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The Des Moines Register from Des Moines, Iowa • Page 1

Location:
Des Moines, Iowa
Issue Date:
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1
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CQCl7 FORD GRANDSONS TTroro A V7D They Went t0 Wrk LrA Metropolitan Section EISENHOWER BROTHERS IOWA-MICHIGAN Young Ike Washed the Dishes Hawkey es Lose, 33-21 Picture Jlagazine Peach Sports Section ml General Nevs Section 1 THE WEATHER Cloudy and cool today, light rain; high 44, low 27. Day's record, page 8. Radio, page 8, Metropolitan Section. TV Guide, Metropolitan Section. VOL.

107, NO. 132. The Newspaper Iowa Depends Upon DES MOINES, SPhrLI Pptpp In Townt tnd In 1 IVlVJj M( countle Bordering I IL uv Marriage or Farewell? Margaret at the FORECAST FOR THE SUBURBS: INFLATIONARY Crack U. S. Salesmen To Tell Russians How if a vX-Vl 111 VV" iX I 0 AND MORE i if zj ZJ Crisis plans are conjured by prepara a team of American sales exec ney said, in the best traditions of American salesmanship, with a mixture of humor and straightforward seriousness.

Consumerism. The Russians will be told that if they want bigger production, they will have to do something about getting out and selling the products. They will hear about "consumerism," instead of Communism. They will be told that "consumerism" means a recognition of the consumer as 4he one who gives value to production. In short, the Russians will hear a good deal about the wordings of private, free enterprise.

The team for Moscow, Whitney said, will be selected by a special committee to make it a good cross-section of the distribution field. Its size will be held to 10, if possible, although there has been a rush of applicants all with SALES Continued on Page Nine. Fever. lit v. u.

Pt. on. Americans wilt go to Russia to teach the Russians this type of attractive food pacaging among other present-flay merchandising and salesmanship methods des'gned to attract more customers. By Brendan M. Jones.

Vnrk Ttm.k-D.il Mlnri Rrxitttrr Krws Srrvlc. IOWA, SUNDAY, OCTOBER 1 Take Steps For Code on TV Movies New York TIiwh-Dm Mnlnr Reriftte? Nrwi Service. HOLLYWOOD, CAL. UP) The drafting of a code of ethics for producers of television films was initiated Friday night at a meeting of the National Society of Television Producers and the National Audience Board. The product of TV film studios ultimately is judged by the ethical rules of the code of the National Association of Television and Radio Broadcasters when the film arrives at a TV station.

However, no self-censorship rules have been drawn up previously for use before and during production of TV films. Tom Lewis, president of the producer society, said the National Audience Board "is interested in seeing to it that the viewing public receives shows portrayed in a manner that does not contribute to the delinquency of children or violates morals and good concepts" Martin Leeds, executive producer for Desilu Productions, was named chairman of a committee to explore the formulation of a production code. Working with him are William Mooring, 'columnist of the Roman Catholic publication The Tidings; Richard St. John of the Alliance of Television Producers; Jack M. Warner, representing television units of major movie studios, and Max Gilford of the producers' society.

30, PAGES ALL ADVICE IS WEIGHED, NOW MUST DECIDE Had Put Off Talks Till This Week. Leased Wire to The Register. UCKFIELD, ENGLAND Princess Margaret and Peter Townsend kept a well-guarded weekend rendezvous Saturday as millions of Britons believed the hour of decision is near. Will it be a wedding? Or is it farewell? These were the questions as the 25-year-old princess and her 40-year-old divorced war hero friend, pondered their problems in a seclued mansion on the Sussex downs. Their chief of course, is the unalterable opposition of the Church of England to remarriage for even the innocent party as Townsend is of a divorce.

Captain Townsend, who di-j vorced his wife in 1952 on the ground of adultery, is under stood to feel exceptionally keenly the church's position. A Religious Couple. He is said to be deeply re ligious. It is believed that one of the strongest bonds between him and the princess is their spiritual communion. As they spent the weekend with friends in the country Margaret at Uck-field House and Townsend at nearby Eridge Castle the perplexed lovers had every opportunity to make a final decision.

