Statesman Journal from Salem, Oregon • Page 39

BUSINESS Statesman Journal, Salem, Sunday, February 13, 1994 Page 3E MarEiefyOregon businesses find niche and achieve success INCOME TAU PREPARATION Licensed Ttx Conssftant 364-2196 5 Years With The IRS Dartron Industries Location: Salem Industry; Carnival rides Founded: November, 1991. President and owner Bob Coil Sales: Declined to disclose Supra Products Location: Salem Industry: Lock boxes for real estate, automotive and consumer markets Founded: 1955 by Delbert Williams President, CEO: Frank Consatvo Sales: Declined to disclose Reasonable Rates Individualized Service Evening and Weekend Appointments Available That technology has evolved into a highly sophisticated electronic device that can transmit detailed records of which real estate agents have shown a residence and when. Today, the lock boxes are used by one of every four real estate agents nationwide. Although Supra also makes products for other markets, those used by real estate agents account for 70 percent to 75 percent of annual sales. The secret behind Supra's continual improvement is inviting real estate agents to participate in the design and engineering process.

Actual users offer insights about what they want and need in the development stage, and the company can respond quickly. slightly less than $200,000. Competing rides went for $300,000 or more. The ride appeals to operators because thrill-seekers can be loaded at ground level and the Startrooper seats more people than competing rides. Now that the Startrooper has gained popularity, its price is creeping up this year it sells for about $215,000, depending on options.

Dartron also added more flair to its Super Slides. Although many baby boomers remember the big yellow slides of yesteryear, today's generation is treated to bright purple ones. "Our Super Slides are so dependable we're almost running out of a market for them," Morgan said. But by sprucing them up with lights and updated colors, the company is creating new demand. Dartron's business tends to be cyclical, with orders dropping off during the summer.

To fill the down time, the company rebuilds Continued from Page 1 The company's marketing director reported that the industry grows annually about 20 percent to 25 percent and that Videx is on the high end of that average. Explaining in lay person's language the uses of a technical product is a challenge for many hi-tech firms, said Michael Per-man, vice president of Creative Company, Salem's largest marketing and design firm. "Technology is moving faster than people's ability to absorb and understand," he said. "Still, companies must say in a clear way what the product does and who uses it." Finding an edge Dartron Industries Salem's own maker of carnival rides, is going head to head with rival manufacturer Chance, based in Wichita, Kan. Dartron, of Super Slide and Round-Up fame, introduced its newest ride, How KfiCL about 0OU 1 year guaranteed Call now for more information! Ed Clark or Dale Hill 581-3358 the Startrooper, last year.

Bob Coil, the company's owner and president, took over Manco, an ailing maker of amusement park rides, in November 1991. Sales have increased steadily since Coil has been running the show. Dartron sold 10 Star-troopers last year and expects to sell 15 by the end of 1994. "Last year was one of our best years ever. And we're looking to do even better this year," said Doug Morgan, the company's systems analyst.

At least three of Coil's decisions have helped Dartron become the carnival comeback kid. When the Startrooper was launched, Coil set the price at Hurricanes, some dating from the early 70s. No resting on laurels A board displaying a dozen incarnations of real estate key boxes hangs on the wall of a conference room at the Salem headquarters of Supra Products Inc. The company was founded in 1955 by Delbert Williams, a Salem Realtor. Frustrated with chasing keys across town to show properties, Williams figured there must be a better way.

His original lock box essentially shackled an aluminum container to a door handle with a Yale bicycle lock. ii $1 0,000 min. 5.5i nun. guarantee aBesaaaelaaaaanH Taxes Too High? Call us about Franklin's Tax-Free Income Funds American Financial Associates, Inc. Sandra Hilligoss has joined Rex Rider, BUSINESS REPORT: People in the news Sharon or Jim Cates 391-9015 1-800-743-6S66 CM for your free prospectat containing more complete Information on a franklin TaxFr runa.

including charge and expenses. Read I) FrankllnTempleton DUtrtbutore. Inc. pfANKLIM The Prudential Real Estate Professionals as a sales associate. She has been associated in the construction real estate industry for 20 years.

president of Pre-mier Insurance, chaired the National Farm Pro Agents Forum for Continental Insurance Company, held in Orlando, Fla. Rider also chaired the regional meeting Calif. FHA STREAMLINE REFI 1 1 LL LA fy Anne Wolfgang I NSbK. Carpenter McBrido LLal ii it Sandra Hilligoss fast KWWiiUed Rex Rider in Sacramento, MORTGAGE CORP Gary Van Antwerp John Hochstetler Scott Manes loan Consultant Janice Cannon Loan Consultant First in Service Gary Van Antwerp has been Anne Carpenter has joined Eldred Realty as a sales associate. She will specialize in residential sales.

Wolfgang "Butch" McBride, also has joined Eldred as a sales associate. He will specialize in residential sales. Cathy Howe, officer manager of Keizer Travel Cruise Center, recently completed the requirements for Cruise Lines International Association's Cruise Counselor Certification Program. Howe is now recognized by the cruise industry as an accredited cruise counselor. 7HT HOME LOANS PURCHASE REFI CONSTRUCTION FHAFEDV ACONVENTIONALFIXEDARMSAND MORE BEST RATES BEST PROGRAMS promoted to vice president at Commercial Bank in Salem.

Van Antwerp joined the bank in 1985 as a loan officer. Promoted to assistant vice president were John Hochstetler and Don White. Jill Broggi, a Keizer resident MarkRedfield Gordon, of Aldrich, Bonney Spurgeon Kathy Evening and Weekend appointments available EXPERIENCED PROFESSIONALS STATE LICENSED Don White fib i and president of the Oregon Federation of Boaters, has received the Robert F. Rit-tenhouse Award from the Northwest Marine Trade Association. 371-5385 Kilbride Ta-tone, has received her CPA license.

Gordon is entering her fourth year with the Salem and Lake Os-wego-based accounting and business consulting firm. 2659 Commercial SE, Ste. 214 Salem, OR 97302 Bonney Spurgeon has joined Coldwell Banker Mountain West Real Estate in Salem as a sales associate, professional assistant. She previously worked at Lutz Snyder Co. Mark Redfield also is now an associate broker at Coldwell Banker, where he specializes in residential properties.

He previously was an associate broker at Lutz Snyder, where he Vermont American Corp. has promoted James Woodhouse to senior vice president of marketing. Woodhouse will continue administrative responsibilities for The Credo Company, a division of Vermont American headquartered in Woodburn. mini) i Kathy Gordon Jill Broggi The annual award goes to a person from Oregon or Southern Washington who has made a special contribution to boating. andmark was honored as top agent.

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