Lansing State Journal from Lansing, Michigan • Page 26

eJaULi i This Funny World Television and Radio 26 THE STATE JOURNAL Sunday, June 15, 1958 Lnin9, Michigan Channel 60 To Vanish Michigan State university'siunder the plan, share each 23 Persons Seek Office torial we mean an expression of views of the newspapvr. That is why we feel it be delivered by a management representative rather than by', a news- ability to create public awareness. To me, this means that just as it is our responsibility to realize the medium's potential By DONALD H. McGANNON (President, Westincjhouse Broadcasting Company) IJohn CrrMhy In Forope. Hie rol-omn Mill be mumfd Friday, June 20.) A Right to Opinions Broadcasters are sometimes ac television station, WKAR-TV on 'broadcast day with the commer- Channel 60, goes off the air JunejTT own the trans-U mitter which will be located near Candidates Meet Rules For Coming Election As Deadline Nears bonds for thi.

TV "annan made Onondaga and retire cused of having no "guts." Why caster or commentator, with: to the full, so it is our respon-whom the audience is likely to sibility not to abuse it for evil identify. or selfish ends. And there is an The editorial should not, in obvious need to exercise re-our view, be part of a news pro- straint and good taste in execu-gram or associated with it in any tion, as guests in the home, way. It is essential that the bar- i anv event, it is prettv clear rier between reporting and edi- that the editorial will "add a torializing be kept as as is new dimension to television, a humanly possible. The sime bar- new depth and richness that will I i so mm Twenty-three more candidates H1H1UU11I.C11IC1U iu me university's governing board Friday and said there will be no more telecasts from M.

S. U. until telecasting can begin on Channel 10. its construction financing with rental revenue from the commercial firm. Estimates are that WKAR-TV will not be back on the air on don't stations take editorial stands the way newspapers do, goes the argument.

After all, for district office were safely under the wire Saturday as Tuesday's deadline for entering; they've had the right to edito-the Aug. 5 primaries closed in. rialize ever since it was recog- Among those filing nominat-. nized by the federal communi- iue federal communications channel 10 much before next commission has indicated 1 Hannah said that personnel "nie employed in the present L'HF frequency) Channel 10 toM. S.lope'rat-ion be "reassigned" rier must exist, of course, between advertising and editorial.

increase its vitality as a medium of communications. There may still be some people who think this is all a mis- mg petitions or posting bond cauons commission DacK in Friday with the state elections And of late, a number of im- WANT NO TRIVIA aapun 01 1 and kept on the university staff. division were eight aspirants to portant people have been saying outstate congressional seats. that we should be more than a Then we think we shuuld lim-jtake, who feel that the broad- One was Rep. Robert J.

Mcln- medium of entertainment and it the efforts to times paster should allow expression Hannah said the university has found the UHF (ultra-high frequency) Channel 60 unsatis tosh. Port Huron Republican and transmit ideas as well as sales if 6-Af Mr Naught Syndicate, Rig Hall Bcinrr Built MIAMI BEACH. Fla. When when there's a commun.ty situation wot til editorializing about 01 everyDoay opinicn out his own. Well, it seems to me that for a young industry, we have first term incumbent in the seventh district.

factory for its educational tele and not wurte our own and the messages. By editorializing, they maintain, we will not only bo performing a public service, but adding to the vitality and pres- Miami Beach's new exhibition vision program, Other filings included: The granting of the standard hall is completed this fall, it COXI.RKSH 2nd district Rohert C. Hall. Cement nf TV and rarlin Such ex iii. I mu.

i viewer's tinm with trivia There 8one pretty far along the road of is something a little liculous! maturity. Our record in the field about a fnrllirilit st itement iof and informational pro-against inn or in favor i Moth-' gramming is a pretty respectable er's Day when jt issues from aone when you look at the over-TV screen. We don't in end. performance of a medium I'flw Paw i district Kirhaid Vandi-r Veen. Crand liapiils U)i; lith range channel was on a unique will provide 200,000 square feet shared time basis with the Tele-'of floor space including Corporation of Michigan' 000 square feet of uninterrupted (Lansing).

The university will. 'exhibit area. hortations have come from people as far apart politically as Vice President Richard Nixon district lhn H.i''rth. East Lansing There! Now let's tee him -spill something!" f.e)re D. Meven.

