The Indianapolis Star from Indianapolis, Indiana • Page 157

1 SUNDAY. JANUARY 10, 1971 THE INDIANAPOLIS STAR TACE 14 SEC. 9 Mutual China Company Drug Abuse Is Hook Firm Crusade 'Starling Its 103d ear 1 1868-1971 The voar 1971 for the Mutual Today's officers and diiec China Company, 128-132 South tors are irvin r. L-avery, presi dent Mrs. Moreland Meridian Street, will be the 103d for the company, which Mrs.

Marie Horst Schrader and Our 103rd Year in Indianapolis Mrs. Patricia S. Lavery, direc tors: and Miss Freida Gelman, secretary-tresurer. Drug abuse education became a major activity of many people at Hook Drugs Inc. in 1970.

The company operates 127 drug stores in over 50 Indiana towns, ranging in size from 2.000 to 500,000 in population. Hook's recognizes the near epidemic proportions of drug abuse in many of these communities. The source of these drugs is most often illicit, but drugs also obtained through bona fide prescriptions are often misused too. Hook's has been deeply immersed in public awareness programs. Many 's pharmacists serving in stores and in administrative positions have given had its beginning on May 25, 1868.

I That year, Louis Hollweg of Westphalia, Germany, moved to Indianapolis from Cleveland, Ohio, and opened a store where he sold fruit jars and stone a THE FIRM continued the im porting and wholesale distribu una tion of fine china and glass as well as hotel china and glass CjfaSS ware on the northwest corner and in 1930 entered the retail field and expanded its hotel and restaurant lines. foltmd Todav, it offers a selection of china, glass, silver, pottery and gift items from England, West countless talks to schools. Germany, Japan, Italy, Israel of Maryland and South streets. IN 18H9, Hollweg took in his brother-in-law as a partner and store became Hollweg The partnership continued until 1915 when Mutual China Company was incorporated and assumed the operation of the old firm with Holl-weg's son, Fred L. Hollweg, as president.

vf -tA A I 1 I and a complete line of institu churches and other social ac-t i groups from informal i a 1 china, glass, silver stainless steel, cutlery, and oth chats and rap sessions to shop ping center displays and school Qlfls for llic J4oine Supplies Equipment for Hotels, Restaurants, Schools and Institutions er supplies for hotels, clubs, convocations. restaurants, taverns, hospitals In advance of each new store and churches. opening, school pupils always are invited into the drug store AUGUST F. Ohio Bookbinder Founded to see a film and participate in drug abuse education semi (BUD) HOOK (LEFT), PRESIDENT, SHOWS COMPANY" DRUG BOARD Pittsboro Marshal Maurice Spoon (Center), Indianapolis Chief Winston L. Churchill Inspect Display Meridian St.

128-132 nar. Two drug abuse films and Lieber Company In 1854 literature are available at no 121 qualified for the first year 635-5525 charge to interested groups. SmkAmhmmh award. They are located in In the spring of 1970, law en same expansion trend will continue in 1971, with several new stores now under construction or on the drawing board. Lebanon, Crawfordsville, An forcement agencies from every sent site of Merchants National Bank and Trust Company's building.

Sale of books was derson (Southdale), Elwood, Hook's store community more Mooresville, Rushville, Linton, than 350 persons participated slow, so Lieber put an attrac Greensburg, New Castle (west) in two separate drug abuse tive picture in his window dis and Peru. Indianapolis winners i a at Hook's Trophy play along with his books. Peo ple then flocked in, not for were at 57th Street and Emerson Way and Windsor Village. Koom in its home office build ing. These sessions were con ducted by narcotics policemen In May, Hook's 12th annual books, but for pictures.

WITH THE increasing popularity of photography over the float appeared in the "500" of the Indianapolis Police De partment, Indiana State Police years, the Lieber company has and the Federal Bureau of Nar Festival Parade and captured the Princess Trophy for beauty, the eighth trophy a Hook's- cotics and Dangerous Drugs. H. Lieber Company, founded in 1854, is one of a select group of Indianapolis firms more than 100 years old. One of the Midwest's leading 1 i of art and photographic materials, photo finishing and related products, the company has been in business at its 24 West Washington iStreet address since 1898. IT ENTERED the picture business accidentally.

Even the bounding of the business by Herman Lieber, a young Ohio bookbinder, was a coincidence. Lieber visited Indianapolis on a weekend excursion from Cincinnati and was so impressed by the thriving appearance of the then 35-year-old city he borrowed money to go into business here. He opened a bookstore on Washington Street on the pre prospered by providing equipment and supplies. The now diversified company Custom-designed and elabo sponsored float has won in the rate identification boards were last 10 years. Hawaiian enter fund in the 1970 fund-raising promotion.

