Oakland Tribune from Oakland, California • Page 73

DEVELOPMENT BUILDING VOL. CXXII- OAKLAND, CALIFORNIA, SUNDAY, MARCH 3, 1935 NO. 62 B-5 LARGE LOCAL INDUSTRY HOME TO OPEN DISPLAY HOME SIX LOTS 10 LfJNCHERS ILL lit" IMHaaHlnpi ON BROADWAY IN AGT EXPLAINED Til OPENED Prompt response to the an Housing Aid; Banker to Tell nouncement of new homesites opened for sale in Oakmore High lands resulted during the past week in the sale of six new sites, according, to "Mitchell Austin, In charge of the: tract. In every instance the sale was made for the purpose of building, a home imme Exhibition to Be Ready for Of Operation, Clarifying 4 Public March 10; Result Mistaken -Ideas on Jlan Of Cooperative Effort diately or very soon. "Comparatively few level lots in the hill section are available at low "Mortgage money for realty and building operations," Is to be the topic at a luncheon meeting of the prices, says a memDer oi tne nrrn, Allied Eastbay Realty Boards al Hotel Leamington next Wednesday The display home, sponsored and built by The Home Planning Bureau at Twenty-second and Broadway, will be completed this week.

It will be completely furnished by Breuner's and opened for display next Sunday. noon. The session will be attended by members of various organizations of builders and building craftsmen. Walter -hiet under writer for Northern California for FOR LUGGAGE Federal Housing Administration, will explain operation of the mu "and this latest addition to Oakt more Highlands proves doubly at- tractive because it consists almost entirely of level or nearly level lots. All of them, practically, com- ffland a beautiful marine or hill view, and almost every house will offer a picturesque outlook from these sites." Everyone interested, in '-home-building is invited to visit Oak-more Highlands either Sunday or during the week-to obterve the extensive building now in progress.

The property is reached by driving out Park Boulevard and over the Dimond Canyon Bridge directly Into, the tract. tual mortgage insurance phase of the Federal Housing Act, title two. BANK POLICIES. Duncan Currie, representative of Bank of America, is to outline in detail the leading policy of his in stitution and that- of lending con cerns generally, with respect to real estate mortgage loans for' purchases, refinancing and for building operations. He will explain to what extent a potential borrower Striking Colors Are Achieved by Bulbs in Gardens The Eastbay's exhibition home at Twenty-second Street and Broadway, in Oakland, will open for inspection as a furnished display home next Sunday, March 10, and will be open "daily and every night jntil a perlod.jf at least six months.

I Designed by Miller Warnecke, arebjjects, the display home is sponsored by the Home Planning Bureau in cooperation with a group of more than 40 Eastbay manufacturers or suppliers oLbuUding materials or services. George Windsor was the general contractor. The interior decorations and furnishings are under the direction of Breu-ner's. From foundation to roof the home is the result of cooperatve effort planned to stimulate home building and improvement in the Bay area by creating a hoAe that.iSda model gf ease of housekeeping, according to R. W.

Breuner, chairman of the executive committee of the Home Planning. Bureau. STIMULATE BUILDING Commenting upon the exhibition hqtne andjyhat, it. will accomplish, Breuner said yesterdayf "This is a community enterprise which will have a far-reaching effect upon the entire Eastbay. It will stimulate the building of homes, for it effectively dramatizes the low cost of carefully planned new construction.

It will have a direct effect upon the design and arrangement and equipment of new homes, for more than 200,000 visitors will pass through it during the six months we will hold it open to the public. Everywhere these visitors will find new ideas, and- will see new materials and new uses for old materials. "For example, the walls of. the kitchen have been papered and yet they are washable. The effect is unusual and yet in keeping with modern demands for ease of cleaning the kitchen and keeping it clean.

Visitors will find daring new color combinations in almost every room. We do not believe there is anyone, no matter how remotely he niit '-v t1 1 fuse, a product used, for mining: ancjinclustrial pur--- The Coast Manufacturing and Supply Company of Trevarno near Livermore, is alive with "Activity, supplying a great and growing demand for safety poses. An exterior view of the plant, with two ac tory interiors, are pictured above. IN CLAREMONT PINES may depend on a bank today, to tupply mortgage money. "It is the purpose of the discussion to clarify the minds of brokers and builders as to the type of loans now obtainable and to assure them that lending institutions are actually ready and willing to make such loans," said Harold C.