Hint (Dt; Johnson nnsnr iui- UMh district Albert Hen-i ana benator Lyndon as well dnckon. Fcc chairman Doerfer, xtrH. outstanding industry ma 7i xi iri ci; 7th distrirT --Mernman figures like Ed Murrow and col iiimiTis. ivni'in. till, l.un GislIUL umnist John Crosby llanid P.

Burk, )-nsso an; lflth district Kimer H. Porter. Bl.ssfield district Clyde II. Geetliniis. Holland Ri (: Haleh E.

Hichman. No one, for example. Is yet just how the TV edi Holland 'Mth district Wiiham J. torial ought to be handled Kelly. Bay iD); L'oth distutt There's far more involved than finding the right words.

Some short, to editorialize on a regu that must serve many functions larly scheduled basis. at once. By this time, we ought Why tliii raieful approach? to he entitled to have opinions, Because of hcullhy for 'o0- what tin medium of ous can Of course, you may not like do. If you haw the, effective 1)0 some of our opinions. If that minute editorial by! turns out to be the I'm C.

H. S. last i l.ruaiy called slre you'll let us know. You "Where Wo Stand." canhould. After all.

isn't that what readily was.p Hie nalun of ihejdetnioeracy is all about? challenge. It kleiiiti lifim the (Copyright 1958, New York Hr-sheer imparl of TV, Hi iiniiie aid Tribune, Inc.) CBS OSier Too Lucrative, GkiiHon Ends TV Hold Out John M. Stahlln. Belding IRi. III)! OF KKI'KKSKNTATIVKS Arenac district Walter Nakkula.

GladMin (Hi Kalon district Bernard L. lleyarmond. Nashville 'Hi; of us think that a straightforward statement by station man Iron distrirt Kred W. Sihwalm. Baia- IT'S SO EASY TO SHOP, AT Lansing's First fa Car Supermarket "EAST MICHIGAN CEDAR STREET" OFFERS YOU AMERICA'S BEST BUY IN TRAHSPORTATION-AH AMERICAN-BUILT AUTOMOBILE.

BIGGER, ROOMIER AND MORE FAMILY SAFETY BUILT INTO EVERY NEW 1 S53 SGULPTURAMIC CHEVROLET. agement is probably the best thing, others that delivery by a sa hi; distitct CIde Cooir. White Cloud ilil Shiawassee district llus-el! .1. Buck. Perry (R; Clyde C.

C.ul.in. B'ichton (in. St. Joseph district Kluyd E. Wagner.

Cas.so.o!i; IXnotes incutniient. newscaster is quite proper. Still others feel the documentary technique is the most effective and desirable. A number are attracted to the brief spot announcement which hits one basic idea and is repeated many times. Architect Opens Okcmos Office By CYNTHIA lOWfe NKW VOKK.

Jurm II Maybe I In- opi ii srisiori in -ome- These are among the approaches dl.ilis is riiiiiiiii' to an -lid with which the industry is now had never swung a golf club. La .1 week at Shawnee in he was shooting 85. 'I've been playing 54 holes a day," he says, which explains both the muscles and the deep tan. 'Ihe KJth months, howewr. Mllloil Ut ile ilw.oViJ to J.

Weslcv Olds, Lansing archi- experimenting and arguing, tect, has opened offices in the WITHOUT REAL HISTORY Features risk it and now J.nVn- I Iraon, through toiiiivlijl inoir East Lansing State Bank branch nt, plana to a Jive TV show Price Includes 1. AIR-FLOW HEATER "I wanl'd iii tljy Oi aoii ai IjijI. made Mn a i'ia'i vir i I wi-n-ii't entirely athle tic, (ili-a-tay has been busy making mu-ie lull on -Ih-sIi a for albums. Ka 'f 1 found tune to pursue his lnter-''tai Hit psychic phenomena, do ij.ai building in Oke-mos. He formerly was a i-ated with the late O.

J. Mun-son. Prior to that he was af- Before you leap to a position on what is proper, keep in mind that broadcasting has no long and honored editorial tradition to guide it such as newspapers enjoy, and that definitive pal-terns will have to come from experience. To begin with, there is the matter of definition. By an cdi- 1.