Miss Anna Allan-son, a cashier at Hook's in Southern Plaza, was the 1970 Goodwill ambassador, having won the position in an intercompany contest. Hook's 1970 per-capita giving soared 19 per cent over the previous year to $50.81. Besides adding 10 new stores in 1970, a $1 million addition to the main offices and service center building was completed. Included was remodeling of existing offices and meeting space and more than doubling existing warehouse space from 95,000 to 206,000 square feet, with eight new inclosed receiving docks. Hook's Trophy Room has been expanded into four separate meeting rooms, with an outside direct entrance.

New stores were opened in Decatur, Kokomo, Rochester, Fort Wayne, Valparaiso, Terre Haute (2), and Indianapolis at Keystone Court and West Washington Street. A store at West 30th Street and Georgetown Road was pur has a large retail store at 24 'WfBm Nut" produced by Hook's and given each law enforcement de tainer Barry Yap was featured on the Polynesian-styled float with nine other Hawaiian sing partment, which display under ers, dancers and musicians plastic bubbles, 153 actual pills, capsules and tablets commonly The float was again featured in West Washington Street and a branch store in the Glendale Shopping Center. At 440 North Capitol Avenue it has general offices along with one of the most modern photographic finishing plants and a complete floor of artists' materials and misused. A newspaper advertisement lsting many different types of drafting and engineering sup plies. commonly abused drugs under the categories of opiates, stimulants, psychedelics, depressants and inhalants was recently run throughout the state and is reprinted in this section nf many central Indiana community parades over the summer.

Hook's Historical Drug Store and Pharmacy Museum, a res-t a i of a 19th Century American drug store, was visited by its millionth person during the Indiana State Fair, its fifth consecutive onslaught fair, and continued daily operation the year around. Early in the summer, an 1870 vintage soda fountain was opened, i one "dish" only, "the best chocolate soda in town." Even the thick choco today's Star. I. Wolf Serving 2d And 3d Generation Auto Buyers During Hook's 70th year, 24 employes of many varied job chased in February. In October, Hook's announced the pur descriptions received Silver chase of the Butler Vending Knight Awards in Hook's seventh annual community service Company, Columbus, Ind.

To awards program, recoenizin? day, Hook's operates 127 drug stores, five Knife and Fork heir voluntary community 'TDIHQRRLlUJiiiTODflV Tomorrow' has arrived at State Life. We're comfortably settled in our new Home Office building in downtown Indianapolis, Washington crosses Delaware." A huge new computer system is operational, affording faster, more accurate services at reduced costs. As the Company enters its 77th year, a totally new dimension has been added to the well-established irnag of stability with growth, tradition with a touch of tomorrow, that is State Life a happy blend of youth and experience. A young, dynamic and dedicated Home Office staff and field force mean that you can expect a much better tomorrow at State Life and at State Life, tomorrow is here today. service.

late syrup is made by one of the oldest in the business, J. Hungerford Smith Inc. The restaurants and an automatic vending and food catering de A new super award was launched to recognize high ex partment. Company President August cellence in store management. store is one of Indianapolis major tourist attractions and is The Golden Key is presented to F.

(Bud) Hook, whose father open seven days a weeK, noon stores which accumulate hieh opened the first Hook's store in scores throughout the vear in I. Wolf one of the nation's oldest independent auto dealerships, prides itself on having second and third generation customers. The company was founded as an auto parts supplier along Capitol Avenue's old "auto row" in 1913 by the late Ike Wolf. EARLY IN its history, servicing and selling cars which were traded in on new ones became an essential part of the business. Marmon, Stutz, Premier, Overland, Cole and National were familiar makes of cars in the firm's early days.

The operation was moved to 2701 East Washington Street in 1940, after being located on 1900, announced that Hook to 6 p.m. During the 1969 campaign of the areas of accounting, mer 1970 sales were well over figures for the previous year, in chandising, personnel, public the Greater Indianapolis Unit relations and store operations. spite of the general economic the Besides an elaborate trophy, conditions throughout the na ed Fund, Hook's won first place honors in per-capita giving and qualified to provide the top young lady to represent the winners are given an extra Capitol Avenue, North and North Illinois streets. MYRON S. (Bud) Wolf became president of the company after his father, the founder, died in 1958.