Austin, president of the Oakland Real Estate Board, in announcing the meeting. TO CLARIFY ISSlES. "Because of a misconception of purpose and scope of the Federal Housing Administration effort I a stimulate the lending of money on real estate mortgages, many yseople have applied for loans which 'vere not granted becaur- they not sufficiently1 round. Refusal such -loan applications has led to belief on the part 'of many that "realty loans, generally, are no more readily negotiated than prior to the operation of Federal Housing Administration's insurance plan. "If realty men-ttdbuilders clearly understand just what the mortgage lending policy of our banks.

Ell REPORTS 1:1 FIE IB Interior of the new Luggage Shop, just opened by Root Brothers at their main store, Broadway at Fifteenth Street, Oakland. A' present production of safety fure amounting to 100 million feet per year is reported by Thomas If EN ING I By GEORGE C. ROEDING, President California Nursery Co. If you have not yet tried planting bulbs in. your rock garden, you have been overlooking an opportunity to achieve some striking color effects.

Among the first that should be on the list of rock garden bulbs are the species Crocus. These little plants start flowering in late December and continue into February. They should be planted closely together in "drifts" to get the best appearing result They are easily established in the rock-garden and will continue to come up year after year. Crocus sieberi Is a very early variety, with lavender flowers which are gold at the "throat" Aureus has flowers of clear deep gold, and Is also an early bloomer. Chrysanthus ranges from pale gold to cream in color, with lavender or light brown markings" on the outside.

Suslanus is gold with maroon on the reverse side. The last of this group to flower is the very beautiful Tomaslnlanus. Its flower' is clear lavender with orange stigma; When the blooming season has passed the neat tufts of foliage are an asset to any rock garden's appearance, each leaf being gracefully curved, with a silver mid-rib. MUSCARI WELL KNOWN. Muscari or Grape Hyacinths are among the best known small bulbs.

Their dark blue flowers harmonize with almost all other blooms in the W. Norris, president of the Coast Manufacturing and Supply Co. of Trevarno, near Livermore, About VISITED BY 2D0SHOP OPENED now is, what, types of loans can and will be made, we believe it vill greatly facilitate our Eat.tbay operation! and result in move and better business." 90 employees find year-round work In this large Alameda County industry, which supplies safety fuse for mining and, industrial purposes to bothJocal and foreign markets. The first new home for the year, to be built in Claremont Pines, has been designed by Eugene Barton, architect, for Grace Busche. The tract, adjoining the Claremont Country Club, is being featured by the Mitchell Austin Company.

Offering to travel-minded resi More than 200 people last Sunday may be considering Duuaing or attended the opening of "Tree-Top dents of the Eastbay area one of buying a home, who not find House." newest O'rlnda Model Small the most complete lines of fine. lug' scores of practical new ideas oy Improvement in Business Seen By Industries gage and leather goods evef assem going through this exhibition. ENTERPRISE LAUDED Home, according to a tabulation by the Mason-McDuffie Company, gen bled on the Pacific Coast, Roos for more than 60 years one of the leaders in these items, today announce the opening of the new eral agents for the property which is located in Contra Costa County "Too much credit cannot be given to the vision and enterprise of those who made the home possibe. I refer SERVICE OVER MODEL HOME TO 11 YEARS OLD BE SHOWN SOON 3 just beyond the Berkeley Hills. to those who haw donated mate.

Roos Bros. Luggage JShop, Better sentiment among business The home, which was designed by Frederick L. R. Confer, the archi men, a better demand for capital "This latest addition to the number of Oakland's specialty shops is rials or servces or money to this proj ect. This group includes, the fol goods Bnd increased confidence and tect, is the fourth In a series of model residences sponsored by the The company field of distribution comprises the States of Washington, Oregon, Idaho, Utah, and Arizona, as well as Alaska, the Hawaiian Islands, the Philippines, Mexico, and the west coast of Central and South America.

The' plant of the company covers 300 acres, of which six are devoted exclusively to manufacturing. The factory is a model establishment from every point of "view and comprises 30 separate buildings. President Thomas W. Norris states that 80 per cent of the employees, all of whom reside in the Livermore Valley, own their homes. The entire working force is insured under group insurance and the wage incentive plan has been introduced whereby employees' earnings are based on skill and diligence.