Economy-Plus 2. Big Car Small Car Price via i roiil'In I day oil. My rclurtanre al.O'jl finding H'i'iii vtnUa Si 1. ri nuuiirniumniiinmmnimirnrnrTj. TTTTTfr-IIJlIlllHrtTTTTITniniinir 1 an; t'lvin ine to arren iioiuiesii u.i 4 I company her s'-iie writing, do some and if on the lookout fur ui tali-iit.

'I -nt to Europe for seven vn-ris Hooking around lor some a's that Americans htdn't seen "I didn't fml that was worth much, ljt I bad a good Mr. Olds helped 3. Lower Maintenance Cost i. -a can hire anybody I l.r-Allhouj'h GN-ason have in for tome hrM-, tf.r been sold to a soap a house. The tirrie, design inc ncwiuu Extension i.t; 2.

WASHERS 3. LICENSE AND TITLE 4. ALL TAXES date and general forrrii 4. Higher Resale Value I been determined, i DELRAY 2-D00R SIX PASSENGER SEDAN Post Filled Dr. Axinn Is Appointed As-sociatP Director By 3ISU Board 5.

Service Available Everywhere sure about details. SEVERAL FEATURES "There will be coned y. sketches, music, singicg and dancing," he said, "but ut exactly what we'll do I don know yet." Gleason returns to work on WE HAVE IT! Tlr r.pnrop TT Avinn wac AS ADVEKTISE0 IN Everett high Olds school, while with the Munson firm. He also designed the Union Savings and Loan building remodeling project. While with the Warren Holmes architectural firm he became one of their staff of designers and architects in charge of production of school projects.

A graduate of the University of Michigan college of architecture, he became affiliated with Giffels and Vallet, then with Albert Kahn in Detroit. Later, he was employed by Wclton Beckett associates in Los Angeles, a leading architectural firm. He returned to Michigan in 1946. joining the Warren Holmes company, then in 1955 became affiliated with O'DcIl. Hewlett and Luckenhach in Birmingham.

He joined the Munson firm in January. 1957. Mr. Olds resides in Okemos with his wife and three children. namprf Hirertnr nf Oct.

3, Michigan co-operative extension with G'eason's old profession service bv the a xeiry umo, nrmiv FULL DELIVERY PRICE governing bodv entrencncd in nis accustomed Winegard of i i a Saturday night spot, Glrason's State university main opposition will probably be hi ttj mm mm vk riM rj i TWILIGHT TV ANTENNA Friday. Axinn" nisioncai aa venture se-has been assist-! northwest passage, ant to Exten-I GIcason, extremely and un-s i Director! diffident about his plans. Paul A. Miller fays he's interested in talking to for the past ms old standbys. Art Carnev and 'three vears, Meadows about their cept for one! ava''ab'hty, and plans to use the year he spent! June Taylor dancers whenever I id Color OUR 36th YEAR AS LA.XSI.XG'S CHEVROLET DEALER" 419-423 EAST MICHIGAN AVENUE PHONE IV 2-1251 Improves TV pictures to Axinn aiiles from TV No easier way to tell the town what you've to sell or rent than classified ads.

IV 5-3211. statioa Vk at the University of Wisconsin 1 ror the rest mclud-tarning the Ph. D. degree in etLai's of the "luc-ative tension administration. "er ne hasn much to iay.

The 32-vear-old administratorK s. Possible, however, that v. limip, POP IT OPEN PUT IT UP! ONLY J2r.S5 complete Install Yourself or Will Install This eek for only SLOO Extra ta came to Michigan State in 1953 viewers will see a new GleaSOn. Ho Viae 4 fipisi 5 ONLY! 5KS5 THIS WEEK REAR SEAT SPEAKER KIT Only as extension television eunur in in the department of information "Jan'wa-vs- during his dcliber-services. He was active in Ib mnth holiday from tele-of the pioneer development of I sl0rl-agricultural and home economics GOLFER television at Michigan State.

For one thing, he has lost a As associate director Dr. Ax-ilot of weight and plans to iose inn will be in charge of Pro-, more. For another, he has taken grams and staff services for the; up golf with the same conccntra-extension service. He was also. tion and energy that he pours given the rank of professor into everything" he does.

When' YOUR PAYMENTS STOPPED IF YOU ARE LAID OFF OR GO SXCRY TV SERYIGZ 520 E. Grand River STRIKE! YOU CAN BUY WHAT YOU NEED HOW punea out of television. w. ftte NEW PICTURE TUBES Licrnsed by RC.i 1 Year Written Ctuarantee B. S.

degree from Cornell university in 1947 and the M. S. degree in agricultural journalism from the University of Wisconsin in 1952. With Mrs. Axinn and their three children they live at 641 Division East Lansing.