Wolf Is serving his third term as treasurer of the Indianapolis Automobile Trade Association, of which his father was a founder. According to Wolf, the company does most of its own financing, i i a i the "Terms Tailored" plan, a plan which best fits the customer. He points to the reputation his dealership has built up through the years for the handling of quality cars and honest customer dealing. THE COMPANY maintains a service shop which reconditions and services cars sold before delivery. He said selections range from the lowest to i prices, pointing out that late model cars make good bargains with little depreciation, company reconditioning and guarantees.

week's vacation. Twelve stores tion. Unaudited figures reflect total sales of over $66,250,000, tats Life compared to $57,727,051 in 1969. Over 4 million prescriptions INDIANAPOLIS AGENCY TRUEMAH REMBUSCH, Agency Manager Atkinson Building, Suits 44 3231 N. Meridian Street Phone 926-3378 INSURANCE COMPANY INDIANAPOLIS were filled in the same period, compared to 3.6 million in 1969.

Hook further said that the Firm Serving City Founded In Germany Budd Firm In 1893, a young watchmaker who had learned watch-repair ing in his hometown, Tilsit, in Hikes Wiping Last Prussia, moved to the city of Mannheim in southern Ger pick color. many, There he worked a few Cloth Sales years for the leading jeweler, pick ckdy4fesAiipo his whole family to the United States. Practically without interruption, the man who had founded a successful business 41 years before continued to work from his new home in Rutherford, N. while the three sons struck out for themselves, working for different firms in different cities. But soon, they could continue in their own stores, which again carried the name of Fischel.

THE OLDEST, Albert, purchased in New Castle, a store which had been started during the Civil War. After 16 years there, he transferred the whole store in 1961 to the present location: 7 East Ohio Street, in Indianapolis. Here the tradition of now 75 years in honest dealing and offering only Ihe finest in the jewelry business, at reasonable prices, is continued with a new but already loyal following. The second son, Ludwig, has a similar store in Cincinnati, Ohio, while the youngest, Kurt, has left the jewelry field for work in industry. later starting his own business.

That was in 1896, and it marked the beginning of a family enterprise which was known as "Carl Fischel, Uhrmacher-meister." THE FOUNDER of the business, Carl Fischel, already had a wide knowledge of making and repairing watches and clocks and soon earned a high reputation in trade circles. He became one of the renowned watch specialists of the district, was for years secretary of the Watchmakers Guild of the then State of Baden, and one of the founders and sponsors of the world-famous Uhr-macherschule at Furtwangen in the Black Forest. Three sons, Albert, Ludwig and Kurt, grew up in the business until in 1937 it was closed forcefully, so to speak, and Carl Fischel emigrated with The J. E. Budd Company showed a healthy increase in sales in 1970 notwithstanding generally depressed business conditions.

The company attributes its continuing growth to the fact that it offers the most varied and versatile stock of wiping cloths in the Midwest, at low, attractive prices with fast, efficient service. THE FIRM, which offers more than 50 grades of cloths for wiping, polishing, buffing and straining, also carries disposable wiping towels and has a paper mill supply division for wholesaling. Its customers include the representative large industries in this area. Clarence L. Budd is general manager, Ben W.

Monihon is sales a a and Marilee Bowen is office manager of the company. New modern i and warehouse are located at 546 South Meridian Street. Perkins Firm Ups Furniture Transporting During the last 58 years, Perkins Furniture Transport, Inc. has grown from a horse and wagon delivery service for local furniture stores to an interstate carrier operating in 31 states. Purchased in 1954 by B.

Edward Luglan the company now transports new furniture and store fixtures crated and un-crated from factories in Indiana, Michigan, Illinois, Kentucky, Ohio, and Pennsylvania to retail furniture dealers, hospitals, schools and department stores in 31 states. PERKINS operates terminals at Warsaw and Huntingburg, Ind. Indiana is one of the larg-est furniture manufacturing centers in the world. We Are In Our Second PLUMBING HYDR0NIC -YEARS HEATING CONTRACTOR HOT WATER HEATERS DISHWASHERS GARBAGE DISPOSALS Let us take care of your Household Goods! We'll make your move a soft one, on our air-ride (leet. If you require storage, your valuable possessions will be stored in individual containers in Indianapolis' newest warehousa.

Let us serve you with storage that's sale and moving that's easy. iluilisS CALL US 846-3421 255-4154 INC. E. ISLEY and SONS WM. L.

ISLEY PAUL E. ISLEY 1402 EAST 86th STREET Hogan Transfer 8 Storage Corp. ($3 Mantachutattt Indlanapoltw EXCLUSIVE AGENT: Mayllower World-Wide Moving Stokely-Van Camp, Inc. C.n0flic.,,41NoM),ui(St(Mti(idiM.