The Courier-Journal from Louisville, Kentucky • Page 82

6 THE COURIER-JOrRXAL TIMF.S. roiISYIIlE, KY, SI NDW MORNING. FKMKUARY 21, 1971 Channel 41 is due on the air next Sunday On Your Sales chief Johnson came, after just a few months, from a Lexington station, and before that he had been sales director at WHAS for 13 years. Savings plague Jaspan. Thus it was that he kept backing away from airdates, from "by fall" to "first of the year" to next week precisely at 10:30 a.m.

next Sunday. IN THE MEANTIME, the Channel 41 staff has grown to 22, "about what I IkM the Continued From Page 1 tape and began marking off potential walls and the like. "I did my own contracting," he said, "and seem to have gotten away without too many mistakes." ONE GETS the impression and Jas-pan admits it that Will Banks, "carpenter and general handyman who was with the firm I used for my basic contract," has been instrumental in correcting a lot of Jaspan's "engineering." When the contract work was over, Jaspan hired Banks. Jaspan recalled that "long before I found the building, I had started ating for films (TV series and movies), working out of the motel." His first buy was "The Munsters," an off-network series he intends to run Monday-through-Friday as a bridge between an afternoon children's bloc and his nighttime programming. "By July," Jaspan said, "I had moved into the building and hired a chief en gineer Bob Cleveland, from KSHO-TV in Las Vegas." It was about this time that Jaspan, a World War II Navy officer of considerable South Pacific experience, "climbed up on the roof one day, my Navy binoculars in hand, and tried to line up our building with the WHAS tower over near Floyds Knobs because before I arrived the company had bought a tower site hard by it." Jaspan sighted true, saw the tower and decided all he would need atop his new studio to link it by microwave to the transmitter at the Knobs would be "about a 25-foot tower." A line-of -sight link is needed.

"But when a real engineer looked at the problem, he found that we had the Kennedy Bridge in our way. That's why the thing on the roof sticks up 130 feet." The. other day Jaspan "had to send the exterminators to our new transmitter shack over at the Knobs. Seems some rats had been eating away at our coaxial cable." Such problems have continued to MAXIMUM RATE Any Bank Is Permitted To Pay NOW INSURED TO $20,000 Operations director Wilson Hatcher wore numerous executive hats at WLKY for eight years before resigning to join Jaspan's organization. THE MAJOR stockholders in the Consolidated Broadcasting which owns the new station, are Chillicothe, businessmen and civic leaders.

The president is Arlie Howard, a member of the board of Chillicothe Citizens Bank. Another major stockholder is J. P. Morgan, a judge of the Missouri Supreme Court. A third is Edgerton Welch, president of the Chillicothe Citizens Bank.

Since Jaspan did not become involved with the fledgling television operation until last year, he "can only speculate" on why it took from the summer of 1965 until last spring to get anything really going toward putting Channel 41 on the air. "I understand," he said, "that the stockholders, with advice of a Washington broadcast attorney, wanted to look into this sort of investment. In addition to Louisville, they made application to build a station in Wichita, which, by the way, they've given up now." think we need right now, plus maybe one more salesman." The sales staff, headed by general sales manager George Johnson, presently numbers "George plus three." The sales staff made its first calls about town last Tuesday, a mere 12 days before airdate. Jaspan's explanation: You don't sell a pig in a poke; they couldn't sell firm time until he firmed up his broadcast schedule. As of roughly noon Wednesday, the ad team had landed one account, the Bank of Louisville, said Jaspan.

Channel 41's modestly sized staff of 22 compares with about 60 at WLKY-32 in Louisville, which is bare-bones in comparison with the city's other commercial stations in numbers of people. Jaspan said his staff is made up mostly of local personnel, some recruited from other area stations. "Recruited" is not the word in all instances. Jaspan picked up a number of people from executives to secretaries as a result of personnel cutbacks other stations have effected in light of the present soft economy. His own secretary, Mary Jo Morris, BANK ml tit of LOUISVILLE 17 CONVENIENT LOCATIONS PHONE: 589-3351 OPEN DAILY 'Til 4 SATURDAYS 'TIL NOON 'Holiday on Ice coming Member Mtrel Deposit Insurant Corporation pi! IllSilliilliPiililll liilllllllllllpiPiiliPISip is a pretty brunette who not long ago was a secretary at WHAS-TV.

mmm wmmmmmm 'Home' director plans switch to movies Ntw York Timet News Service, NEW YORK Britain's Lindsay Anderson, who directed the British import "Home" by David Storey for Broadway, is quietly preparing to switch back to the, movies. Anderson, whose only two films the 1963 "This Sporting Life" and last year's "If" won critical praise, said that he is "practically ready to start a documentary about Alan Price, who did the music for 'Home' and is "in the middle of writing the script for my third feature." Why the Price documentary? "Price, who's 28 and one of the founders of The Animals rock group, is both an unusually talented composer-performer and a completely individual artist working in a field full of people who aren't independent," Anderson said. Earl Wilson's musical NEW YORK March 7 will see the opening of Earl Wilson musical, "A Day in the Life of Just About Everyone," starring Wilson, at the Bijou. Every Home has a Sportsman Now's The Best Time to Buy Your Second TV! IT'S DANCING TIME PRIVATE or CLASSES Waltz Cha-Cha Rumba DANCE SAT. 9 P.M.

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