In the last week the princess has conferred with the Archbishop of Canterbury her long time personal friend but chief opponent of a marriage and talked things over with her sister, Queen Elizabeth II. In court circles the feeling was that now finally "the evidence is in." Postponed a Week. The Uckfield meeting originally was arranged for last week, but apparently was postponed because of Margaret's desire for more time. She spent last weekend with the queen at Windsor castle. Capt Oliver Dawnay, the queen mother's private secretary, arrived at Uckfield late in the afternoon, causing speculation that he was acting as a confidential messen ger from Margaret's mother.

Townsend's Duties. Competent observers expecting a decision and an official announcement soon stressed Townsend's air force assignment. Nothing has been said of any change in arrangements for him to resume his duties as air attache at Brussels, on Nov. 7. His return to Belgium without a clear statement on his future, and that of the princess, would only add to public confusion.

Towisencl, according to friends have seen him within the last 48 hours, is depressed and is beginning to show signs of fatigue. "If this goes on much longer, he'll be a nervous wreck," said a young woman who, with her husband, has known Townsend for several years. low Oft- In Rural trui and 9- lowv Motor Utnvery. Jv JV KJJ CHARGES REDS FLOUT SPIRIT OF 'SUMMIT' Molotov Abandons 'Sweet By Drew Middleton. Nw Vnrk Muftir! ItrfMrr Nw Service.

GENEVA. SWITZERLAND U. S. Secretary of State John Foster Dulles Saturday accused the Soviet Union of flouting orders of the Big 4 heads of governmsnt on Ger man reunification and European security, Soviet Foreign Minister V. M.

Molotov was told bluntly by Dulles that the Soviet proposals submitted to the con ference Friday failed to carry out the "spirit or letter" of the summit conference's directive in July. 1 Dulles said the Soviet proposals appeared aimed at "indefinite division of Germany." Molotov responded with a suggestion that the Western plan for security, also tabled Friday, was too limited in scope. Security in Europe, the Russian foreign minister said, could be attained only through an all-Europeaa pact or "at least" a treaty embracing all those nations that had suffered from German militarism. Tempers Grow Short. This clash between the two leading figures at the foreign ministers conference in the Palace of Nations dramatized the widening differences between East and West on the first item on the meeting agenda: European security and German reunification.

The session marked a furth er retreat from the atmosphere of amiable disputation which marked the conference, opening. Saturday tempers grew short as time went on. Molotov abandoned sweet reason for torturous arguments. Both sides raked up old issues, such as which power first started German rearmament. The conference will meet again on Monday, when there will he general discussion of the third item on the agenda: Development of East West contracts.

The ministers will ask their deputies to make further study of this item and then will re turn to European security and German reunification. These two closely linked GENEVA Continued on Page Eleven. Gloria Divorced From Stokowski JUAREZ, MEXICO UP) Gloria Vanderbilt Stokowski, 31, obtained a divorce Saturday from her famed conductor husband, Leopold Stokowski, who is in his sixties. The great-great granddaughter of railroad builder Cornelius Vanderbilt arrived in El Paso, incognito and immediately crossed to Juarez where she filed her divorce petition on the ground of "incompatibility of characters." The divorce was granted wltn in several minutes. She said later that she and Stokowski are still "very good friends." She also said she and singer Frank Sinatra are "very very good friends" but denied that she was going to marry him.

NEW YORK, N. Y. Visions of Russian Fuller brush men ERA BELIEVED TO BE ENDING U. S. Officials See Mild Slowdown.

Washington Correspondent.) WASHINGTON, D. C. Government policy is now be ing geared to the idea that the inflat i 0 a spurt which has dominated the economy the last six months is at an end. In the next Vyx.i'ij three or four i I I months the end Jk 1110 11111a tionary period will be clearly Wilson. seen ana mere probably will be a showdown in economic activity, it is be lieved.

This accounts for the lack of new anti-inflationary meas ures aet the present time, and growing concern with meas ures to bolster purchasing power, such as the reduction of personal income taxation now scheduled for next year, No serious setbacks are be ing forecast by government officials, but the situation is being watched closely. It is believed that inflationary and anti-inflationary factors in the economy will tend to balance off, with changes within 'a fairly narrow range so that the economy will seem reasonably stable. Nourse' View. A somewhat more advanced view is taken by leading economic analysts outside the administration. Congress was warned last week by Edwin G.

