The Cincinnati Enquirer from Cincinnati, Ohio on September 16, 1991 · Page 44
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September 16, 1991

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The Cincinnati Enquirer from Cincinnati, Ohio · Page 44

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Cincinnati, Ohio
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Monday, September 16, 1991
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Page 44
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D-4Business Monday the Cincinnati enquirer Monday, September 16, 1991 e Jewelers' owner, family heirloom is the store For Lang ver since the 1920s. Lance ,J Jewelers has been using the LJadvertising slogan "Your :-:- n Margaret .v Josten V- Business i"J People University in 1964, Grassmuck has been following a family tradition. His father, Louis B. Grassmuck, now retired, asked him to help out until he paid off the bank loan taken to purchase Lange Jewelry. "And I sort of fell in love with the business." William F. Grassmuck, grandfather of the present jeweler, opened a jewelry shop at Race Street and Opera Place in 1890. In the early 1920s, he moved to a spot on Vine Street near Fourth Street. Prior to that, Herman Lange in 1864 had started a jewelry store close to the Ohio River at 181 Vine and later moved further up Vine. Lange Jewelers moved to Carew Tower in 1931, and Louis Grassmuck purchased it in 1957. "To most Cincinnati natives, we've always been here," Bill Grassmuck says. "They may not know the name, but we've always been here." "Business People" profiles of people in the Greater Cincinnati business community, appear each week. Suggestions? Write Margaret Josten, co Cincinnati Enquirer, 617 Vine, Cincinnati, 45202. populated by people who appreciate fine art the kind of people who support a ballet, a symphony, an opera and a number of museums you'll find people interested in fine jewelry, Grassmuck answers. "This is actually art," he adds, turning the canary diamond so it shoots off glimmers of light. Thwarting thieves Interest in fine jewelry can take a criminal turn, however. The "Gucci Grandmother" probably wasn't interested in the finer points of the 2-carat diamond ring she swiped from Lange's a couple of months ago. Grassmuck says the expensively dressed grandmotherly woman she carried a handbag costing in the $1,500 to $1,800 range was shown several pieces of jewelry. She "pocketed" the ring through "sleight of hand," he says, and was barely out the door before it was known what she had done. The woman was apprehended a short time later with the ring in Tri-County Mall. "She was wanted in Europe and all over the place," Grassmuck says. Since graduation from Stetson grandmother's wedding ring came from Lange's." '. The line continues to catch the fancy of the public, says Bill Grass-muck, president, certified gemolo-gist.and appraiser at the Carew Tower Arcade firm that has been part of downtown Cincinnati for 127 years. "You'd be surprised how many people poke their heads in here and say, 'Mine did' meaning tHeir grandmother's wedding ring came from Lange's." ". Lange Jewelers is located just Inside the Vine Street entrance to the arcade, which recently emerged from a lengthy period of reconstruction. During work on the arcade and the nearby Tower Place, Lange's remained open. ! The jewelry store's Art Deco facade is serene and unchanged. Jhe glass cases containing jewels and watches still rest on two carpeted levels providing a touch of the past amid the new nearly Everywhere else. Sitting behind a case containing several hundred wedding rings, plain and fancy, Grassmuck talks of his fascination with the jewelry business. To illustrate, he displays the yellow fire of a 4.34-carat canary diamond surrounded by 2 carats of smaller diamonds. It's set in a ring made around 1920 and is worth $50,000 to $60,000, depending upon the market. The ring is one of the "most interesting" results of the store's recent estate work, he says. "We have a number of clients who have pieces they no longer want, so we either purchase them outright or broker them." He then shows a $200,000 em-erald-and-diamond necklace, the kind often seen about the necks of European princesses. But how good a market is Greater Cincinnati for expensive jewelry? Whenever you find a city .M , hkl srrf.VA. 1 X .1.. ... The Cincinnati EnquirerCathy A. Lyons Bill Grassmuck displays a special ring a 4.34-carat canary diamond surrounded by 2 carats of smaller diamonds. . J: The ' Grassmuck file Name: William "Bill" Grassmuck. Age: 50. Position: President, certified gemologist