HSij 11,1 i YOUR YOUR LIST PR'CE 27.95 r.95 ...29.25 19.95 ...33.25 2X95 ...33.25 2H.95 LIST PRICE ...40.25 25.95 ...2.00 27.95 ...71.25 49.95 .113.75 69.95 12 LP4 14 BP4 16 RP4 17 BP4 20 21 EP4 24 DP4 27 NP4 Kroner Reveals Shifls in Ranks II. Arville Ferguson, formerly advertising and sales promotion manager of the Grand Rapids CO Price includes old tube. Bring in your set and save! Picture installation 5.00 if chassis- is removed from cabinet. Home installation 9.95. Easy Terms.

Call IV 4-5450 DISTRIBUTING CO. 119 E. Kalamazoo Open Every Night Till 9 division of the company, has been 5 PIECE CHROME 9-Pc. LIVING ROOM GROUP REG. $240 s4i DINETTES READ WHY VERNON J.

BROWN, FORMER LT. GOVERNOR, STATE OF MICHIGAN PREFERS THIS ROOM SUITE REG. $170 nsmed grocery tn rc handiser, John Bone, division vice pres-i a n-nounced Friday. He succeeds H. I.

Streufert, who has joined the grocery mer REG. $75 HEARING MIRACLE NEW h4 4 fciim.i Ferguson 48 r. 48 G-E STEAM IRON 97' Reg. $20 P0P-UP TOASTER $J8 chandising staff of the retail food firm's Chicago division. Ferguson began with Kroger 12 years ago as a grocery clerk in Terre Haute, also serving as a store manager.

Ha was chosen to attend Michigan State university under company sponsorship for the 1954-55 school year to study a special course in food distribution. He moved to Grand Rapids two years ago in charge of grocery sales promotion. His $J88 1 Reg. $3.98 Set of 3 EXTENSION CORDS Reg. $15 24-in.

BARBECUE GRILLS COFFEE PERCS Reg. $39.50 appointment as advertising and sales promotion manager was announced last fall. J88 Inner spring Reg. $70 SOFA BEDS s48 s42 Reg. $99 KORGE Hot Water HEATER Reg.

$70 Hollywo'd BEDS Reg. $75 POWER MOWER Johnny Appleseed Had Military Role ASHLAXD, O. LP John Chap VERNON J. BROWN SAYS: "TU dnt.q of he.rlng nd ihm limin.tion of irritat ng clothing nois Tho LISTENER pleaiur. to war.

In fact, it ovrcom all of thu obioctloni I provioutly had to wearing herring aid." The omening Otarion It's the greatest step forward of the century! Twenty-five years te perfect two seconds to put en nothing to hide nc cords, no ear buttons, no ear mold. A tiny colorlesi tube leads to the ear. To get the full story, just send the coupon. CO Reg. $3 1 0 Reg.

$10.95 HOLLYWOOD STEEL FRAMES Reg. $220 GAS RANGE 30-in. Reg. $290 WhirlpociS Imperial Dryer Reg. $20 Window Fans 10 Hotpoint REFRIG.

II cu. ft. man, better known as Johnny Appleseed because he planted many apple trees in the late 1700s and early 1800s, used his knowledge of trees in more ways than one, historians here say. During the War of 1812 against the British, he is reputed to have slipped through Ohio forests on a 54-mile round trip from the block house at Mansfield to Mount Vernon and back, in one day. The purpose was to warn set tiers of Indian massacres incited by the British and to bring sold ers from Mount Vernon to defend the Mansfield block house.

i Dr. Harold 11O0 A. Shnider, Optr.metrift. 32ZS Mall Court, naor Phone IV 2-166 Lanurg, Mich. NFurniture Appliances Without cott or obligation, pleJic tend illuitritad factual tittrature.

III I 1 I I I I Ko Money Down No Payment 'Til Aug. OPEN MONDAY 12 to 9 P.M. Plenty of Free Parking Name Street City 604 E. MICH. AVE.

1 Zone State iA A a. ft a ft ft A li -i 1 Tn A ft a t.kk I.