The history of the foundation of a separate, ground-floor store lo lowing: buying power on the part of the "Bendell Boorman Lumber cated on company Illustrate both the low public are the outstanding impres iauiuant foliage of The common- Breuners, California Nursery sions of C. G. Frantz, president of The new model home, now near cost oi nome ownersnip in urinoa, and the adaptability of Orinda sites Crane W. S. Dickey Clay the Apex Electrical Manufacturing Manufacturing Golden Gate to varied types of architecture.

ing completion in Piedmont Pines, will be ready for formal opening joining the Roos main store on Broadway, under the same roof, but having its own separate entrance opening direct from Broadway, and its own display windows, which are Carrying out the continuous improvement program which began with its founding, 72 years ago, the Mountain Cemetery Association yesterday announced completion of extensive additions to its Sheet Metal Works, Merricks, Company, nere on a swing around the country. Frantz' principal' activity in Oak 'Tree-Top so-called because it is surrounded by Oak and within the next two weeks, accord land is consultation with officials Rigney Tile Roberts Lighting Fixture Ry-Lock B. Simon Hardware Sunset Lumber Madrone trees, is a particularly fine ing to Mitchell Austin, who are conducting the' sale of this subdivision. Two other homes are also example of the kind of home avail at prepsent attractive with all the newest and best in travel needs. "Eastbay people are daily growing more travel-minded," declares J.

H. A. Van Heerdon Miller War Crematorium. F. B.

Cullom, superintendent of this non-profit sharing institution, which is located at the open ior inspeciron. necke. George Windsor, Lannom able in Orinda for less than $2900," one of the officials of the Mason-McDuffie Company said yesterday. "During the month just closed. Bros.

Manufacturing Atkinson Roper, general manager of Roos end pf Piedmont Avenue, in OakvUayg Harry Stockman, manager of Planing Mill, Pacific Coast Frame land, made the announcement, "There has been no skimping any where throughout the home, It in Piedmont Pines for the firm, "we Eureka Mill and the Coast Manufacturing and Supply Co. dates back to the days When placer mining began to "Since its founding on the even eludes an extra large living room, Hogan Lumber Hoyt neater- Bros, big Oakland store-at Fifteenth and Broadway. luggage department has for years been a well-known feature of the store, but with this increase in travel, we must have more room in which to carry ing of December 26, 1863, the Mountain View Cemetery Association has Matheny Sash and Door Co, bedroanv.bath, kitchen and two diminish and quartz mining bad hundreds of visitors, and sold 15 homesites and two homes. The unique home built by' Dobbins and Allen on Chelton Drive, which so many have admired during the past porches, one of which can be used took its place. In 1867 L.

C. Ells constantly been improving itsJTa- Oakland Lumber Pacific Gas and Electric Sheehan-Ballard worth came to California from Con as a sleeping porch. Equipment is cilities and its ability, to serve, Planine Mill. Western Door of the Apex Rotarex Manufacturing Company, subsidiary of the con- cern which he heads. Besides his administration of the Apex Com- pany, Frantz is also president of the American Machine 'Manufacturers' Association.

"Increased sales of washing machines, not only in our company but in others which are members of the association, indicates a widespread and important improvement in business," said frantz. "To many purchasers the acquisition of a refrigerator, washing or other electrical appliances, represents a considerable expenditure. People do not make such outlays unless they have confidence in the future and in their own buying power. That they now are buying necticut and originally selected a anrl display the various items of fine Cullom said, "Millions, of dollars variety, "Hjavenly Blue," try Muscari armenlacum, which has similar flowers, but, a much more compact growth of foliage. Winter Aconite (Eranthis) Is not strictly a bulb, but its dried roots are handled like bulbs.

