The Philadelphia Inquirer from Philadelphia, Pennsylvania • Page 62

E6. THE PHILADELPHIA INQUIRER Monday, September 19, 1994 On Radio By Kevin L. Carter Where more is less in country music: More for the stars, less for newcomers It. si fesj" jf If ualty of the station's switch to a 70s format. McCoy, who was filling in temporarily in the mornings, was let go Sept.

2. You can hear him on adult-contemporary WBEB-FM (101.1), doing fill-in work until he can find something more permanent. Check him out on afternoon-drive today, tomorrow and Wednesday. Replacing McCoy at 'MGK is Debbi Calton, longtime WYSP-FM (94.1) personality a smart move, given Cal-ton's classic-rock background. "I regard these types of personnel changes the way I would a repertory theater," said Julian Breen, 'MGK program director.

"When you change the play, sometimes you have to change the players. Chris is a skillful and talented performer. But, like 1 said, we changed the play." Meanwhile, Jefferson Ward, former program director at WIOQ-FM (102.1), has surfaced as a member of the 'YSP sales force. Huh? "For a long time, I have been fascinated by marketing and advertising," Ward said. "I've programmed and jocked in small, medium and large markets, and this is a small part of my personal path to where I want to get." Ward is responsible mostly for selling time during Eagles games.

The new program director at urban WUSL-FM (98.9) is Gary Young, who will also handle afternoon handle was unavailable until recently when a station in a Milwaukee suburb dropped the call letters. Short waves. On Aug. 24, Robin Cul-verwell, KYW-AM staff member, and her husband, Ed Greer, became parents for the first time. Joseph Elliot Culverwell Greer weighed in at 7 pounds, 1 ounce.

"After we laughed about how due dates don't apply, he arrived on one of three different due dates the doctor gave me," she said. On Wednesday at 7 p.m., WXPN-FM (88.5) and WHYY-FM (90.9) will simulcast their co-production Girls: Growing Up, Speaking Out, The live two-hour call-in program will be hosted by Kathy O'Connell of 'XPN's Kid's Corner and Dan Gottlieb of Voices in the Family on 'HYY. KYW, which now is affiliated with Metro Traffic Control and Shadow Traffic, will suspend those reports Thursday, providing only reports on SEPTA regional rail lines and the High-Speed Line as part of the second-annual "Try Transit The buzz is that a radio deal between Group which owns KYW-AM and WMMR-FM (93.3), and CBS, which owns WGMP-AM (1210) and WOGL-FM (98.1), is imminent. Radio types say that KYW covets the powerful 'GMP signal and is very inter-" ested in moving frequencies. drive.

Young, who starts at Power next Monday, moves north from urban WHUR-FM in Washington. Doing nights at Q102 is "Hollywood" Wayne Wright, and DeDe McGuire comes in as music director and part-time announcer. McGuire replaces Maurice DeVoe, who left the urban youth station to join Priority Records. And, finally, Pyramid Broadcasting has officially taken over smooth-jazz WJJZ-FM (106.1). Jeffrey Specter, vice president and CM at WYXR-FM (104.5), also a Pyramid property, has taken over those duties at 'JJZ.

Gavin Stief is 'JJZ's new sales manager. New letters in Delco. WCZN-AM (1590) in Aston, Delaware County, last week received approval to change its call letters to WAWA-AM, station president Lloyd Roach said. Roach said he wanted to change the call letters after the former country station, now known as "Unforgettable 1590," adopted its "American Popular Standards" format last year. American Popular Standards, he explained, is a kind of younger WPEN.

"We play every tune that was in Sleepless in Seattle," Roach cracked. "I was looking to name the station WAWA because of the town of Wawa, which is about seven-tenths of a mile from here," Roach said. The Debbi Calton, long a WYSP Chris McCoy, let go by WMGK, personality, is now at WMGK. is filling in at WBEB. program director at modern-rock WDRE-FM (103.9), who has decided to call it quits.

