Reno Gazette-Journal du lieu suivant : Reno, Nevada • Page 14

Today's tip 6B Tuesday, September 5, 1989 Reno Gazette-Journal BUSINESS EDITOR: JIM GOLD, 788-6322 TULSllieS Dept. of Housing and Urban Development home buying guide, "Wise Home Buying" (Item 163V. $1), helps you ask key questions. Write: Consumer Information Center, Pueblo, Colo. 81009.

People Large shopping center to be built in Fallon ant for the current Raley's, tentatively set as a Hub department store. Construction is to start within two months and work should be finished by next summer, Casazza said. The project was designed by Casazza Peetz Hancock architects in Reno. Bath Casazza also is developer of a miniature golf course planned on Lillard Boulevard in Sparks near the Wild Waters recreation facility. The Fallon complex is the first shopping center co-owned by Bath Casazza.

Until now, the firm has primarily worked as leasing agent for shopping center developers. The new facility will draw consumers from as far away as Hawthorne, Austin and Lovelock, communities from which residents currently come to Reno for some of their major shopping, Casazza said. Construction and land costs weren't slower lifestyle." Business stemming from increased mining operations in rural areas, especially east of Fallon. "We don't think we've felt the effects of those (mining) venutres yet," but that industry is expected to greatly effect the population boom, he said. The new project's anchor store will be a Raley's supermarket, which will move from its current facility at 1825 W.

Williams, Casazza said. The new Raley's will take up 60,000 square feet of the complex, which also will have a Yellow Front discount store. Raley's is moving because sales have been high at the existing site, which has no expansion space, said Neil Doerhoff, supermarket spokesman. Among other major tenants are Burger King, Arby's and Round Table Pizza. Beno's clothing plans to move to the complex from anotheuggUon location.

Bath Casazza sonaaHd a new ten- He is a member of the Casazza Family in Reno, operators of the Shoppers Square shopping center. The family isn't associated with the Fallon project. "I think it will be an outstanding addition to the city," said Fallon Mayor Bob Erickson. "The developers and owners of the project should be complimented." The shopping center will be needed to serve Fallon's booming population, Erickson said. He cites many reasons for the growth; among them: An increase in staff since 1985 at Fallon Naval Air Station.

Growing numbers of former Reno residents who have moved to Fallon, including some who still commute to the Truckee Meadows. An increasing elderly population in Churchill County, mostly retirees lured by the rural atmosphere. "Retirees are leaving California and the Reno area to come here," Erickson said. "They like the rural pace and the By Wayne MeltonGazette-Joumai Ground-breaking is set Wednesday on what developers tout as Fallon's first major shopping center, a complex long demanded by many of Churchill County's 22,000 residents. "It's bringing a lot of new desired services to Fallon, primarily soft goods," said Rick Casazza, Bath Casazza Development Co.

secretary-treasurer in Reno. Fallon is 60 miles east of the Truckee Meadows. A portion of the undeveloped shopping center site at West Williams Street and Allen Road formerly was occupied by a trailer park. Bath Casazza is overseeing the project for its partner in the project, Stillwater Plaza Associates, a limited partnership. "Our biggest reason for building this is to provide needed service to the people of Fallon so they won't have to go to Reno any more," Casazza said.

mm (sift sf(o 1 Bustos J. KEN ROMEO and ROBERT G. BUSTOS have joined ThermaxParise and Sons management team. Romeo is the new executive vice president. He was previously chief financial officer for JM Colleges in Reno and president of the Center for Financial and Business Services in Reno.

Romeo holds a master's degree in finance and accounting and a Ph.D in business administrationtaxation accounting from Columbia Pacific University. Bustos has been hired as the controller and is a certified management accountant. He was previously with Lands of Sierra Inc. and served in the U.S. Marine Corps with two tours in Vietnam and duty as presidential helicopter pilot during the Johnson administration.

Bustos holds a master's degree in business administration from the University of West Florida. MARLENE HENNESSEY, account executive at Blue Cross and Blue Shield of Nevada received the Circle of Excellence award for outstanding performance in sales at the Rocky Mountain Health Care Corporation's annual sales award conference in Keystone, Colo. Others attending were: KEITH PITMAN, president; GEORGE MAZZOTTE, statewide sales director; RICH CROCKETT and CYNTHIA THROM, account executives; and ANNE DELLAVECCHIO and MARY KIMBALL, account coordinators. ROBERT W. ROBERTS has been appointed to the new position of deputy director of administration for the Airport Authority of Washoe County.