The small anemone-like flowers of buttercup yellow add a bright note to the winter garden. Flakes" hang out their green-tipped white bells all winter long, and have the further advantage in East-bay locations of being much more permanent than the Snowdrops, or Galanthus. The double Galanthus in our rock garden at Nlles attracted a great deal of favorable attention from visitors this year. While but three or four Inches high, the size of the blooms was quite large, and they hung down from the slender stems very much like green and white lanterns. THRILL OF DAFFODILS The real thrill among rock gai.

den bulbs is provided by the daffodil, "February Gold." As the name suggests, it opens- in February, with clear gold flowers. The petals run back gracefully from long slender trumpets; flowers are about two- modern, and exceptionally conven ient. Although the home is sui' Sash White E. K. Wood have gone into site for a fuse factory near Damon's Landing, In Alameda County, now luggage we are.

featuring." Light-weight, stream-lined luggage leads the present trend in "Originally offering inter montn, was sold Sunday and hardly had the deal been completed before a second buyer appeared for the same property." Piedmont Pines, which is the rounded by trees, it is so situated as to look out over" the tops of the trees upon a panorama of unusual known as 66th Avenue, Oakland, Lumber National Mill Lumber Zenith Mill Lumber Smith Lumber Bank of Amer-ica, Central Bank of Oakland, ments, because that was the only service needed at that time, all Tjne reason for the selection of beauty. particular site was tne lact tnai fearly improvements were designed tract formerly known as Smith Re travel needs, says F. E. Miller, manager of the new Roos Bros. Luggage Shop.

The various items are made of leather, vulcanized fiber, striped "In connection with -the showing American Trust Mason-McDuf- fie Mitchell Austin." transportatlon-in those days was by means of sailing vessels calling at San Leandro Bay. The Trevarno of the home, we have arranged a special showing of Orinda lots in duck, du-cord and other popular ma the same general price group. By site was Selected In-1914. to make Mountain View a memorial park of outstanding beauty. The leading architect of the time-Frederick Law -Olmsted, who planned New York City's, world-famous Central Park was -entrusted with the responsibility of plotting terials, built into light but power Old N.Y.

Home Made The Coast Manufacturing and Inftirtqlai! rvl 1 till. Mnl serve, is reached by driving out Park Boulevard to Mountain Boule-vard, the Junction of these streets marking the entrance to the tract. Washable Walls Good Investment Walls covered with' washable Supply plant is the only fuse visiting the home and the lots, those who are thinking of building homes have the opportunity to see and compare Orinda advantages. -1 Into Modern Office The transformation of an anti fully made, frames that guarantee durability, and in a wide range of colors, fabrics, weights, shapes, and sizes, to meet round-the-world needs, or a week-end factory 4 in the western United States. In' addition to its domestic Visitors will be interested also in the 200 acres that form Mountain View." By his artistry and through the vision "Of those who have guided and its Central and South Amer Both imported and domestic lug- "25-suite New York residence into a modern 47-apartment Structure is the latest Better Housing activity under way in New paint or wallpaper are jn excel gagejsl carried in a wide variety.

seeing the progress; that is being made on the, construction of the Berkeley Low Level the completion of 'which will bring Orinda closer to downtown Oak lent in especially esDeciallv the destinies of Mountain View throughout the years, it has become one the finest memorial parks of thirds the size of Emperor daffodils Highly interesting are the Wilt and are borne on six to ten inch kitchens, bathrooms, and children's playrooms. In fact, washable walls York, according to information received by the Federal Housing shire rawhide cases, which, in the space of a small carry two the West. "Major improvements of the last ican markets, the company reports a large, and increasing -volume of business in the Philippines, where the gold mining Industry has made great progress in recent years. Since 1914 the factory has produced more than three billion feet of fuse. During the World War the company also supplied the demands of Dutch Fast Indies and the markets jof western Asia.

stems. Even after a severe rain, this variety will be found to hold its flowers a natural upright position. suits without wrinkling them, in addition to all needs for a short or long land, in point of traveling time, than many of the residential sections on-this side of the eastern hills." The six-story building when com are splendid for stairways and all rooms in a home or apartment where children are liable to fingerprint the surfaces. ment in Business. Frantz expressed approval of plans recently announced by the Apex-Rotarex Company for Increased newspaper advertising this year.