He made the announcement early this month, but will remain on hand at 'DRE's Garden City, Long Island, headquarters to help station owners choose his successor. (Does this guy hold check or what?) Calderone will join Jacobs Media, Michigan-based consultant and radio-program supplier. He will be primarily responsible for the company's relationship with stations that carry a modern-rock format called "the Edge." Then there's Chris McCoy, WMGK-FM (102.9) midday man, another cas Has country music become too popular for its own good? As the audience for country has grown, country recordings have become better-produced and significantly longer. The result: Fans like what they hear, but they're hearing less of it, at least on radio. According to an admittedly unscientific survey by the trade journal Radio Records, the average Top 15 country tune is currently 3 minutes 21 seconds.

No. 1 hits come in at about 3:34. Compare that with the average length of a Top IS song in 1980: 2:58. So why does this matter? "What happens is, you've only got 60 minutes in an hour," said Kevin O'Neal, a country-radio consultant based in Nashville. When songs get longer, he said, stations have to do one of two things: "Either they'll have to cut the number of songs they play in an hour, or they'll have to redo the percentage" of new music they're willing to play.

George Strait and Reba McEntire are home toe. But newer, unproved artists "the lifeblood of country music," as O'Neal calls them won't get as much airplay. And that sets some country recording executives' knees to knocking. John Hart, program director of WXTU-FM (92.5), says he never lets length determine whether a song gets played. "What if it were Garth Brooks with a five-minute cut? What do you do? You let it play." But he concedes that breaking acts get fewer chances and that he prefers new songs to be closer to three minutes.

The real problem, he adds, is the deluge of new products. "Right now we're in a crunch," he said. "There are 22 labels in Nashville, and 208 acts are releasing records. We only have 30 spots on our list." Country radio is infamous for its tight playlists a tradition the stations seem disinclined to change. However, Ken Moultrie, a country consultant in Seattle, believes there are still opportunities for new artists, though they may get played only in light rotation.

"I think country radio is playing less gold," or established hits, Moultrie said. With so many labels and artists, most stations now favor contemporary releases. O'Neal said he believed that longer songs created logjams only occasionally. "I can see where in certain release cycles, it's tough I for a record label to break a new artist who has a slow song. There are times where there are new four-minute ballads from Reba McEntire, Garth Brooks and Alabama, that a new person with the same thing might run into trouble." Transactions.

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But a spokeswoman for the National Gallery, which bought the 16th-century painting for 53,130 in 1868, said: "We do feel the painting is genuine." Daley told the Times that the painting is "closer to that of Baccio Ban-dinelli, a devious character and Michelangelo plagiarist with a great hatred of his rival." Art experts have questioned the attribution of the work since the 17th century, but for the last 100 years it has been widely accepted to be by Michelangelo. The National Gallery is putting on an exhibition in October, titled "Making and Meaning: The Young Michelangelo," that will explore how its two unfinished Michelangelo works, The Entombment and The Manchester Madonna, were painted. "This represents our arguments in full. We would like to let the exhibition speak for itself. It places his works in context, his links and influences," the spokeswoman said.

Announcing the exhibition in a statement, the gallery said: "In this century The Entombment has been widely accepted as a painting by Michelangelo. "There are remarkable preparatory drawings by him for two of the figures. These have been lent by the liuuvre in Paris and will be exhibited together with the painting for the first time." Summer's Eve OOUC4 MICONAZOLE 7 SliUjS Modern Pain SSCJVJ Medicine ibuprofen caplets 100 CAPLETS REBATE MiW SAI PMICE 99 -99' GILLETTE tfQQ NYQUIL OR DAYQUILfQQ SENSOR 6 OZ. LIQUID, LIQUICAPS 12'S RITE AID MICONAZOLE 7 CREAM 1.5 OZ. RITE AID IBUPROFEN TABLETS OR CAPLETS 100'S SUMMER'S EVE DOUCHE SCENTED OR VINEGAR WATER TWIN PACK HOT THERAPY 6'S RAZOR FREE DAYQUIL SINUS PAIN 24'S Wf WStRVf tut RIGHT TO LIMIT QUANTITIES OUC IK MS MAY NOT BE AVAILABLE IN ALL STORES.

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