Sparks Article 4-15-1937
j Circus Impressario Mr. With the coming of the Downie Bros, circus next Monday comes » circus impresewio who is one of the best informed men. in the country on current events. He is Charles Sparks, veteran circus owner and .manager. Mr. Sparkg believes in system and discipline «nd one finds them sticking out like bumps on a log around the Downie Bros. Circus. All things of a weighty matter. snd all things trivial pass through Mr. Sparks, hands. He judges them sccordingly and nine time* out of ten, and. often ten times out of ten b* i* correct. He ha* b««n through. the show mill from Alpha to Omega, snd he molds some destiny for the Downie Bros. Circus interest he invariably plans for the best there is in true, typical form of American circusdom. Tb* eternal cry of the clrcu* goer Ui for something new, so the management must respond with brisk- ne*e to retain popuarity and patron- sg* for this traveling Institution. To accomplish it they balk at no effort or pecuniary outlay. Kindness has superseded brutality in the circus. The appeal is a smile rather than a frown of fear.