BLYTHEVILLE COURIER NEWS THE DOMINANT NEWSPAPER OF NORTHEAST ARKANSAS AND SOUTHEAST MISSOURI VOI-. XLIII—NO. 12 Bblheville Dally Newi Blytl«YiUe Courier BlytbevUle Herald VaUey HI,YTIIKVIL1,K. ARKANSAS, THURSDAY, APRIL >\, 10-10 SINGLE COPIES FIVE CENTS Chic Mannequins Have Short Life Tonier Dress Places Require New Figures In 90 to 120 Days By BARBARA HI.ANt IIAKI) United Prns Staff Correspondent - ST. LOUIS. Mo. (UP) -The business of Alvin M. Mcncllc is tq glorify the clothes that glorify the American figure from the cradle on up. His St. Louis mannequin manufacturing firm is the biggest In the world, he said. "We make everything, from infants to not-bellied, imddloaevd men.'' lie explained. Mendle pointed to a pot-belPcd. middle-aged man wearing nothing but a walrus mustache with matching hair on the chest and asked the reporter to Imagine how he'd look dressed in tweeds and a straw skimmer. It would have been em- barrasslj/ except that n inaiiequin is nothing but a clothes dummy with a pedigree. Mendlc's firm turns mil 2,000 of them per month for all kinds of clients.. Ordinary department stores get them off the production line. But (he big clinets like their models custom-built. Women can give a ' mannequin everything 1 but a Southern accent. if a client wants it that way—and is witling to pay the price. For instance, in one section of his factory workers were spraying what looked like leg make-up or the models. "That's sun-tan ior the Southern trade," Mendle said "In New England they like theii mannequins fair. "This is a mannequin." Mendle said, picking up what looked like a plain piece of papier innclic. He meant, symbolically it was a mannequin. Elaborating on thus whimsy, he explained that this sheet was lilted to a mold, the mold was built up, with a plastic material, cooked and dried. That, briefly, Is (be mannequin manufacturing business. A look, around the factory revealed that a definite caste system prevails among mannequins. One line reflects changing styles and is designed with an eye toward tlie smart, or well-heeled set. A second line has a middle-aged look and can be used Indefinitely. Mannequins in the tonicr dress establishments have a whirl of 90 to 120 days in (he display windows and then are banished Inside. Styles, for which Mendle thanks Providence, are as changeable as a woman's mind. "Fortunately lor vis." he said, "you can't put a corset on a mannequin and make it fit, current styles. You buy another mannequin." Long before women take up. a radical style change the men who master-mind the designs must make a corresponding about-face the mannequins. Take the ironlless evening gowns. The public is Just becoming aware of them, but they are old hat to Mendle. "We drew up pluns two years ago for mannequins to model those gowns." he scoffed. A niRn who is casting around for a good investment might look into the mannequin business. The men who. work clay-in, day-out on them hav n clinical attitude. The female form divine is just another dummy to lliem. But'still, it might be interesting work. Especially if there's a pyg- malion in the crowd. Travelers Pick Bold Hues Family Affair CLEARPIELD, Utah. (UP) -The Hall family has just about a majority on tile civilian guard force at the Clcarfielrt naval supply depot. Mrs. Claude Hall has been on the force since July. 1044. Her husband joined when thcir hc-r in April, 194S. So son. Lester, was discharged from the Army recently, lie joined the guard, too. All three work the same shift. Birds have the highest body temperatures of 110 degrees all creatures Fahr«nheit. -104' to Read Courier News Want Ads. blue still ivllh Its (ln*er tip sw'inrjer coal. RUM. cine und straight skirt »re military blue, and the jacket ts banana yellow and blue plaid, alt done in crepe-sheer woolknlt. Globe-trottinr days are ahead for these un- erushable. three-piece woolknll suits. Left, bold i lime rreen stripes, worked to pin points at the [ (lender waistline, lend -vivid dash to the military NEW YORK.—-INEAI—Togged out, leg'o mutton fields, but the whuup- spot. Designed by Snlia. this ail in a style worthy of postAvsiv stone- 11- '- modified -.md the Lrcntnwiit is bringa ns U« companion topper n\w trotters, ivoolknit suit swiiggcr into cnlssic. the sprint; fushion Picture wearing jaunty capes and topcoats. You'll sec younncr Jackets on these uii- crushables which still live lip to the boast [hut they can leave their wrinkles in Pullmancnrs and take merciless cramming in limited air- flown luggage. Jackets, like new capes and topcoats,- are unlined. Slrcve interest pulls into the melon,- raglon and Stripes for n rrcsn spring look und a ct|ler one lor summer range In size from .small pen lines to some as big is the hash-murks on a top-sergeant.'. 1 ; sleeve. New color:; arc- mor<i aggressive. One of this boldest combines in u nub wool- knit lime green stripes with military blue. These ;;icll dnsh in upper-case letters for waist-line whittling has the stripes cleverly worked to pinpoints at that strategic? 1 if the new finger-lip length swaggers. Plaids that. Scotch clans, urrngh. would b<- proud to cliiim make Jackets for wnolknll suits which combine wil.h skirts of .solid but lively colors. One style leader Is made In a mllltnvy lilne iroolkivU labrle, called crcpc-.'ihccr, which swings u 21-Inch cnpe over Us shoulders .and has a pluld Jacket combining sharp blue with n vivid banana yellow. PR/NG Comes to Blytheville Toddy... ;• '•'.'..*.'.Bringing A Wonderland of Freshness, 4 .. i -._.-_,.,,...,-* Color and Gay New Ideas. Spring is bursting out all over . . . Warm breezes arc blowing , . . and the troes arc budding into bloom. Easter is jusf around the corner.. . and our thoughts are turning to gay new finery to greet the new season.. The stores are all decked out and blooming with crisp now stylo ideas, for your new Easter wardrobe. Check this paper over carefully for the new style information, then coma down town and see styles themselves. You'll get a thrill but of •••'• - •••• GUARD'S JEWELRY and OPTICAL STORE Phone 2912 20!) West Main St. If $ A "Diamond" Spring! Stylish Wrist Watches tor Ladies $55.00 We have several smart styles lo choose from. 14K gold, 17 Jewel beauties. All very accurate timekeepers. Lady's Lapel Watch; dislin:- live design in gold on Sterling .Silver, n jewels. 37.50 12.50 to $25 : j , nnd 3-sltand necklaces of Simula!ed pearls; beautifully matched; gold clasp. Fluid, flattering line (or IhU Curlve Original in rayon Jersey ...with new r ''ness . . . new belt and button 3D1 WEST MAIN if BLYTHEVILLE Cigarette Lighters $5.00 Fr>r .Men and Women We have a larcc selection of Koc-d lighters—all with quick, easy, dependable lighting nc- liont Tn Lime wilh the inocirni of v/cdflitiR rings for Ixilli bride and groom, we piT.snnt. this beanttfully matched srl in MK sold. Simple 1 , yd cli.s- UncrUve. in its styling. Both for $25 Man'i wriit watch; Rold-filled; 17. jewelj; Lovely watch for Udiet. Turn, tailored linei. ' Man'* waterproof watch; shock • proof, dujt-proof. 17 jcweH. '37" 1847, Rogers Bros. SILVERWARE $64.50 Choice of several patterns. Service for eight. Complete with cheats. She'll Love This Diamond Solitaire $350.00 How she'll love this beautifully sculptured solitaire Engagement fling! It's a masterpiece of brilliance and smart styling. Use our easy terms.
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