The Algona Upper Des Moines from Algona, Iowa on April 24, 1962 · Page 13
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The Algona Upper Des Moines from Algona, Iowa · Page 13

Algona, Iowa
Issue Date:
Tuesday, April 24, 1962
Page 13
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onarch QUALITY NAMt 106% nyton loop pile (hat below luxoi^ leveL of 100% nylon •"%~ ••-•** «rw x l»^*V«***^ ATAW.UCU.VU t • * foihsinart, gfod !&>&, long wear., jiil Valxie. ijp arid 16" seamless wMm 86ft, muted colbta. FOSTER' Wise Buying, Regular Care Increase Carpet Wear Life your most t c n^'lnv^tO.™ , . .'- u . vJ 'that -. By VVcs Bartlett few foftg will your" Ne erne dan give yoti:?an 8wef fb that' pets w?ar at ifeefeTttTi ing largely'on and maintained. But there are some 'steps you can take to insure the longest pos* sible wear for ' important home ments. ' The first step is to choose t'jief best quality of carpet you can af< ford • for" your particular aeedi Never" skimp on qualUJMor cafpei to be used in heavy-traffic areas For njohis ,thaf ar,e fased every day, choose (fuaiUies^whlch are closely-constructed with dense surface'yarns. Any wise shopper can compare several pieces 61 carpet and tell broad differences in the way these pieces look and feel. The next important step:; Give your carpet regular care. After all, carpet is walked on constantly and is subject to atmospheric soil as ,weU A regular "Schedule' is" not difficult 4- but it is important.... Use your vacuum cleaner ,at least once a week, wipe up spots and stains as quickly as possible and call in a professional cleaner before soil is too thoroughly imbedded. v Remember, too, that carpel in today's homes is used more than ever. No longer confined to the "best parlor," it is now enjoyed in the living room, the family room, the children's room — wherever comfort and beajrty-isi desired./" Considering this ektra''weai: Imposed on carpets, try a few simple tricks such as these: Change the traffic pattern in a room whenever possible. Move a chair so that the family walks in front of it, instead of around it for a change. Shift furniture a few inches to avoid undue pressure on any one spot. When you re-arrange a room, lift heavy pieces Instead of shoving them across the carpet. You'll avoid Unnecessary abrasion on carpet pile — and Undue strain on the mover's back. Use small rugs over carpet for extra protection in much-used areas — perhaps in an entranceway, or under a much-used chair or table. , Some homemakers have found ? ,.iat it's helpful to buy an extra 'yard of carpet or save piece:' from "a wall-to-wall installation, for use on rainy days. These pieces can be rolled up and stored In a closet, then put down before the family starts trooping in with wet shoes. . Finally, remember that carpet is decorative as well as functional. It's durable, yes. But like any other decorative furnishings, it's not meant to last forever — and with all the new colors and styles in today's carpets and rugs, yoU may want a new carpet sooner than you think ! A thlck-tc'xtrtrcd round rug is just one of ths many styles which can be produced by "custom" facilities. Size, shape, color and texture possibilities are virtually unlimited in custom production. Here the* handsome aren rug provides eolot-and texture contrast for carpet. Carpets, Rugs Go i Carpets and rugs are used throughout today's homes — and as their use extends to more rooms of the house, the shapes and designs chosen get more varied. * : It's how easier than ever before to choose just the right carpet or rug for each room, because new collections have been Introduced showing "compatible" styles ih broadloom carpeting and rugs of different sizes. There are two very good reasons for Varying form and designs in soft floor coverings throughout the honie: First, you can take advantage of appealing colors and textures which are best for individual room decor plans; second, you can choose the most practical colors and textures and the qualities best suited to different traffic needs of each robm. But since one room frequently opens onto another, p£ "open- plan" areas are in full View, it's best to keep a continuity bf color and style, for ^11 .floor space. Hence, the welcome collections of carpets and rugs which .can be used together easily — and in a very .practical way. : You m'ightf for example, want a texturfed