Roberts is responsible for the authority's Roberts activities in finance, personnel, property management and parkingground transportation. Roberts has more than 12 years experience in airport management and public administration and has worked in Fresno, El Paso, Texas and Bakersfield, Calif. TRACIE DOUGLAS and ADELE MALOTT will be honored by the Silver State Chapter of the International Association of Business Communicators for their achievements in the field of communications. Douglas, public information officer with the Washoe County District Health will be recognized for her role in the production of two television public service anouncements that were entered in the National Association of County Information Officers 1988 Awards Contest. Malott, co-publisher of Gem Publishing Group, will be recognized for her performance in this year's National Federation of Press Women's Annual Communications Contest.

She won first place in the category of public relations publicationsfour-color magazines for the service industries. MICHELE FENSLER has been promoted to media coordinator at Public Relations of Nevada. Fensler will handle the media buys for radio, television and newspaper. She will also be coordinating Fensler Romeo 7 ft. 31 iy, pp 1 I NO CHOICE: Harold Barcus of Consumer Credit Counseling Service cuts up the Family counseling offered to or many companies, family way doesn't work By Cindy SkrzyckiWashington Post WASHINGTON If history is any kind of teacher, the key to success in running a large, publicly owned family business often is to let someone else do it.

"The test of history has shown that it is very dangerous for a family to run a big firm," said Alfred Chandler, retired professor of business history at Harvard University's business school. The resignation of Frederick Wang last month as president of Wang Laboratories Inc. may be a case in point. Wang Laboratories, founded by Frederick's father, An Wang, until recently had phenomenal success, growing into a $3 billion company largely on the success of its word processors. But keeping family members running the business may no longer be possible as the company struggles to fend off lenders, boost a sagging stock price and shore up mounting losses.

Chandler points out that some of the best names in business are those of prestigious families such as the Rockefellers and Du Ponts who preserved their fortunes by installing well-paid professional managers while keeping tight control over their companies through stock holdings. Perhaps the classic case of a dynasty losing control of a company is Ford Motor which eventually turned the reins over from Henry Ford II to Philip Caldwell in 1979. Since then, family members such as Edsel Ford II and William Clay Ford Jr. have made clear their displeasure with the lack of family in top company posts. Many family-owned businesses, however, fight to retain their dynasties, often sparking dissension among other family members or unhappiness among board members.

In entrepreneurial companies such as Wang, it often is impossible for a son or daughter to replicate the success of the founder. "The tendency is to look at Fred Wang and wonder why he isn't able to solve the company's problems or have the same vision his father had," said Abraham Zeleznik, a professor at Harvard University Business School. Wang junior might take comfort in remembering the plight of Robert W. Sar-noff, who proved unable to duplicate the success of a highly inventive father. Sarnoff was ousted as chief executive officer of RCA by the company's board in 1975, ending a family reign that started with his father, David Sarnoff, 45 years earlier.

At the time, it was assumed that Sar-noff's removal was due to a failed effort in computers and his inability to repeat his father's successful gamble in the color television market. Experts in family succession say nepotism does not have to kill a company and many succeed through generations of family management particularly if they are not publicly held. "It's a crap shoot," said Robert Dewar, professor of organizational behavior at Northwestern University's Kellogg Graduate School of Management. "There have been tremendous successes, and there are mega-disasters where you can't get the family out of there." In other news Silver display: JCPenney and Jack Magne, president of Treasure Sales, will hold a Spanish silver trunk showing in Reno and Carson City. The show includes the "Treasure of Atocha" collection with jewelry from the Spanish warship Atocha which was uncovered in 1985.

The collection will be at JCPenney in Carson City on Friday at Reno's JCPenney, Meadowood Mall, Saturday and Sunday. Grand opening: Sierra Winds, a direct manufacturer's representative organization in playground and park equipment, will host opening ceremonies from 4 to 7 p.m. Monday at 592 California Ave. in Reno. The company can provide merchandise for commercial users including site furnishings, bleachers, sports equipment and pre-engineer park buildings.

Sierra Winds represents Playworld feDoQ Brad ShlrakawaGazette-Journal photo illustration cards of a credit abuser. local abusers tions, counselors must know a client's monthly income to help budget living expense and determine how much can be earmarked for each creditor, Barcus explained. A proposal then is sent to creditors telling them exactly how much they will receive each month. Some credit companies specify a 2V2 or 3 percent payment each month, he said. Some will waive late charges or finance fees during the debt management period.

"Creditors are all very cooperative," Chrissinger said. "They see it as a service for them as well as for the clients. Everybody, clients and creditors, want to avoid bankruptcy. It's a no-lose situation." After the credit companies are notified, the client pays the counseling service a specified amount each month to cover the agreed-upon payments and the service pays all creditors at the same time, Barcus said. The client's credit cards are cut up and returned to the creditor.