and appraiser at Lange Jewelers, Carew Tower Arcade. Background: Graduated from Walnut Hills High School; graduated in 1964 from Stetson University, De-land, Fla., with a major in business and accounting; graduated from the Gem-ological Institute of America, designated a certified gemol-ogistappraiser by the American Gem Society; former board member, American Gem Society; former president of the now-defunct Cincinnati Retail Jewelers Association. Most proud of: Daughters Martha, a student at Stetson University, and Julie, a student at Cincinnati Country Day School. Business philosophy: "If you are honest and tell the truth and treat people fairly, you will be a success. The philosophy was given me by my father years ago." LJ WUU UUU WU O CASH REBATES AND FREE SOFTWARE. SAVE UP TO $767.95srp: THERE'S NEVER BEEN A BETTER TIME TO POWER UP WITH NEC! WE'RE GIVING YOU CASH REBATES AND A FREE SOFTWARE PACKAGE: MICROSOFT' WINDOWS; PFS: WINDOW WORKS" AND ATECH SOFTWARE'S PUBLISHER'S POWERPAK7 THIS OFFER CAN SAVE YOU UP TO $767.95srp, BUT MARK DOWN SEPTEMBER 30TH BECAUSE THAT'S WHEN THIS MARKDOWN ENDS. Merchants' hopes high for downtown BY MARGARET JOSTEN The Cincinnati Enquirer There's a lot of hope for the future among downtown business people pushing for the success of the newly polished, updated Carew Tower arcade and the adjoining Tower Place. "I'm basically very pleased," says Gloria McConnaghy, owner and manager of Mahatma, which moved into the arcade two years ago and stuck it out during some of the worst of the reconstruction. "Everyone (the public) likes it very much and that bodes very well for the future," adds McConnaghy, who specializes in folk art, artifacts and jewelry. Business may not be booming yet, but several believe that's because the recession has yet to run its course. Among these is Bill Grassmuck, PowerMate 38625S $175 Rebate and with the purchase of 42MB or 109MB NEC Hard Drive $125 Rebate SAVE $300 Intel 38625MHz 4MB RAM Standard Includes free "software package. $467.95 VALUE PowerMate SX20 $75 Rebate and with the purchase of 42MB or 109MB NEC Hard Drive $125 Rebate SAVE $200 Intel 386SX20MHz PC Magazine's Editors Choice Includes free "software package. $467.95 VALUE president of Lange Jewelers, a fixture in the arcade since shortly after the Carew Tower opened in MSx . . :; ly: y y. 3 "Aa -yN . , , i ii I :;' ..'.'.j ''"IP" 'tr " "nil ' rriiiiiiiiiiii. .W&Ww. L JT. .... """""aar!! f . i " x 7 j"'imwi'v"' js 1931. "When the recession is real ly behind us, I think we are looking at a great era (for business down town)." Another who sees the recession continuing to plague retailers is David Klingshirn, president of the Fourth Street Merchants Associa PowerMate" SX16 $75 Rebate and with the purchase of 42MB or 109MB NEC Hard Drive $125 Rebate SAVE $200 tion. Intel 386SX16MHZ Integrated Super VGA, IDE and Mouse Port Includes free "software package. $467.95 VALUE Intel 28612MHz NEC Flash ROM Integrated Super VGA and HRVGA PowerMate 28612 $75 Rebate and with the purchase of 42MB or 109MB NEC Hard Drive $125 Rebate SAVE $200 W2M But he says the retailers in Tower Place at the Carew Tower are doing two to three times the business they expected, and the arcade has to be doing more business than in the recent past. "I think it's going to take a while to get people back downtown," he says. "I feel very positive about it." The crowds in the Carew Tower arcade haven't helped business "one bit," according to Shirley Fishel, owner of Henry Harris, an expensive women's apparel shop that remained open during the refurbishment of the arcade. "There are lots of lookers, lots of people coming into the store, but they're not buying." Just the opposite is reported by Cynthia DeHart, manager of A Show of Hands, the arcade shop featuring work by Ohio designer craftsmen. Remaining open evenings and weekends has been "lucrative," DeHart says. "People are buying." Call 1-800-NEC-INFO for the location off the authorized NEC dealer nearest you. Because is the way you want to go. C&Cci iomputori and Communication 'Manufictiimrs' suyfymlnrl telnd prm Snms fBitnctioni mny applv Sea rtealor lor trmciftc dntaihi involving thn NfC Tschnologws rthnlt otfw Windowi tt registnrsd trnrtemnrh of Micrototl Corporahon and arn trntkimarkEi of inlM Corp Inlal is a roqmternd Iradamanv of tnlol Powwpnk n a tiadwnark of Aloch Soflwara PowmMatn it a ragiitornd traifemarh of NEC Corp Monitor may bo purchasnd separatrty PFS Window Worts is a Irademartt of Spinnahar Soflwara Corp fl) 1991 NfC TechnologMS. inc Oftor vokJ whwe prohibilod by law

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