multi-color carpet in a foyer, since this area is jsubject to soil and 'it's best to .choose a style that helps conceal signs of use between cleanings. In the adjoining living room, you, might choose a more colorful solid carpet, pick' ing up a predominant hue from the tweed style. The same sort of,planning could mm THESE FACT$ ABOUT CARPlT PlLE MADE WITH ACRIlAN WERE CONFIRMED BY GOOD HOUSEKEEPING. * Stays new looking longer. *Easy to spot clean. * Resists Stains and dirt. '"Resists wear. * Resists crushing. *Mothproof orid mildew-proof. *Non-allergen!e. -. only far USB on carpets containing 70% to 100% ol Cnemttrind'i icrylic citpit fiber in lh« pill. Tht ile must also conform to rigid specifications for thickness, weTjht »nd blend fibers when used. FOSTER'S >e extended to many areas of the lome. Use a round rug to accent dining room, a color-blended car* >et to harmonize in the living room next to it. Or choose a hahd« some,area rug for one section of an L-shaped living-dinning! ropm/ — r __ — . ra —--!—_-.*-* ,. « ;( matching carpet or farge|' rooW size rug in the remaining area. . The possibilities' of mixing arid matching rugs and carpets throughout the house are almost Endless — but the objective is the 1 ,'same. Planning a "wardrobe"'-of floor coverings for your home jiermits you to choose the style and.quality >est suited to each room -i whe- her it's wall-to-wall carpeting, arge room-size rugs or, shiallier area and accent rugs. , sav « List Your Needs When Shopping For New Carpet Saving time often efli— rt _ "ing money. And -if yoi| i re"aBwpE-' ficient carpet shopper, you can do both — and find exactly the carpet or -rug you've dreamed of 'in record time. The most efficient way of shopping is to be armed with a few facts in advance. ,Discuss the facts of what you want and need with a salesman, and you'll make your visit to a carpet store or department quick and pleasant. Take a Sketch It's helpful to take along a rough sketch or diagram of the.area.yqu plan to carpet, or the room in which you plan to use a rug. For a carpet installation, your retailer will take accurate measurements, out a general estimate gets you off ;o a good start. State your color and style preferences at the beginning. Your salesman will probably ask right away what color or color family you have in mind. Many shoppers also have fabric swatches, paint chips or wallpaper samples which can be used as a guide in selecting a carpet color, In order to recommend a quality which will give you the best service for your money, a salesman should know how hiuch wear your c'drpet is likely to get. He can best determine this by knowing how many people dre* in your family, Vhe'ther the famity includes chtl- iren, whether rooms are used as passageways or if they're out Of the line of traffic. ' A good salesman will also want to know whether yofi plan to invefet in good-quality carpet for long- firm use, or -whether you want-;a less expensive carpet Uiat you can afford to change ih a few years. \ Gathers Facts Putting all these.facts,together, he can show you his'complete stock of colors and styles you prefer, and help yoil select a quality best for your, individual .needs., Don't be afraid:to'ask questions'. A great deal of information aboijt a carpet is stated on die label — fiber content,' 1 country of origin, manufacturer's; riame ( special treatments such as mothproofing. However, you may also want to uV quire about installation, delivery, store policies, credit plans, etc. Reputaole dealers will be glad to answer these questions for you. "It's Easy to Care for Your Carpets and Rugs" — that's the title of a handy reference booklet published by the American Carpet Institute. The 32-page, color-illustrated booklet covers the topics of regular care, spot removal, professional cleaning and tips on lengthening carpet life, A handy spot removal chart can be tacked up on a bulletin board or cabinet door for quick reference. Single copies arc available free on request from the American Carpet Institute, Dcpt. S, 350 Fifth Avenue, New York 1, New York. FOSTER'S "Quality Floor Covering Since 1916" FEATURES • HIGHTSTOWN • MONARCH « BIGELOW WITH WOOL, ACRIIAN AND 501 NYLON FIBERS. COMPLETE INSTALLATION SERVICE PROTECT YOUR CARPET INVESTMENT BY BUYING IN AUBONA*" CARPIT HIAPQUARTIRS OF NORTH IOWA

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