Monthly payments to the counseling service remain the same even as creditors are paid off. The extra money then is divided among remaining creditors. Since July 19, Barcus said, the counseling service has mailed out 467 checks to creditors totalling nearly $42,000. The agency has about 90 clients, 22 who are newly signed, and 68 who previously were served by a similar nonprofit agency in Las Vegas. The service will cover all of northern Nevada.

$9 million Dunes face-lift LAS VEGAS Executives at the Dunes Hotel say they will spend $9 million for a face-lift on the Las Vegas Strip resort. Much of the renovation is scheduled for the second floor of the Oasis Casino, with plans including a new lounge, nightclub and 240-seat bingo hall. A two-level race and sports book is planned. Most of the resort's 1,200 rooms will receive some remodeling. New signs at the top of the hotel tower and the front of the Oasis will improve the visibility of the property on the Strip and along Interstate 15.

Jack Speelman, the resort's chief operating officer, said owner Masao Nangaku wants to build a new hotel tower, but isn't ready to commit to the project until he gets a permanent gaming license. I v' I By Susan SkorupaGazette-Journal Keeping your head above the financial water line isn't always easy in these times of easy credit and deferred payments. To help those who find themselves in over their heads in the murky seas of credit, a local non-profit family counseling service is offering help. For a maximum $10 per month fee, the Consumer Credit Counseling Service of Northern Nevada will set up a debt repayment plan with a client's creditors and manage the client's debts in cooperation with creditors. The agency is located at 777 Sinclair Suite 205.

Obligations such as rent, mortgage and car payments and utility bills are not included in the debt repayment program. Other budget management, counseling and educational services are available at no cost. The agency is part of Family Counseling Service of Northern Nevada a private, non-profit group. "Through our clients, we recognized a great need for this kind of service at affordable prices," said Marlene Chris-singer, Family Counseling Service executive director. "This fits in with our goals as an agency, which is to help families to function better and reduce stress.

"There's a close relationship between family problems and financial problems," she said. "This service is partly to help people manage money and to serve an educational function helping "I find it simply amazing that what we know as just 'good business' is perceived by the public as greed." This service is partly to help people manage money and to serve an educational function helping people live within their means. 5 Marlene Chrissinger executive director people live within their means." The agency is a member of the National Agency for Consumer Counseling, which hopes to establish credit counseling centers in every community of 100,000 or more population. The goal, said Harold Barcus, credit counseling director, is to help consumers avoid bankruptcy. The program, in operation since mid-July, has no client income limits.

The $10 fee for debt management helps absorb the monthly costs and can be reduced or waived depending on a client's financial circumstances. Barcus said the agency is targeting a three-year pay-off period for clients to get out of debt. The first step, he said, is to examine the client's debts and try to reduce payments as muchas possible while still satisfyincrtfjn demands. le restric- Logistics courses offered Truckee Meadows Community College American Production and Inventory Control Society Northern Sierra Chapter will offer three new courses in logistics. MGT 198B D90: Special Topics, Materials Management: Understanding Just-In-Time Philosophy, 8 a.m.

to 4 p.m., Sept. 29 and 30 at TMCC, Room 208. Cost: $22. MGT 198B D91: Special Topics, Intro to Physical Distribution, 8 a.m. to 3 p.m., Saturdays, Oct.

14-Dec. 16. at TMCC, Room 208. Cost: $66. Tran 295B N90: Intro to Transportation and Traffic Management, 6:30 to 10 p.m.

Thursdays, Oct. 12 through Dec. 15; or 5 to 8:30 p.m., Fridays, Oct. 12-Dec. 15 at Old Town Mall, Room 7.

Cost: $66. Details: Mike Rainey, 673-7206. While Mure fle rtAlNS production for clients. Fensler has been with the company for seven months and is originally from California. J.

JERRY JEREMY, director, Reno District Office, U.S. Dept. of Commerce, International Trade Administration, recently attended a comprehensive program designed to train participants to interpret the rules, policies and requirements set forth in the Export Administration Regulations. The program was intended to help Nevada exporters develop a working knowledge of the Export Administration Regulations, policies and licensing procedures. GEORGE J.

BUTLER has been elected chairperson of the Airport Noise Advisory Panel for the Airport Authority of Washoe County. Butler is a former Air Force officer and is retired from the U.S. Public Health Service where he specialized in noise evaluation and control. SHIRLEE WEDOW was elected vice chairperson. She is a member of the Sparks City Council and previously served as chairperson of the panel.

Staff reports.