A decision is not expected before spring, he said, For 14 years, Marsha Reece was a reporter for WFTV-Channel 9. Now she has signed an agreement with executives of WFTV, giving Channel 9 the authority to help operate WZWY-Channel 27, her unbuilt station in Orlando, which she hopes will become operational in a few months.

i looking at realistically being on the air by the summer," she said this week. Reece would not give details of the deal, which she called a "time-brokerage agreement." But she did say her station's studio and offices would be located in WFTV's building, at Summerlin Avenue and South Street in Orlando. She said many issues had not been settled, including what percent of the station's time would be sold to WFTV. Neither she nor WFTV Vice President and General HU HI At Of IfJIfT Wa wi" meet any competitors Advertised Preamp Output FMAM CD 1 Electronic Volume HI FT HFRTIFIHA TF Display '25Wx2 50 1 THANKS FOR SHOPPING AT UriLT 249 OA CitttaM Igood for Advwttw ftril Pttm pnty md imdHmuit orttyiffcre montni of oflmwrupttrj UKulv ww Reg. $929 Barnett to buy BancPLUS for $162 million Compact.

Space Saving 6 DISC CHANGER for use with Any Electronically Aubi cueRiw Tuned Car Radio! rMmpig F-4 ONLY Compact Portable Ht TalWme up to 95 minutes i Call in absence Indicator 20 Memory Locations $39 95 ONLY 'Reg. $499 '389 CELLULAROiS Authorized Dealer ODLAUPUNKT CD CHANGER COMBO FMAM Cassette 10 CO Changer 30 Station Presets 20w 4 Channel Output The acquisition, subject to Fed approval, would further increase the bank's mortgage business. COMPILED FROM STAFF WIRE REPORTS Adding to its growing national mortgage business, Barnett Banks Inc. announced Thursday plans to acquire BancPLUS Financial Corp. of San Antonio, Texas, for $162 million.

BancPLUS, with offices in 23 states, originated $1.5 billion in loans last year. Barnett, based in Jacksonville, is the largest bank in Florida, fee income, increase productivity and diversify Barnett geographically," Charles Rice, Bar-nett's chairman and chief executive officer, said in a statement. "It makes us a major national mortgage-banking company with a combined servicing portfolio that further enhances our strong economies of scale." Rice said BancPLUS also provides Barnett with a national retail mortgage lending network, complementing its offices in Florida and Georgia and wholesale lending offices it set up last year with the purchase of Loan America. Brad Kuhn of the Sentinel staff contributed to this report. with $41 billion in assets.

The acquisition, which is subject to approval by the Federal Reserve, is expected to be completed during the first half of this year, Barnett said. The deal, on the heels of Bar-nett's purchase of Miami-based Loan America Financial Corp. last year, would make Barnett the nation's 15th-largest mortgage lender, accounting for almost $6 billion in loans last year. Barnett would also become the nation's 17th-largest mortgage-service company, collecting monthly payments on $32 billion of loans and passing them on to investors for a fee. "This acquisition will enhance I ONLY Because Cellular One covers more of Florida than any 5 single cellular carrier, you can keep in toucb with alt life's callings home, office, customers familiei and friends.

Discounts shown good in our showroom only with local 12 month Advantage Plans CaiiuiarOna hookup. Other restrictions apply. SOHSMEK Reg. $699 Xii-runMZED-. HUH -F DEALER Blue-chip stocks hardest hit; bonds, dollar also weaker GW MAXIMUM YIELD 24-MONTH CD 79 STOCKS from B-1 shares, down from 344.59 million on Wednesday.

Blue-chip stocks took the brunt of the losses, but broad market indexes moved lower as well. The NYSE's composite index fell 1.59 to 254.38. The Standard Poor's 500-stock index declined 2.77 to 466.95. The Nasdaq Stock Market composite index slid 3.83 to 768.55. The American Stock Exchange's market value index lost 0.44 to 439.53.

The Dow dropped 50 points in the last 30 minutes of trading, prompting the New York Stock Exchange to restrict high-volume computerized selling. Stocks were also responding to a drop in the bond market, where the 30-year bond was off 0.438 late in the session and yielding 7.81 percent. The market was also troubled by weakness in the dollar, which fell against the yen and the mark. Economically sensitive stocks took big losses, as investors feared an economic slowdown would hurt these companies the most. Caterpillar led the Dow 30 stocks lower and slid 3.87 to 54.75 after it reported earnings below expectations.

The construction and farm-equipment manufacturer reported that fourth-quarter earnings rose to $1.38 per share from 73 cents a year ago. Analysts said the earnings were slightly below their best expectations. General Electric, another Dow component, fell 1.25 to 51. Fourth-quarter earnings were only a penny per share above analysts' average expectations. There were also some disappointing earnings reports from Bankers Trust and Fleet Financial, analysts said.

Utility and banking stocks were broadly lower because of concerns that higher interest rates would cut into margins. A.PY OS GW MAXIMUM YIELD 8-MONTH CD 6504 Trade magazine listed ads as among December's best A.EY "Return to your Senses" replaced the "One Florida, Many Faces" cam paign, which was pulled in most markets last year. The campaign which lasted 12 months registered average success among viewers, state research showed. 1LU II IE 1 Oddly enough, the scuttled "Many Faces" campaign appears to address some concerns found in the nonvisi- imwm tat TOURISM from B-1 beach setting who wakes up and realizes he is actually in a cramped business office. The spots recently won praise from Adweek, a trade magazine that said the ads were among the best in the country in December.

"Everybody has a perception of Florida," Watters said. "It may be of the family coming down every year in the station wagon, or of coming down with friends for spring break and a wet T-shirt contest We want to remind them how fabulous Florida is." The ads are not universally liked by members of the tourism industry, some of whom think the spots are too generic. "It's a different campaign, and everybody doesn't like it," said Secretary of Commerce Charles Dusseau. "But then I don't like all those polar bears in the Coca-Cola campaign, and I understand that's been very successful, too." FDIC INSURED. tor study.

"Many Faces" attempted to show the variety of things to do in Florida. The nonvisitor study said people were not aware of the diversity in the state. Watters said there wasn't enough money in the ad budget to make "Many Faces" a success. The campaign sent several messages about 1 Florida, and it needed air frequently to be successful "Return to your Sense" sends a single "get back to Florida" message that is easier to convey on a limited budget, Watters said. The state has about $6.7 million a year to spend on advertising.

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We'll always be there EEL Goods from Thailand, Korea, others would be included at mall MALL from B-6 ping business, professional offices, an electronics store, a gift shop, a tailor and a manicurist Not all the tenants are Asian. The primary emphasis of the cuisine and merchandise will be Vietnamese, with goods from Thailand, Korea, Japan and other Asian countries also being sold. The family plans to market the mall to Asian tour groups and the Substantial penalty for early withdrawal of CDs. $500 minimum balance for CDs. Maximum deposit for new CDs is $100,000.

Annual Percentage Yields are valid as of date of publication. Rates subject to change without notice. and provide live entertainment Initial renovations of the building include the construction of an Asian-style entrance, with Chinese gates and a pagoda. If the initial phase proves success- ful, the Phams plan to add another 30,000 square feet of retail space next year. The family has been planning the mall for three years, said Peter Pham, 27, who has a management degree from the University of Central Florida GREAT WESTERN BANK A Federal Savings Bank and a Great Western Financial Company.

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