While in Oakland Frantz Is the guest of P. Schuyler, general manager of Apex-Rotarex. PLOW ON MONUMENT A relic of early farming in California, a big plow that was drawn by sixteen horses, has been offered byts owner, J. Breese, to the City gouncil of Turldck as a monu- ment for the city park. it Is proposed to mount the plow in the same manner as an historic cannon or bronze plaque.

few years have anticipated new needs. In 1929 and 1930 the Mausoleum, Columbarium and Crema tripr pletely modernized will include dining foyers, new plumbing and The modern trend in matching In cities and neiehborhoorfR BUILD AT CANYON The National Park Service has tion buildings were-added so that fixtures throughout. The exterior of the structure will be treated to today Mountain View offers three where the air is polluted with soot, dust and destructive fume's, walls luggage Is carried out at the new Roos Bros. Luggage Shop in leathers and other fabrics, up-to-the-minute steam bath and the entrance services-r-interment, cremation with inurnment and entombments. lobbv will be completely in quality, style, and convenience, "Officers and directors who are approved a $50,000 construction program on the South rim of the Grand Canyon.

The program. Includes a new postoffice building, fire station and several residences for. park employees. The rejuvenation of the, apartment building will embrace the expendi beet seed is a paying crop in the Hemet Valley, where farmers have planted nearly 600 acres this and ceilings covered with Washable paint or wallpaper make it possible to keep the home clean and sanitary at all times at a minimum of expense. while prices in all lines are moderate enough to meet even the most economical purse.

now administering Mountain View and its perpetual care fund of more ture of $90,000 with occupaney season. than a million dollars are: planned for May 1, 1935. Piedmont, Pines Oak ore Highla nds Claremont Pines C. Pardee, president; Ed son F. Adams, vice-president; A.

D. Henderson, secretary; F. B. Cullom, superintendent; Stuart S. Hawley, Irving C.

Lewis, R. Leet, H. A Mosher, A. H. Breed, Charles D.

Bates, F. A. Leach, F. C. Martens and Everett J.

Brown." New Sugar Factory Under Construction PRESENTING: "Treetop House" A NEW MODEL SMALL HOME IN ORINDA Priced at $2875 on Terms 0b not miss seeing this Model Small Home. It will give you definite proof of the low cost of enjoying the advantages that life In Orinda offers. You will see for yourself why it is that Orinda residents have the things that city people missl See the spacious, tree-covered view homesites which sell for as- little as $500. Get the details of an amazingly generous financing plan by which you can build an Orinda home on payments as low as $22.75 a month. Come out today or any day.

Construction of a $1,500,000 beet sugar factory at Clarksburg, on the Sacramento RiVer of Sacra mento, has been started by the Amalgamated Sugar Company of Ogden, TJih The plant will oc 200 brand 'new, level, marine view lots to choose from. Beautiful new homes being built throughout the tract. Intelligent moderate restrictions. Drive up today-and see the new homes, the new homesites. Get first choice of these wonderiul sites at today's remarkably low prices.

(Drive out Park Blvd. to entrance to tract.) A residential park beautifully land caped with pines, madrones, and abundant native growth. Lots informal in shape. Homes of modest price but of excellent design. The ideal place for the building of your first home.

Up. above the city, away from noise, fog, bad air. Bus transportation. Lot prices low enough for the very, modest home. out Park Blvd.

to Mountain B.IfoL, entrance to Jhe The ideal site for a fine home in Oakland. More than a score or magnificent homes already built in inexact insure a pefect setting for your fine home." Lot prices lowest now in history but due for steady advance." why people are buying. Choose your lot today. -(Drive out Broadway "to Broadway Terrace, "entrance to tract.) cupy a site approximately 75 acres, and will include 15 buildings, railway tracks and spurs, warehouses and cattle feeding pens. Some 200 men have been iven employment In the construction operations, and 400 will; be' given per Lots $800 up Lots $1500 up Lots 4 $500 up manent employment when the fac- tory opens.

As the plant will have a dally ca- GmtralxAgtnU for ORINDA 2101 Shittuck Berkeley Phon Berkeley 0200 Orinda office: Thornwall lfiw) pacity of 1600 tons, the company has notified the United States De partment of Agriculture that it will increase by 10,000 acres, the sugar Mitchell Austin Office on Tract. (Main office phone GL4874)1 Mitchell Austin "Office on Tract Phone ANdovcr 1ES0 Mitchell Austin Office on Tract Phone Piedmont 1038 DIRECTIONS Drire out Fih Rin nd mtin hifhwty to SnoPaWo 5 H. beet acreage in the Northern half of the State. Amalgamated Sugar Company was established in 1898, and operates seven plants in Utah, -Idaho and Montana,.