Poughkeepsie Journal from Poughkeepsie, New York • Page 4F

SEJfflBCKHl RBEfcSl 1 3tF 'Poughkeepsla Journal. rff 1 i Ii MjJ March.4. 1990 Business voice here card feasible now tfTn Frandsco Eumtncr tfeSe all heard greeting cards that tinkle out a tune, usually a feeble, Vendition of "Jingle Bells" or fepy Birthday." But Are you ready for a voice car tying card your voice? It's here. J'Orei t'roducts, a 'Tokyo based 'electronics firm, has set op shop In Southern California to produce a TOlnlature programmable Voice mod (slightly, larger than a book of tches) that will decode and voice thesize messages pre recorded on jj ln, half Inch by half Inch chips. module was introduced in California at the San Fran jtfsco.

Gift Show as part of a promo iqn'of a Dick Tracy wrist radio. It attracted as much attention as the it was supposed to be pro moting. "Everyone who hears It Is fascinated," says Orez general manager Harry KosugL Among the most Interested, says Kosugi, is Columbia Pictures. "They want us to design a movie poster that will 'talk' In the voices of the stars when pressed In the right places, It Is possible." Although the module'spossibillUes In advertising and promotion are vast, Kosugi believes it could revolutionize the greeting' card Industry, and talks with major card makers already are under way. "We have technology right now to put a chip data recording machine In gift and greeting card stores.

In that way, the customer will be able to record a chip message on the spot The chip will then be automatically plugged into the module and the entire unit ready for insertion into an appropriate greeting card," says Kosugi "Put in your photo with your voice message, and the greeting becomes very, very personal." At present, the best reproduction quality comes from messages no longer than 10 seconds. The mini battery (no larger than an aspirin tablet) carries enough voltage for 500 plays. The module consists of a read only data memory, voice synthesizer, a printed circuit, a battery and a pushbutton i switch. It is sandwiched, along with an ultra thin speaker, between two layers of paper on one page of the greeting card. The speaker, which is as thin as a piece of paper, measures about 4 inches by 4 Inches, and operates on the plezo effect certain surfaces will expand and contract (and produce sound) In response to an alternating electric current "At present, each module speaker, unit costs $8 and the chip recorder is $1,800.

But volume production will bring these prices down. But even right now, we could do a message for. an individual for $15 each, which Is not a lot considering the uniqueness," says KosugL MOTHER EARTH STOREHOUSE NATURAL FOODS VITAMIN CENTER AREA'S LARGEST SELECTION OF BULK PACKAGED NATURAL FOODS AND VITAMINS 229.0593 RT. 9, COLONIAL HAW, HYDE PARK Our But the following Items advertised in our circular In today's paper will not be available due to mfr Inability to ship On page 2, the Fngidalre FP18TF has been discontinued by mfr quantities are limited, ralncheckswill not be issued but the Frlgidalre FP18TL reg 479 99, sale 39998wlllbeofferedasasubstitute On page 4, the Bravo by Newcor Completer Set, rainchecks will be Issued We rrgret ny Inconvenience to our customer! nECHMERE JOURNAL DEUVERY a HOTLINE 3 6UlU I TAKE THE AiCS rj5G3b Offlc Tchnolofll GRADUATE OF THE WEEK NAME: LORRAINE HUTCHINGS employer: sheldon kahan esq. program: word processing speciaust high school: stissing mt.

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