Nourse, a conventional economist who was chief economic adviser in the Truman administration, that the situation is rather critical. He said the trend Is toward industrial tion beyond the immediate wants of consumers next year. "It seems likely that next year will see a still further enlarged output somewhat out of balance with reduced demand," Nourse told the congressional economic subcommittee studying the effect of automatic manufacturing processes (automation). Agreements between labor and management for higher WILSON Continued on Page Nine. fhL-xZm, vjso'-ia-U I FOLLOWED BY KIDS -7L A Niece of SenatorTaft Kills Herself CINCINNATI, OHIO OP) Miss Lucia Chase Taft, 31, daughter of Charles P.

Taft, cut her throat Saturday with silver carving knife, the coroner's office reported. She was a granddaughter of President Taft and a niece of the late Senator Robert A. Taft. father is the only layman ever to be president of what is now the National Council of Churches. Miss Taft was found dead in the bathroom of the Taft home by Mrs.

Christopher Short, a house guest from London, England. Her father had telephoned home to ask if she wanted to attend a football game with him. He said his daughter had been depressed and under the 9. and ruble-down, ruble-a-week tions for a visit to Moscow by utives. This is not quite the fantasy it might seem.

Soviet economic officials have asked the National Sales Executives Organization to send over a group of members to brief them, on American selling and "distribution techniques. The invitation has been officially accepted, and Robert A. Whitney, the society's president, says the mission is scheduled for early next year. All Phases. Team members will give talks, with co'or slides and other visual aids, on the whole range of marketing techniques.

They will explain direct, or door-to-door, selling methods, installment credit, product and market research, sales management, the role of packaging design in stimulating sales, etc. The Russians have in-; dicated they want to learn as much as possible about all these techniques, which in this country have joined vast production to equally vast consumption. And they will get it, Whit ON TRICYCLES. Lucia Chase Taft. With a Silver Knife.

care of a physician. She had recently returned from her teaching post, at Carnegie House in New York City. Miss Taft had attended the University of Cincinnati, Vas-sar College and Bank Street College in Manhattan, study ing social work and nursery teaching at Bank. She taught at Bank through the spring term of 1955. She is survived by her father and mother, three Mrs.

William Lotspeich of Cincinnati; Mrs. Donald R. Morris. of Cambridge, and Mrs. Donald T.

Hall of Seattle, and two brothers, Seth Taft of Cleveland; and Peter Taft, a student at Yale University. Another sister was fatally stricken with polio several years ago. The same polio epidemic also permanently crippled Mrs. Morris. Using crutches she married here only last month, with Lucia Taft as maid of honor.

1 Potomac WASHINGTON, D. C. Harry Truman gets behind Harriman when he goes to New York. He gets behind Stevenson when he goes to Illinois. Other Democratic candidates hope he gets behind the wheel and goes home Republican Chairman Hall will buy 2 million dollars worth of television time.

The G. O. P. has decided to try for the 64-milIion-vote question. Farm prices drop again as Agriculture Secretary Benson flies to Denver.

If they fall any further, the G. 0. P. will let him volunteer for the first flight to outer space. French Premier Faure wins a vote of confidence.

Expected phone call from Faure to his wife: "Unpack, cherie. We're staying for another day or two." The White House gives federal employees time off to vote. The administration will give up an hour work now in the hope of getting a new four-year contract in return. Fletcher Knebel Good Reading on the Inside Books Page 5, Metropolitan Section CASHWORD Puzzle Page 3, Metropolitan Section Commercial News Page 6, Metropolitan Section Page 4, Metropolitan Section News Page 11, Metropolitan Section Gallup Poll 5, General News Section Page 11, Women's Section Iowa Page 4, Metropolitan Section Market News Page 11, Peach Sports Section New Records Guide, Metropolitan Section Open Forum Page 5, Metropolitan Section Radio Programs 8, Metropolitan Section Television TV Guide, Metropolitan Section Theaters Page 2, Metropolitan Section Travel, Resort News Page 8, Women's Section Weather, Day's Record Page 8, General News Section What Do You Think? Page 5, Local News Section i i A -rf- jf a.

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Pages Available:
3,433,946
Years Available:
1871-2024