Lansing State Journal from Lansing, Michigan • 5

THE STATE JOURNAL June 30, 1972 A-5 This One Is Different Chess Match 'Big League9 The federation has signed a are Kuwait and Jordan. (Master Change WHERE ECONOMY ORIGINATES Helps people on-the-go keep going with convenience and safety By ANN IIENCKEN NEW YORK (AP) Promotional aspects of the Fischer-Spassky world championship chess match are becoming as important as they are in any bis league sport. Chess matches are not usually world happenings. But with the keen interest sparked by American Bobby Fischer challenging Russian Boris Spassky for the world title, it's a different situation. THE ICELANDIC Chess Federation has put up close to $200,000 for the 24-game match, to be held for two months in Reykjavik, Iceland, starting July 2.

The games will be played in the Reykjavik Sportshall, which seats about 3,000 people. The match will be open to the public, and tickets will cost $5 a game or $75 for the 24 scheduled games. Of the $200,000 put up, some $125,000 will be paid in prizes to the players, according to the federation. FISCHER, 29, and Spassky, 35, will also divide 60 per cent of the income from films and television. and analysis on the match, by chess master Shelby Lyman, Albany, N.Y, using vertical boards to illustrate the moves.

The extensive coverage would start Sunday, July 2 and run from 1 p.m. to 6 p.m., nationally. It would continue three times a week throughout the match, with shorter broadcasts Tuesday and Thursday for cities on the Eastern seaboard. Richard Gitter, lawyer for Channel 13 WNDT, said Fox and the federation threatened to go to court, if these plans were not abandoned. He told them that plans were being continued and that he was authorized by Teleprompter to similiarly inform.

"THERE'S SOMETHING outrageous about the Chess Federation and Fox trying to limit coverage," said Gitter. "It could have been any kind of major news event." "I think the people who'll be watching us will not be the same people watching Wide World of Sports. I don't think we're competitive," said Frank Leicht, vice president and director of programming and administration at Channel 13 WNDT. "We've spoken with Tass, briefly There hasn't been that much interest from the Russians," says Fox, adding that he will not name countries negotiating, or those which have signed contracts, until negotiations are finalized. In the United States, ABC has contracted for exclusive film rights.

The Fox film segments will be shown Saturdays on the ABC program, "Wide World of Sports." FOX DECLINED to say how much ABC paid for the rights. He did comment that he has not suggested bid prices for those interested. "I find the news media have their own way of evaluating this. They're immensely fair," said Fox, adding he has used a sliding scale depending on the country. However, in the United States, Channel 13 New York, and Teleprompter Cable TV have planned pro-grams discussing the action at the match, without the use of the Fox film.

CHANNEL 13 plans a move by move commentary 99-year contract with Chester Fox and Inc. for exclusive worldwide visual rights, including rights to film the match and still photos of the match taken inside the Sport-shall. Fox and the federation will split the profits equally. THE PRICE Fox paid for the rights is undisclosed. But he did say he would have to spend some $200,000 for the color filming.

"I guess it's a coup, but it's quite an undertaking," Fox said in New York. lie has asked for bids from interested television stations in countries throughout the world. He is concerned with the highest bidders in each country, and if a contract is signed, he will send them film clips as the match progresses. "WE'LL BE negotiating straight through Sunday and beyond. It's been very hectic.

There's a lot of interest in it, more so in the rest of the world than in the U.S.," said Fox, who adds that the only two countries which have sent cables saying they would not bid wee) msssx East Lansing State Hank Member F.D.I.C. "Super-Right" Quality Make A Better Buy! Check TODAY'S ADS! Shank Portion CHEF'S CHOICE 20 Charcoal Briquets 9 SULTANA 3.lb. Pork and Beans t.0" AUNT JANE'S FRESH PACK i.qt. Kosher Dills ANN PAGE UXUUJtK'1" BUHEB (MB S3MS I LaL I I I sMs mm as mm? til I Mayonnaise LINDSAY Giant Ripe Olives 2T 7 ton WmMML "Super-Rgfit" REG. 3.99 io 24.99 is o1 lb.

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