The Courier News from Blytheville, Arkansas on June 17, 1968 · Page 7
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The Courier News from Blytheville, Arkansas · Page 7

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Location:
Blytheville, Arkansas
Issue Date:
Monday, June 17, 1968
Page:
Page 7
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Page 7 article text (OCR)

Remember when there was only one way to become a blonde? The hard way. Which was also the messy way. And after you went to allthattrouble, nobody would guarantee that the color you got was the color you wanted. But what choice was there? This was before hair tints were introduced. Before rinses overtook tints. And before shampoo-ins were in. Some people think all this hair color competition is ridiculous. Limitthe choice, they say; Maybe do away with all Butterscotch blondes. Or keep Butterscotch and eliminate Butter- 1 cup. Who decides? Right now, you do. Because when you buy one hair color and not another, you're telling some manufacturer exactly what you like and dislike. Without competition, what's the point in making things better for a lower price? Competition is healthy for everyone. You get a bigger choice. And a better choice. You can even choose to become & redhead if you don't believe blondes have more fun. Be choosy. You've got a right. Blytheville Courier

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